Rascasse Audience Intelligence

Paracelsus Audience in Germany

A data profile of the people who buy, follow and care about Paracelsus in Germany — modelled from more than twelve digital signal sources. Paracelsus has an estimated audience of 261,327 people in Germany.

The average Paracelsus fan in Germany is 47.2 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Non-alcoholic beverage, Mineral water, Heilpraktiker, with strongest over-indexing on Non-alcoholic beverage (5.08× the country average).

Demographically, the Paracelsus audience skews more female with an average age of 47.2, and over-indexes on personality traits such as Community Orientation, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Paracelsus fan in Germany is more female, around 47.2 years old, with strong Community Orientation tendencies and a notable affinity for Non-alcoholic beverage.

Category: Politics & Society · Type: Person · Subtype: Scientists

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Paracelsus profile in Germany.

Audience size
261K
in Germany
Gender
67.1%
32.9% male
Age
47.2
average years
Country rank
#19090
Person in Germany
Fig. 01

Search interest · 12-month trend

+3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Paracelsus fans

67.1% are female, 32.9% are male, average age 47.2.

Fig. 02

Gender split

67.1%
Female
32.9%
Male
Demographic split for Paracelsus audience in Germany
MetricValue
Female67.1%
Male32.9%
Average age47.2
Estimated audience size261,327
Fig. 03

Age distribution

Ø 47.2
average years
Age distribution of the Paracelsus audience in Germany
Age bracketShare%
16-195%
20-2912%
30-3918%
40-4928%
50+38%
Fig. 04

Worldwide distribution

31.8%

of the worldwide Paracelsus audience comes from Germany.

Worldwide audience distribution share by country for Paracelsus
CountryShare
Germany31.8%
United States21.9%
Italy13.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Paracelsus audience in Germany is strongest.

Fig. 05

Top regions by affinity

Paracelsus fans by region: top regions in Germany
#RegionReachAffinity×
01Bayern~50K1.21×
02Baden-Württemberg~40K1.18×
03Bremen~3K1.17×
04Berlin~10K1.13×
05Sachsen~10K1.11×
06Rheinland-Pfalz~10K1.02×
07Thüringen~7K1.00×
08Hamburg~6K0.98×
09Nordrhein-Westfalen~50K0.95×
10Niedersachsen~20K0.93×
11Hessen~20K0.93×
12Schleswig-Holstein~8K0.92×
13Sachsen-Anhalt~6K0.91×
14Saarland~3K0.91×
15Mecklenburg-Vorpommern~4K0.86×
16Brandenburg~7K0.84×
Fig. 06

Affinity by region

Affinity by region — Paracelsus, Germany
0.84×1.00×1.21×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Paracelsus audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Paracelsus audience
#·InterestCategoryAffinity×
01HeilpraktikerHealth10.36×
02HomeopathyHealth7.81×
03Traditional medicineHealth7.80×
04Mineral waterFood & Beverages5.66×
05AyurvedaHealth5.51×
06Non-alcoholic beverageFood & Beverages5.08×
07HerbalismHealth5.05×
08NordseeFood & Beverages3.59×
09Peter MaffayMusic & Radio2.98×
10PharmacyBusiness & Career2.52×
11QVCMovies & TV2.46×
12Garden centreHome & Garden2.37×
13Efficient energy useTechnology & Electronics2.25×
14Aral AGCars & Mobility2.20×
15PostbankBusiness & Career2.06×
16Breaking newsMovies & TV1.89×
17MedicineBusiness & Career1.88×
18EurowingsTravel & Leisure1.81×
19ZDFMovies & TV1.64×
20CommerzbankBusiness & Career1.55×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Paracelsus audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Paracelsus audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN2.91×
Family OrientationCONSERVATISM2.42×
TraditionCONSERVATISM2.22×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Paracelsus audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.53×
ExtroversionTHRILL0.69×
Design AffinityPREMIUM0.75×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Paracelsus have in Germany?

Paracelsus has an estimated audience of 261,327 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Paracelsus fans?

67.1% of Paracelsus fans are female, 32.9% are male, with an average age of 47.2 years.

03

Which brands do Paracelsus fans like most?

Paracelsus fans show strongest brand affinity for Non-alcoholic beverage (5.08×), Mineral water (5.66×), and Heilpraktiker (10.36×) over the country average.

04

Where do Paracelsus fans live in Germany?

Paracelsus fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~50K), Bayern (reach ~50K), and Baden-Württemberg (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Paracelsus fans also like?

Beyond Paracelsus itself, the audience over-indexes on Mineral water (5.66×), Heilpraktiker (10.36×), Traditional medicine (7.8×), and QVC (2.46×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Paracelsus. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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