Rosenheimer Herbstfest Audience in Germany
Rosenheimer Herbstfest has an estimated audience of 266,221 people in Germany. 60.2% are female, 39.8% are male, average age 39.5. Top regions: Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: JACK & JONES, Jotex, Local food, Tagesschau, Do it yourself (DIY).
The average Rosenheimer Herbstfest fan in Germany is 39.5 years old, more female, and lives primarily in Bayern. The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include JACK & JONES, Jotex, Local food, with strongest over-indexing on JACK & JONES (27.28× the country average). Demographically, the Rosenheimer Herbstfest audience skews more female with an average age of 39.5, and over-indexes on personality traits such as Sustainability, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: Event · Subtype: Volksfest
Demographics of Rosenheimer Herbstfest fans
| Metric | Value |
|---|---|
| Female | 60.2% |
| Male | 39.8% |
| Average age | 39.5 |
| Estimated audience size | 266,221 |
Audience persona
The typical Rosenheimer Herbstfest fan in Germany is more female, around 39.5 years old, with strong Sustainability tendencies and a notable affinity for JACK & JONES.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 199,666 | 11.4× |
| Nordrhein-Westfalen | 19,618 | 0.34× |
| Baden-Württemberg | 16,110 | 0.44× |
| Hessen | 11,052 | 0.54× |
| Niedersachsen | 6,656 | 0.26× |
| Rheinland-Pfalz | 5,085 | 0.38× |
| Berlin | 4,350 | 0.37× |
| Sachsen | 3,890 | 0.3× |
| Schleswig-Holstein | 2,185 | 0.23× |
| Hamburg | 2,047 | 0.34× |
| Brandenburg | 1,967 | 0.24× |
| Thüringen | 1,904 | 0.28× |
| Sachsen-Anhalt | 1,382 | 0.2× |
| Mecklenburg-Vorpommern | 1,130 | 0.22× |
| Saarland | 766 | 0.23× |
| Bremen | 510 | 0.22× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| JACK & JONES | 27.28× | Fashion & Accessoires |
| Jotex | 26.66× | Shopping |
| Local food | 3.72× | Food & Beverages |
| Tagesschau | 2.06× | Movies & TV |
| Do it yourself (DIY) | 1.91× | Home & Garden |
| Pets | 1.5× | Pets & Animals |
| Lindsey Vonn | 3.3× | Sports |
| Western Union | 3.15× | Business & Career |
| Spiegel Online | 1.6× | News |
| Fast food | 2.11× | Food & Beverages |
| Real property | 3.15× | Home & Garden |
| Vacations | 1.85× | Travel & Leisure |
| Gala | 1.56× | News |
| Airbnb | 1.52× | Travel & Leisure |
| Livemusic | 2× | Music & Radio |
| Westdeutscher Rundfunk | 2.28× | Movies & TV |
| Catering | 2.86× | Food & Beverages |
| Transfermarkt | 1.72× | Sports |
| Satire | 2.61× | Literature |
| Alpine skiing | 1.98× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 1.61 |
| Indulgence | JOY | 1.57 |
| Design Affinity | PREMIUM | 1.48 |
| DIY Mentality | THRILL | 1.43 |
| Sports Activity | POWER | 1.43 |
| Healthy Lifestyle | BALANCE | 1.37 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 75.0% |
| Austria | 19.2% |
| Italy | 2.8% |
See Rosenheimer Herbstfest audiences in other countries
- Rosenheimer Herbstfest — United States
- Rosenheimer Herbstfest — United Kingdom
- Rosenheimer Herbstfest — France
- Rosenheimer Herbstfest — Italy
- Rosenheimer Herbstfest — Spain
- Rosenheimer Herbstfest — Brazil
- Rosenheimer Herbstfest — Japan
- Rosenheimer Herbstfest — South Korea
- Rosenheimer Herbstfest — India
More Volksfest audiences in Germany
- Oktoberfest (2,440,611)
- Plärrer Augsburg (1,371,708)
- Cranger Kirmes (1,225,510)
- Mainfest (977,694)
- Nürnberger Christkindlesmarkt (874,848)
Frequently asked questions
How many fans does Rosenheimer Herbstfest have in Germany?
Rosenheimer Herbstfest has an estimated audience of 266,221 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.
What is the gender split and age of Rosenheimer Herbstfest fans?
60.2% of Rosenheimer Herbstfest fans are female, 39.8% are male, with an average age of 39.5 years.
Which brands do Rosenheimer Herbstfest fans like most?
Rosenheimer Herbstfest fans show strongest brand affinity for JACK & JONES (27.28×), Jotex (26.66×), and Local food (3.72×) over the country average.
Where do Rosenheimer Herbstfest fans live in Germany?
Rosenheimer Herbstfest fans in Germany are most concentrated in Bayern (reach 199,666), Nordrhein-Westfalen (reach 19,618), and Baden-Württemberg (reach 16,110). These three regions account for the largest share of the active audience.
What other brands do Rosenheimer Herbstfest fans also like?
Beyond Rosenheimer Herbstfest itself, the audience over-indexes on Jotex (26.66×), Local food (3.72×), Tagesschau (2.06×), and Do it yourself (DIY) (1.91×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Rosenheimer Herbstfest. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.