Nevada Audience in Germany
Nevada has an estimated audience of 692,814 people in Germany. 38.6% are female, 61.4% are male, average age 40.2. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Medieval fantasy, Unique Gifts, Stradivarius, Este, Veneto, Birthday Gifts.
The average Nevada fan in Germany is 40.2 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Medieval fantasy, Unique Gifts, Stradivarius, with strongest over-indexing on Medieval fantasy (26.94× the country average). Demographically, the Nevada audience skews more male with an average age of 40.2, and over-indexes on personality traits such as Spirituality, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: Region
Demographics of Nevada fans
| Metric | Value |
|---|---|
| Female | 38.6% |
| Male | 61.4% |
| Average age | 40.2 |
| Estimated audience size | 692,814 |
Audience persona
The typical Nevada fan in Germany is more male, around 40.2 years old, with strong Spirituality tendencies and a notable affinity for Medieval fantasy.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 155,872 | 1.03× |
| Bayern | 125,671 | 1.13× |
| Baden-Württemberg | 102,841 | 1.09× |
| Niedersachsen | 66,544 | 0.99× |
| Hessen | 62,308 | 1.18× |
| Rheinland-Pfalz | 37,371 | 1.08× |
| Sachsen | 35,688 | 1.05× |
| Berlin | 31,296 | 1.01× |
| Schleswig-Holstein | 26,471 | 1.06× |
| Brandenburg | 19,833 | 0.92× |
| Thüringen | 15,734 | 0.89× |
| Hamburg | 15,724 | 1× |
| Sachsen-Anhalt | 14,519 | 0.81× |
| Mecklenburg-Vorpommern | 11,603 | 0.88× |
| Saarland | 7,947 | 0.93× |
| Bremen | 5,607 | 0.95× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Medieval fantasy | 26.94× | Literature |
| Unique Gifts | 1.93× | Shopping |
| Stradivarius | 1.97× | Shopping |
| Este, Veneto | 2.98× | Travel & Leisure |
| Birthday Gifts | 1.84× | Kids & Family |
| JDSU | 3.37× | Business & Career |
| Captain Fantastic (film) | 8.4× | Movies & TV |
| Nationality | 2.7× | Politics & Society |
| Buying a House | 5.3× | Home & Garden |
| Krupuk | 12.63× | Food & Beverages |
| Weimar Republic | 4.42× | Politics & Society |
| Abondance, Haute-Savoie | 29.62× | Travel & Leisure |
| Corona (band) | 1.88× | Music & Radio |
| Kerala | 3.24× | Travel & Leisure |
| 3D printing | 1.65× | Technology & Electronics |
| Kodi (software) | 1.97× | Technology & Electronics |
| Nurse education | 1.66× | Kids & Family |
| Buying and Selling Real Estate | 4.68× | Home & Garden |
| The Journey (1959 film) | 9.47× | Movies & TV |
| Elgato Gaming | 5.67× | Games |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Spirituality | BALANCE | 1.77 |
| Extroversion | THRILL | 1.68 |
| Travelling | THRILL | 1.51 |
| Pet Ownership | JOY | 1.46 |
| Community Orientation | OPEN | 1.36 |
| Risk Appetite | THRILL | 1.34 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 61.1% |
| United Kingdom | 3.9% |
| Canada | 3.0% |
See Nevada audiences in other countries
More Region audiences in Germany
- North Rhine-Westphalia (12,537,146)
- Bavaria (11,233,911)
- Baden-Württemberg (9,848,271)
- Rhine (9,303,980)
- Lower Saxony (6,360,906)
Frequently asked questions
How many fans does Nevada have in Germany?
Nevada has an estimated audience of 692,814 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Nevada fans?
38.6% of Nevada fans are female, 61.4% are male, with an average age of 40.2 years.
Which brands do Nevada fans like most?
Nevada fans show strongest brand affinity for Medieval fantasy (26.94×), Unique Gifts (1.93×), and Stradivarius (1.97×) over the country average.
Where do Nevada fans live in Germany?
Nevada fans in Germany are most concentrated in Nordrhein-Westfalen (reach 155,872), Bayern (reach 125,671), and Baden-Württemberg (reach 102,841). These three regions account for the largest share of the active audience.
What other brands do Nevada fans also like?
Beyond Nevada itself, the audience over-indexes on Unique Gifts (1.93×), Stradivarius (1.97×), Este, Veneto (2.98×), and Birthday Gifts (1.84×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Nevada. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.