Robin Alexander Audience in Germany
Robin Alexander has an estimated audience of 614,397 people in Germany. 47.5% are female, 52.5% are male, average age 43.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Markus Lanz, Thomas Gottschalk, Roland Kaiser, Satire, RTL Television.
The average Robin Alexander fan in Germany is 43.1 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Markus Lanz, Thomas Gottschalk, Roland Kaiser, with strongest over-indexing on Markus Lanz (113.03× the country average). Demographically, the Robin Alexander audience skews balanced with an average age of 43.1, and over-indexes on personality traits such as LGBTQ+ Identity, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: News · Type: Person · Subtype: Journalist
Demographics of Robin Alexander fans
| Metric | Value |
|---|---|
| Female | 47.5% |
| Male | 52.5% |
| Average age | 43.1 |
| Estimated audience size | 614,397 |
Audience persona
The typical Robin Alexander fan in Germany is balanced, around 43.1 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Markus Lanz.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 168,169 | 1.25× |
| Bayern | 100,320 | 1.01× |
| Baden-Württemberg | 74,995 | 0.89× |
| Niedersachsen | 62,574 | 1.05× |
| Hessen | 51,033 | 1.09× |
| Berlin | 43,827 | 1.59× |
| Rheinland-Pfalz | 30,236 | 0.98× |
| Sachsen | 24,187 | 0.8× |
| Schleswig-Holstein | 22,655 | 1.03× |
| Brandenburg | 17,926 | 0.94× |
| Hamburg | 16,116 | 1.16× |
| Thüringen | 13,827 | 0.88× |
| Sachsen-Anhalt | 11,758 | 0.74× |
| Mecklenburg-Vorpommern | 8,776 | 0.75× |
| Saarland | 7,263 | 0.96× |
| Bremen | 4,639 | 0.88× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Markus Lanz | 113.03× | Movies & TV |
| Thomas Gottschalk | 4.7× | Movies & TV |
| Roland Kaiser | 4.37× | Music & Radio |
| Satire | 5.22× | Literature |
| RTL Television | 3.87× | Movies & TV |
| Reinhard Mey | 5.36× | Music & Radio |
| Tagesschau | 1.83× | Movies & TV |
| German television comedy | 5.31× | Movies & TV |
| Love Actually | 6.54× | Movies & TV |
| Western Union | 3.7× | Business & Career |
| Scooby-Doo | 4.33× | Movies & TV |
| Pets | 1.54× | Pets & Animals |
| Beetlejuice | 3.89× | Movies & TV |
| Felix Baumgartner | 3.4× | Sports |
| Automobiles | 1.51× | Cars & Mobility |
| Eintracht Frankfurt | 1.77× | Sports |
| Hygiene | 2.23× | Beauty & Wellness |
| Focus | 2.44× | News |
| Small Business Administration | 6.27× | Business & Career |
| Podcast | 1.81× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.75 |
| Patriotism | CONSERVATISM | 1.32 |
| Tradition | CONSERVATISM | 1.18 |
| Indulgence | JOY | 1.13 |
| Pet Ownership | JOY | 1.11 |
| Healthy Lifestyle | BALANCE | 1.04 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 92.6% |
| Switzerland | 1.4% |
| Austria | 1.3% |
See Robin Alexander audiences in other countries
More Journalist audiences in Germany
- Caren Miosga (1,553,509)
- Anne Will (1,020,951)
- Ildikó von Kürthy (979,570)
- Willy Brandt (934,403)
- Anabel Schunke (840,016)
Frequently asked questions
How many fans does Robin Alexander have in Germany?
Robin Alexander has an estimated audience of 614,397 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Robin Alexander fans?
47.5% of Robin Alexander fans are female, 52.5% are male, with an average age of 43.1 years.
Which brands do Robin Alexander fans like most?
Robin Alexander fans show strongest brand affinity for Markus Lanz (113.03×), Thomas Gottschalk (4.7×), and Roland Kaiser (4.37×) over the country average.
Where do Robin Alexander fans live in Germany?
Robin Alexander fans in Germany are most concentrated in Nordrhein-Westfalen (reach 168,169), Bayern (reach 100,320), and Baden-Württemberg (reach 74,995). These three regions account for the largest share of the active audience.
What other brands do Robin Alexander fans also like?
Beyond Robin Alexander itself, the audience over-indexes on Thomas Gottschalk (4.7×), Roland Kaiser (4.37×), Satire (5.22×), and RTL Television (3.87×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Robin Alexander. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.