PollerWiesen Audience in Germany

PollerWiesen has an estimated audience of 268,771 people in Germany. 51.3% are female, 48.7% are male, average age 36.7. Top regions: Nordrhein-Westfalen, Niedersachsen, Hessen. Top brand affinities: Gil Ofarim, Progressive rock, myDealZ, Home Delivery, Information sensitivity.
The average PollerWiesen fan in Germany is 36.7 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Niedersachsen, Hessen. Top brand affinities include Gil Ofarim, Progressive rock, myDealZ, with strongest over-indexing on Gil Ofarim (1.65× the country average). Demographically, the PollerWiesen audience skews balanced with an average age of 36.7, and over-indexes on personality traits such as Sports Activity, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Event · Subtype: Music festival
Demographics of PollerWiesen fans
| Metric | Value |
|---|---|
| Female | 51.3% |
| Male | 48.7% |
| Average age | 36.7 |
| Estimated audience size | 268,771 |
Audience persona
The typical PollerWiesen fan in Germany is balanced, around 36.7 years old, with strong Sports Activity tendencies and a notable affinity for Gil Ofarim.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 201,578 | 8.8× |
| Niedersachsen | 18,494 | 0.71× |
| Hessen | 16,985 | 0.83× |
| Baden-Württemberg | 14,522 | 0.4× |
| Bayern | 14,428 | 0.33× |
| Rheinland-Pfalz | 13,938 | 1.04× |
| Berlin | 8,258 | 0.69× |
| Hamburg | 4,479 | 0.74× |
| Sachsen | 3,402 | 0.26× |
| Schleswig-Holstein | 2,730 | 0.28× |
| Brandenburg | 2,141 | 0.26× |
| Thüringen | 1,555 | 0.23× |
| Bremen | 1,448 | 0.63× |
| Sachsen-Anhalt | 1,288 | 0.18× |
| Saarland | 1,282 | 0.39× |
| Mecklenburg-Vorpommern | 1,250 | 0.24× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Gil Ofarim | 1.65× | Music & Radio |
| Progressive rock | 1.72× | Music & Radio |
| myDealZ | 1.98× | Shopping |
| Home Delivery | 1.79× | Food & Beverages |
| Information sensitivity | 2.55× | Technology & Electronics |
| Buddy – The Buddy Holly Story | 2.25× | Music & Radio |
| Building insulation | 1.88× | Home & Garden |
| Jason Clarke (actor) | 1.86× | Movies & TV |
| Carrie (novel) | 2.13× | Literature |
| Glashütte | 1.6× | Travel & Leisure |
| Keeper (password manager) | 1.56× | Technology & Electronics |
| Haaretz הארץ | 2.34× | News |
| Gender-neutral language | 1.88× | Politics & Society |
| Throne of Glass | 1.9× | Literature |
| Celtic mythology | 1.74× | Arts & Culture |
| Oktay Kaynarca | 2.34× | Movies & TV |
| Scratching post | 1.86× | Pets & Animals |
| Glamis | 1.8× | Travel & Leisure |
| Theocracy | 3.21× | Music & Radio |
| Hostelworld | 1.9× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sports Activity | POWER | 1.12 |
| Indulgence | JOY | 1.07 |
| Luxury Orientation | PREMIUM | 1.05 |
| Patriotism | CONSERVATISM | 1.03 |
| Early Adopter Mentality | POWER | 1.02 |
| DIY Mentality | THRILL | 1.01 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 95.8% |
| China | 1.0% |
| Netherlands | 0.6% |
See PollerWiesen audiences in other countries
More Music festival audiences in Germany
- Eurovision Song Contest (3,766,576)
- Rock am Ring (1,639,833)
- Wacken Open Air (1,467,256)
- Lollapalooza (1,266,723)
- Rock im Park (1,223,855)
Frequently asked questions
How many fans does PollerWiesen have in Germany?
PollerWiesen has an estimated audience of 268,771 people in Germany, concentrated in Nordrhein-Westfalen and Niedersachsen.
What is the gender split and age of PollerWiesen fans?
51.3% of PollerWiesen fans are female, 48.7% are male, with an average age of 36.7 years.
Which brands do PollerWiesen fans like most?
PollerWiesen fans show strongest brand affinity for Gil Ofarim (1.65×), Progressive rock (1.72×), and myDealZ (1.98×) over the country average.
Where do PollerWiesen fans live in Germany?
PollerWiesen fans in Germany are most concentrated in Nordrhein-Westfalen (reach 201,578), Niedersachsen (reach 18,494), and Hessen (reach 16,985). These three regions account for the largest share of the active audience.
What other brands do PollerWiesen fans also like?
Beyond PollerWiesen itself, the audience over-indexes on Progressive rock (1.72×), myDealZ (1.98×), Home Delivery (1.79×), and Information sensitivity (2.55×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for PollerWiesen. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.