A data profile of the people who buy, follow and care about Pforzheimer Zeitung in Germany — modelled from more than twelve digital signal sources. Pforzheimer Zeitung has an estimated audience of 595,198 people in Germany.
The average Pforzheimer Zeitung fan in Germany is 41.0 years old, balanced, and lives primarily in Baden-Württemberg.
The audience is concentrated in Baden-Württemberg, Bayern, Nordrhein-Westfalen.
Top brand affinities include F.C. Hansa Rostock, Frauen-Bundesliga, Transfermarkt, with strongest over-indexing on F.C. Hansa Rostock (5.02× the country average).
Demographically, the Pforzheimer Zeitung audience skews balanced with an average age of 41.0, and over-indexes on personality traits such as Tradition, Need for Security.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Pforzheimer Zeitung fan in Germany is balanced, around 41.0 years old, with strong Tradition tendencies and a notable affinity for F.C. Hansa Rostock.
The key figures that characterise the Pforzheimer Zeitung profile in Germany.
53.2% are female, 46.8% are male, average age 41.0.
| Metric | Value |
|---|---|
| Female | 53.2% |
| Male | 46.8% |
| Average age | 41.0 |
| Estimated audience size | 595,198 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 13% | |
| 20-29 | 20% | |
| 30-39 | 22% | |
| 40-49 | 26% | |
| 50+ | 20% |
of the worldwide Pforzheimer Zeitung audience comes from Germany.
| Country | Share |
|---|---|
| Germany | 93.6% |
| China | 2.4% |
| Spain | 0.5% |
Where the Pforzheimer Zeitung audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Baden-Württemberg | ~400K | 13.26× | |
| 02 | Bremen | ~4K | 0.71× | |
| 03 | Rheinland-Pfalz | ~20K | 0.66× | |
| 04 | Thüringen | ~7K | 0.50× | |
| 05 | Saarland | ~4K | 0.49× | |
| 06 | Sachsen-Anhalt | ~7K | 0.48× | |
| 07 | Mecklenburg-Vorpommern | ~5K | 0.43× | |
| 08 | Brandenburg | ~8K | 0.42× | |
| 09 | Hessen | ~20K | 0.41× | |
| 10 | Schleswig-Holstein | ~7K | 0.32× | |
| 11 | Hamburg | ~4K | 0.32× | |
| 12 | Sachsen | ~8K | 0.28× | |
| 13 | Bayern | ~20K | 0.25× | |
| 14 | Berlin | ~7K | 0.25× | |
| 15 | Niedersachsen | ~10K | 0.21× | |
| 16 | Nordrhein-Westfalen | ~20K | 0.16× |
The strongest cross-interests of the Pforzheimer Zeitung audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Toni Collette | Movies & TV | 6.81× | ||
| 02 | Oliver Kahn | Sports | 6.81× | ||
| 03 | Frauen-Bundesliga | Sports | 5.68× | ||
| 04 | 1. FC Heidenheim | Sports | 5.09× | ||
| 05 | F.C. Hansa Rostock | Sports | 5.02× | ||
| 06 | Michael Patrick Kelly | Music & Radio | 4.86× | ||
| 07 | Johannes Oerding | Music & Radio | 4.34× | ||
| 08 | VfL Bochum | Sports | 3.51× | ||
| 09 | Targobank | Business & Career | 3.37× | ||
| 10 | Esso | Cars & Mobility | 2.80× | ||
| 11 | Transfermarkt | Sports | 2.77× | ||
| 12 | Roland Kaiser | Music & Radio | 2.76× | ||
| 13 | VfB Stuttgart | Sports | 2.69× | ||
| 14 | SunExpress | Travel & Leisure | 2.60× | ||
| 15 | Deutsche Bahn | Cars & Mobility | 2.18× | ||
| 16 | 2. Bundesliga | Sports | 1.81× | ||
| 17 | Müller (company) | Food & Beverages | 1.78× | ||
| 18 | Tagesschau | Movies & TV | 1.61× | ||
| 19 | Borussia Dortmund | Sports | 1.53× | ||
| 20 | FC Bayern Munich | Sports | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Tradition | CONSERVATISM | 1.45× | |
| Need for Security | CONSERVATISM | 1.43× | |
| Convenience Orientation | PREMIUM | 1.30× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 0.80× | |
| Mindfulness | BALANCE | 0.84× | |
| Pet Ownership | JOY | 0.85× |
Pforzheimer Zeitung has an estimated audience of 595,198 people in Germany, concentrated in Baden-Württemberg and Bayern.
53.2% of Pforzheimer Zeitung fans are female, 46.8% are male, with an average age of 41.0 years.
Pforzheimer Zeitung fans show strongest brand affinity for F.C. Hansa Rostock (5.02×), Frauen-Bundesliga (5.68×), and Transfermarkt (2.77×) over the country average.
Pforzheimer Zeitung fans in Germany are most concentrated in Baden-Württemberg (reach ~400K), Bayern (reach ~20K), and Nordrhein-Westfalen (reach ~20K). These three regions account for the largest share of the active audience.
Beyond Pforzheimer Zeitung itself, the audience over-indexes on Frauen-Bundesliga (5.68×), Transfermarkt (2.77×), VfB Stuttgart (2.69×), and Deutsche Bahn (2.18×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Pforzheimer Zeitung. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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