Radio Lausitz Audience in Germany
Radio Lausitz has an estimated audience of 407,140 people in Germany. 53.0% are female, 47.0% are male, average age 40.3. Top regions: Sachsen, Brandenburg, Berlin. Top brand affinities: Tagesschau, Vacations, Transfermarkt, Livemusic, Satire.
The average Radio Lausitz fan in Germany is 40.3 years old, balanced, and lives primarily in Sachsen. The audience is concentrated in Sachsen, Brandenburg, Berlin. Top brand affinities include Tagesschau, Vacations, Transfermarkt, with strongest over-indexing on Tagesschau (2.28× the country average). Demographically, the Radio Lausitz audience skews balanced with an average age of 40.3, and over-indexes on personality traits such as LGBTQ+ Identity, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Radio Station
Demographics of Radio Lausitz fans
| Metric | Value |
|---|---|
| Female | 53.0% |
| Male | 47.0% |
| Average age | 40.3 |
| Estimated audience size | 407,140 |
Audience persona
The typical Radio Lausitz fan in Germany is balanced, around 40.3 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Tagesschau.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Sachsen | 265,460 | 13.29× |
| Brandenburg | 18,891 | 1.5× |
| Berlin | 5,371 | 0.3× |
| Bayern | 3,909 | 0.06× |
| Nordrhein-Westfalen | 3,834 | 0.04× |
| Baden-Württemberg | 3,709 | 0.07× |
| Thüringen | 2,087 | 0.2× |
| Hessen | 1,731 | 0.06× |
| Sachsen-Anhalt | 1,646 | 0.16× |
| Niedersachsen | 1,254 | 0.03× |
| Mecklenburg-Vorpommern | 986 | 0.13× |
| Rheinland-Pfalz | 597 | 0.03× |
| Schleswig-Holstein | 525 | 0.04× |
| Hamburg | 506 | 0.06× |
| Saarland | 126 | 0.03× |
| Bremen | 100 | 0.03× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Tagesschau | 2.28× | Movies & TV |
| Vacations | 2.06× | Travel & Leisure |
| Transfermarkt | 2.03× | Sports |
| Livemusic | 2.31× | Music & Radio |
| Satire | 3× | Literature |
| Breaking news | 1.94× | Movies & TV |
| German language | 1.72× | Politics & Society |
| North Rhine-Westphalia | 1.62× | Travel & Leisure |
| Hygiene | 1.96× | Beauty & Wellness |
| Catering | 2.76× | Food & Beverages |
| Hairstyle | 1.86× | Beauty & Wellness |
| Maine Coon | 2.7× | Pets & Animals |
| Anthropology | 3.08× | Business & Career |
| German television comedy | 3.2× | Movies & TV |
| House music | 1.56× | Music & Radio |
| Westdeutscher Rundfunk | 1.99× | Movies & TV |
| RTL Television | 1.77× | Movies & TV |
| Stuttgart | 1.74× | Travel & Leisure |
| Self care | 1.84× | Health |
| Chihuahua (dog) | 1.92× | Pets & Animals |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.21 |
| Sports Activity | POWER | 1.21 |
| Indulgence | JOY | 1.17 |
| Sustainability | BALANCE | 1.16 |
| Pet Ownership | JOY | 1.15 |
| Family Orientation | CONSERVATISM | 1.12 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 97.6% |
| Poland | 0.6% |
| Austria | 0.2% |
See Radio Lausitz audiences in other countries
More Music & Radio audiences in Germany
- WWWQ (8,269,951)
- WDR 4 (3,017,998)
- Radio Bollerwagen (2,683,136)
- Radio Bob (2,417,155)
- NDR 2 (2,261,911)
Frequently asked questions
How many fans does Radio Lausitz have in Germany?
Radio Lausitz has an estimated audience of 407,140 people in Germany, concentrated in Sachsen and Brandenburg.
What is the gender split and age of Radio Lausitz fans?
53.0% of Radio Lausitz fans are female, 47.0% are male, with an average age of 40.3 years.
Which brands do Radio Lausitz fans like most?
Radio Lausitz fans show strongest brand affinity for Tagesschau (2.28×), Vacations (2.06×), and Transfermarkt (2.03×) over the country average.
Where do Radio Lausitz fans live in Germany?
Radio Lausitz fans in Germany are most concentrated in Sachsen (reach 265,460), Brandenburg (reach 18,891), and Berlin (reach 5,371). These three regions account for the largest share of the active audience.
What other brands do Radio Lausitz fans also like?
Beyond Radio Lausitz itself, the audience over-indexes on Vacations (2.06×), Transfermarkt (2.03×), Livemusic (2.31×), and Satire (3×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Radio Lausitz. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.