Peugeot 207 Audience in Germany
Peugeot 207 has an estimated audience of 431,825 people in Germany. 84.2% are female, 15.8% are male, average age 31.2. Top regions: Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities: Cadillac Escalade, Supercharger, Audi S5, Tipico, Opel Mokka.
The average Peugeot 207 fan in Germany is 31.2 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities include Cadillac Escalade, Supercharger, Audi S5, with strongest over-indexing on Cadillac Escalade (115.17× the country average). Demographically, the Peugeot 207 audience skews more female with an average age of 31.2, and over-indexes on personality traits such as Need for Security, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Cars & Mobility · Type: Car Model · Subtype: Car type
Demographics of Peugeot 207 fans
| Metric | Value |
|---|---|
| Female | 84.2% |
| Male | 15.8% |
| Average age | 31.2 |
| Estimated audience size | 431,825 |
Audience persona
The typical Peugeot 207 fan in Germany is more female, around 31.2 years old, with strong Need for Security tendencies and a notable affinity for Cadillac Escalade.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 118,873 | 1.26× |
| Baden-Württemberg | 71,051 | 1.21× |
| Bayern | 62,189 | 0.9× |
| Hessen | 43,724 | 1.33× |
| Niedersachsen | 37,019 | 0.88× |
| Rheinland-Pfalz | 29,792 | 1.38× |
| Sachsen | 17,844 | 0.84× |
| Berlin | 14,811 | 0.77× |
| Schleswig-Holstein | 13,806 | 0.89× |
| Saarland | 10,928 | 2.06× |
| Brandenburg | 10,023 | 0.75× |
| Hamburg | 9,614 | 0.99× |
| Sachsen-Anhalt | 7,700 | 0.69× |
| Thüringen | 7,423 | 0.67× |
| Mecklenburg-Vorpommern | 5,084 | 0.62× |
| Bremen | 2,873 | 0.78× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Cadillac Escalade | 115.17× | Cars & Mobility |
| Supercharger | 128.82× | Cars & Mobility |
| Audi S5 | 93.75× | Cars & Mobility |
| Tipico | 9.25× | Games |
| Opel Mokka | 20× | Cars & Mobility |
| Toyota Land Cruiser | 20× | Cars & Mobility |
| Peugeot 607 | 54.12× | Cars & Mobility |
| Cupra | 12.05× | Cars & Mobility |
| Peugeot 5008 | 22.73× | Cars & Mobility |
| Renault Twingo | 17.73× | Cars & Mobility |
| Kia Picanto | 20× | Cars & Mobility |
| Kia Cee'd | 18.49× | Cars & Mobility |
| Tesla Model X | 14.02× | Cars & Mobility |
| AutoScout24 | 3.37× | Cars & Mobility |
| Peugeot 206 | 20× | Cars & Mobility |
| BMW 8 Series (E31) | 29.46× | Cars & Mobility |
| Whirlpool Corporation | 11.2× | Home & Garden |
| Renault Koleos | 26.45× | Cars & Mobility |
| Peugeot 205 | 20× | Cars & Mobility |
| Peugeot 208 | 11.96× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Need for Security | CONSERVATISM | 1.81 |
| Quality Awareness | PREMIUM | 1.69 |
| Risk Appetite | THRILL | 1.58 |
| Luxury Orientation | PREMIUM | 1.55 |
| Early Adopter Mentality | POWER | 1.49 |
| Travelling | THRILL | 1.43 |
Worldwide distribution
| Country | Share |
|---|---|
| Brazil | 21.9% |
| Germany | 17.8% |
| France | 10.4% |
See Peugeot 207 audiences in other countries
More Car type audiences in Germany
- SUVs (10,724,718)
- RVs (10,510,586)
- Used car (9,687,214)
- Electric car (9,135,585)
- Electric vehicle (6,004,034)
Frequently asked questions
How many fans does Peugeot 207 have in Germany?
Peugeot 207 has an estimated audience of 431,825 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.
What is the gender split and age of Peugeot 207 fans?
84.2% of Peugeot 207 fans are female, 15.8% are male, with an average age of 31.2 years.
Which brands do Peugeot 207 fans like most?
Peugeot 207 fans show strongest brand affinity for Cadillac Escalade (115.17×), Supercharger (128.82×), and Audi S5 (93.75×) over the country average.
Where do Peugeot 207 fans live in Germany?
Peugeot 207 fans in Germany are most concentrated in Nordrhein-Westfalen (reach 118,873), Baden-Württemberg (reach 71,051), and Bayern (reach 62,189). These three regions account for the largest share of the active audience.
What other brands do Peugeot 207 fans also like?
Beyond Peugeot 207 itself, the audience over-indexes on Supercharger (128.82×), Audi S5 (93.75×), Tipico (9.25×), and Opel Mokka (20×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Peugeot 207. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.