Pomeranian (dog) Audience in Germany
Pomeranian (dog) has an estimated audience of 5,634,881 people in Germany. 64.6% are female, 35.4% are male, average age 37.9. Top brand affinities: Progressive rock, Artistic inspiration, Gil Ofarim, Collectable, Natural rubber.
Top brand affinities include Progressive rock, Artistic inspiration, Gil Ofarim, with strongest over-indexing on Progressive rock (4.11× the country average). Demographically, the Pomeranian (dog) audience skews more female with an average age of 37.9, and over-indexes on personality traits such as Pet Ownership, Sports Activity.
Category: Pets & Animals · Type: Topic
Demographics of Pomeranian (dog) fans
| Metric | Value |
|---|---|
| Female | 64.6% |
| Male | 35.4% |
| Average age | 37.9 |
| Estimated audience size | 5,634,881 |
Audience persona
The typical Pomeranian (dog) fan in Germany is more female, around 37.9 years old, with strong Pet Ownership tendencies and a notable affinity for Progressive rock.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Progressive rock | 4.11× | Music & Radio |
| Artistic inspiration | 2.99× | Arts & Culture |
| Gil Ofarim | 2.17× | Music & Radio |
| Collectable | 2.63× | Kids & Family |
| Natural rubber | 3.14× | Cars & Mobility |
| Product design | 1.67× | Business & Career |
| Sinaloa | 11.13× | Travel & Leisure |
| Commercial mortgage | 1.77× | Business & Career |
| Grappling | 1.83× | Sports |
| Laguna (province) | 11.13× | |
| Ipekyol | 3.18× | Shopping |
| Information sensitivity | 4.05× | Technology & Electronics |
| Nationality | 2.14× | Politics & Society |
| Mechanic | 1.54× | Cars & Mobility |
| Building insulation | 2.69× | Home & Garden |
| MS Mode | 4.27× | Fashion & Accessoires |
| Icon (magazine) | 1.57× | Arts & Culture |
| Ireen Sheer | 1.75× | Music & Radio |
| Staycation | 2.25× | Home & Garden |
| Caprivi Strip | 5.51× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Pet Ownership | JOY | 3.39 |
| Sports Activity | POWER | 1.99 |
| Sustainability | BALANCE | 1.82 |
| Urban Lifestyle | OPEN | 1.64 |
| DIY Mentality | THRILL | 1.53 |
| LGBTQ+ Identity | OPEN | 1.41 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 24.0% |
| Japan | 18.0% |
| Germany | 5.9% |
See Pomeranian (dog) audiences in other countries
More Pets & Animals audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Pomeranian (dog). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.