Rascasse Audience Intelligence

Peugeot 207 Audience in Germany

A data profile of the people who buy, follow and care about Peugeot 207 in Germany — modelled from more than twelve digital signal sources. Peugeot 207 has an estimated audience of 429,857 people in Germany.

The average Peugeot 207 fan in Germany is 31.2 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern.

Top brand affinities include Cadillac Escalade, Supercharger, Peugeot 607, with strongest over-indexing on Cadillac Escalade (94.51× the country average).

Demographically, the Peugeot 207 audience skews more female with an average age of 31.2, and over-indexes on personality traits such as Risk Appetite, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Peugeot 207 fan in Germany is more female, around 31.2 years old, with strong Risk Appetite tendencies and a notable affinity for Cadillac Escalade.

Category: Cars & Mobility · Type: Car Model · Subtype: Car type

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Peugeot 207 profile in Germany.

Audience size
430K
in Germany
Gender
84.2%
15.8% male
Age
31.2
average years
Country rank
#13256
Car Model in Germany
Fig. 01

Search interest · 12-month trend

-16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Peugeot 207 fans

84.2% are female, 15.8% are male, average age 31.2.

Fig. 02

Gender split

84.2%
Female
15.8%
Male
Demographic split for Peugeot 207 audience in Germany
MetricValue
Female84.2%
Male15.8%
Average age31.2
Estimated audience size429,857
Fig. 03

Age distribution

Ø 31.2
average years
Age distribution of the Peugeot 207 audience in Germany
Age bracketShare%
16-1940%
20-2927%
30-3912%
40-4912%
50+9%
Fig. 04

Worldwide distribution

17.6%

of the worldwide Peugeot 207 audience comes from Germany.

Worldwide audience distribution share by country for Peugeot 207
CountryShare
Brazil20.9%
Germany17.6%
Argentina10.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Peugeot 207 audience in Germany is strongest.

Fig. 05

Top regions by affinity

Peugeot 207 fans by region: top regions in Germany
#RegionReachAffinity×
01Saarland~10K1.99×
02Rheinland-Pfalz~30K1.34×
03Hessen~40K1.27×
04Nordrhein-Westfalen~100K1.23×
05Baden-Württemberg~70K1.18×
06Hamburg~10K0.97×
07Bayern~60K0.90×
08Niedersachsen~40K0.89×
09Schleswig-Holstein~10K0.89×
10Bremen~3K0.87×
11Sachsen~20K0.86×
12Brandenburg~10K0.79×
13Sachsen-Anhalt~9K0.76×
14Berlin~10K0.75×
15Thüringen~8K0.75×
16Mecklenburg-Vorpommern~6K0.71×
Fig. 06

Affinity by region

Affinity by region — Peugeot 207, Germany
0.71×1.00×1.99×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Peugeot 207 audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Peugeot 207 audience
#·InterestCategoryAffinity×
01SuperchargerCars & Mobility122.45×
02Peugeot 607Cars & Mobility100.16×
03Cadillac EscaladeCars & Mobility94.51×
04Audi S5Cars & Mobility78.13×
05BMW 8 Series (E31)Cars & Mobility27.54×
06Toyota Land CruiserCars & Mobility20.00×
07Opel MokkaCars & Mobility20.00×
08Kia PicantoCars & Mobility20.00×
09Peugeot 408Cars & Mobility20.00×
10Peugeot 206Cars & Mobility20.00×
11BrabusCars & Mobility19.83×
12CupraCars & Mobility15.15×
13PeugeotCars & Mobility9.55×
14TipicoGames9.35×
15CitroënCars & Mobility7.77×
16Used carCars & Mobility5.42×
17HyundaiCars & Mobility5.25×
18Plug-in hybridCars & Mobility5.05×
19Škoda AutoCars & Mobility3.99×
20AutoScout24Cars & Mobility3.56×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Peugeot 207 audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Peugeot 207 audience · What stands out
TraitClusterDeviationScore
Risk AppetiteTHRILL2.32×
Need for SecurityCONSERVATISM2.09×
Quality AwarenessPREMIUM1.51×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Peugeot 207 audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.65×
CreativityOPEN0.66×
MindfulnessBALANCE0.71×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Peugeot 207 have in Germany?

Peugeot 207 has an estimated audience of 429,857 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.

02

What is the gender split and age of Peugeot 207 fans?

84.2% of Peugeot 207 fans are female, 15.8% are male, with an average age of 31.2 years.

03

Which brands do Peugeot 207 fans like most?

Peugeot 207 fans show strongest brand affinity for Cadillac Escalade (94.51×), Supercharger (122.45×), and Peugeot 607 (100.16×) over the country average.

04

Where do Peugeot 207 fans live in Germany?

Peugeot 207 fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Baden-Württemberg (reach ~70K), and Bayern (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Peugeot 207 fans also like?

Beyond Peugeot 207 itself, the audience over-indexes on Supercharger (122.45×), Peugeot 607 (100.16×), Audi S5 (78.13×), and Tipico (9.35×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Peugeot 207. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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