Rascasse Audience Intelligence

Rosetta Stone (software) Audience in Germany

A data profile of the people who buy, follow and care about Rosetta Stone (software) in Germany — modelled from more than twelve digital signal sources. Rosetta Stone (software) has an estimated audience of 251,873 people in Germany.

#6among E-learning in Germany#642among Website / Newspaper / Magazine in Germany#1297in Business & Career

The average Rosetta Stone (software) fan in Germany is 39.7 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Memrise, Language school, International English Language Testing System, with strongest over-indexing on Memrise (208.99× the country average).

Demographically, the Rosetta Stone (software) audience skews more female with an average age of 39.7, and over-indexes on personality traits such as Convenience Orientation, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Rosetta Stone (software) fan in Germany is more female, around 39.7 years old, with strong Convenience Orientation tendencies and a notable affinity for Memrise.

Category: Business & Career · Type: Website / Newspaper / Magazine · Subtype: E-learning

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Rosetta Stone (software) profile in Germany.

Audience size
252K
in Germany
Gender
58.0%♀
42.0% male
Age
39.7
average years
Country rank
#19550
Website / Newspaper / Magazine in Germany
Fig. 01

Search interest · 12-month trend

-16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of Rosetta Stone (software)

58.0% are female, 42.0% are male, average age 39.7.

Fig. 02

Gender split

58.0%
Female
42.0%
Male
Demographic split for Rosetta Stone (software) audience in Germany
MetricValue
Female58.0%
Male42.0%
Average age39.7
Estimated audience size251,873
Fig. 03

Age distribution

Ø 39.7
average years
Age distribution of the Rosetta Stone (software) audience in Germany
Age bracketShare%
16-1915%
20-2922%
30-3922%
40-4924%
50+18%
Fig. 04

Worldwide distribution

5.2%

of the worldwide Rosetta Stone (software) audience comes from Germany.

Worldwide audience distribution share by country for Rosetta Stone (software)
CountryShare
United States35.3%
United Kingdom8.1%
Italy7.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Rosetta Stone (software) audience in Germany is strongest.

Fig. 05

Top regions by affinity

Rosetta Stone (software) fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~20K1.55×
02Hamburg~8K1.35×
03Hessen~30K1.32×
04Bremen~2K1.14×
05Baden-Württemberg~40K1.09×
06Bayern~40K1.08×
07Nordrhein-Westfalen~60K1.04×
08Rheinland-Pfalz~10K0.98×
09Schleswig-Holstein~9K0.94×
10Niedersachsen~20K0.91×
11Brandenburg~7K0.85×
12Sachsen~10K0.84×
13Thüringen~5K0.82×
14Saarland~3K0.82×
15Sachsen-Anhalt~5K0.73×
16Mecklenburg-Vorpommern~3K0.71×
Fig. 06

Affinity by region

Affinity by region — Rosetta Stone (software), Germany
0.71×1.00×1.55×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Rosetta Stone (software) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Rosetta Stone (software) audience
#·InterestCategoryAffinity×
01MemriseBusiness & Career208.99×
02Maître GimsMusic & Radio40.62×
03There Will Be BloodMovies & TV26.14×
04BBC Learning EnglishMovies & TV26.09×
05Toy storeKids & Family23.61×
06Deutsche WelleMusic & Radio22.73×
07International English Language Testing SystemBusiness & Career21.77×
08American Beauty (1999 film)Movies & TV20.00×
09EDreamsTravel & Leisure18.69×
10International relationsBusiness & Career18.34×
11Language schoolKids & Family17.16×
12Goethe-InstitutPolitics & Society16.55×
13Master's degreeBusiness & Career9.41×
14Peppa PigKids & Family9.28×
15LibraryLiterature8.02×
16DuolingoBusiness & Career7.73×
17RobloxGames7.21×
18Kitchen utensilHome & Garden5.45×
19EmbroideryHome & Garden5.38×
20RedditInternet & Social Media3.23×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Rosetta Stone (software) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Rosetta Stone (software) audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM2.79×
Career OrientationPOWER2.14×
Risk AppetiteTHRILL1.87×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Rosetta Stone (software) audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.74×
DIY MentalityTHRILL0.75×
Price SensitivityPREMIUM0.75×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Rosetta Stone (software) have in Germany?

Rosetta Stone (software) has an estimated audience of 251,873 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Rosetta Stone (software) fans?

58.0% of Rosetta Stone (software) fans are female, 42.0% are male, with an average age of 39.7 years.

03

Which brands do Rosetta Stone (software) fans like most?

Rosetta Stone (software) fans show strongest brand affinity for Memrise (208.99×), Language school (17.16×), and International English Language Testing System (21.77×) over the country average.

04

Where do Rosetta Stone (software) fans live in Germany?

Rosetta Stone (software) fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~60K), Bayern (reach ~40K), and Baden-Württemberg (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Rosetta Stone (software) fans also like?

Beyond Rosetta Stone (software) itself, the audience over-indexes on Language school (17.16×), International English Language Testing System (21.77×), Master's degree (9.41×), and International relations (18.34×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See Rosetta Stone (software) audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Rosetta Stone (software). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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