PollerWiesen Audience in Germany

PollerWiesen logo

PollerWiesen has an estimated audience of 268,771 people in Germany. 51.3% are female, 48.7% are male, average age 36.7. Top regions: Nordrhein-Westfalen, Niedersachsen, Hessen. Top brand affinities: Gil Ofarim, Progressive rock, myDealZ, Home Delivery, Information sensitivity.

The average PollerWiesen fan in Germany is 36.7 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Niedersachsen, Hessen. Top brand affinities include Gil Ofarim, Progressive rock, myDealZ, with strongest over-indexing on Gil Ofarim (1.65× the country average). Demographically, the PollerWiesen audience skews balanced with an average age of 36.7, and over-indexes on personality traits such as Sports Activity, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Music & Radio · Type: Event · Subtype: Music festival

Demographics of PollerWiesen fans

Demographic split for PollerWiesen audience in Germany
MetricValue
Female51.3%
Male48.7%
Average age36.7
Estimated audience size268,771

Audience persona

The typical PollerWiesen fan in Germany is balanced, around 36.7 years old, with strong Sports Activity tendencies and a notable affinity for Gil Ofarim.

Top regions in Germany

Top regions ranked by reach for PollerWiesen in Germany
RegionReachAffinity
Nordrhein-Westfalen201,5788.8×
Niedersachsen18,4940.71×
Hessen16,9850.83×
Baden-Württemberg14,5220.4×
Bayern14,4280.33×
Rheinland-Pfalz13,9381.04×
Berlin8,2580.69×
Hamburg4,4790.74×
Sachsen3,4020.26×
Schleswig-Holstein2,7300.28×
Brandenburg2,1410.26×
Thüringen1,5550.23×
Bremen1,4480.63×
Sachsen-Anhalt1,2880.18×
Saarland1,2820.39×
Mecklenburg-Vorpommern1,2500.24×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for PollerWiesen audience
BrandAffinityCategory
Gil Ofarim1.65×Music & Radio
Progressive rock1.72×Music & Radio
myDealZ1.98×Shopping
Home Delivery1.79×Food & Beverages
Information sensitivity2.55×Technology & Electronics
Buddy – The Buddy Holly Story2.25×Music & Radio
Building insulation1.88×Home & Garden
Jason Clarke (actor)1.86×Movies & TV
Carrie (novel)2.13×Literature
Glashütte1.6×Travel & Leisure
Keeper (password manager)1.56×Technology & Electronics
Haaretz הארץ2.34×News
Gender-neutral language1.88×Politics & Society
Throne of Glass1.9×Literature
Celtic mythology1.74×Arts & Culture
Oktay Kaynarca2.34×Movies & TV
Scratching post1.86×Pets & Animals
Glamis1.8×Travel & Leisure
Theocracy3.21×Music & Radio
Hostelworld1.9×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by PollerWiesen audience
TraitClusterScore
Sports ActivityPOWER1.12
IndulgenceJOY1.07
Luxury OrientationPREMIUM1.05
PatriotismCONSERVATISM1.03
Early Adopter MentalityPOWER1.02
DIY MentalityTHRILL1.01

Worldwide distribution

Worldwide audience distribution share by country for PollerWiesen
CountryShare
Germany95.8%
China1.0%
Netherlands0.6%

See PollerWiesen audiences in other countries

More Music festival audiences in Germany

Frequently asked questions

How many fans does PollerWiesen have in Germany?

PollerWiesen has an estimated audience of 268,771 people in Germany, concentrated in Nordrhein-Westfalen and Niedersachsen.

What is the gender split and age of PollerWiesen fans?

51.3% of PollerWiesen fans are female, 48.7% are male, with an average age of 36.7 years.

Which brands do PollerWiesen fans like most?

PollerWiesen fans show strongest brand affinity for Gil Ofarim (1.65×), Progressive rock (1.72×), and myDealZ (1.98×) over the country average.

Where do PollerWiesen fans live in Germany?

PollerWiesen fans in Germany are most concentrated in Nordrhein-Westfalen (reach 201,578), Niedersachsen (reach 18,494), and Hessen (reach 16,985). These three regions account for the largest share of the active audience.

What other brands do PollerWiesen fans also like?

Beyond PollerWiesen itself, the audience over-indexes on Progressive rock (1.72×), myDealZ (1.98×), Home Delivery (1.79×), and Information sensitivity (2.55×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for PollerWiesen. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.