Rosetta Stone (software) Audience in Germany

Rosetta Stone (software) logo

Rosetta Stone (software) has an estimated audience of 187,821 people in Germany. 58.0% are female, 42.0% are male, average age 39.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Solo climbing, Gil Ofarim, Elīna Garanča, Progressive rock, Dog breed.

The average Rosetta Stone (software) fan in Germany is 39.7 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Solo climbing, Gil Ofarim, Elīna Garanča, with strongest over-indexing on Solo climbing (9.18× the country average). Demographically, the Rosetta Stone (software) audience skews more female with an average age of 39.7, and over-indexes on personality traits such as Career Orientation, Convenience Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Business & Career · Type: Website / Newspaper / Magazine · Subtype: E-learning

Demographics of Rosetta Stone (software) fans

Demographic split for Rosetta Stone (software) audience in Germany
MetricValue
Female58.0%
Male42.0%
Average age39.7
Estimated audience size187,821

Audience persona

The typical Rosetta Stone (software) fan in Germany is more female, around 39.7 years old, with strong Career Orientation tendencies and a notable affinity for Solo climbing.

Top regions in Germany

Top regions ranked by reach for Rosetta Stone (software) in Germany
RegionReachAffinity
Nordrhein-Westfalen59,6051.08×
Bayern45,2841.11×
Baden-Württemberg38,5581.12×
Hessen26,4071.37×
Niedersachsen22,4490.91×
Berlin18,6781.65×
Rheinland-Pfalz12,2840.97×
Sachsen10,2020.82×
Schleswig-Holstein8,4260.93×
Hamburg7,7811.36×
Brandenburg6,2940.8×
Thüringen4,9670.77×
Sachsen-Anhalt4,5110.69×
Mecklenburg-Vorpommern2,9790.62×
Bremen2,4361.13×
Saarland2,2800.73×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Rosetta Stone (software) audience
BrandAffinityCategory
Solo climbing9.18×Sports
Gil Ofarim2.79×Music & Radio
Elīna Garanča15.47×Music & Radio
Progressive rock3.12×Music & Radio
Dog breed1.66×Pets & Animals
Optical Society20×Politics & Society
Moroccan riad7.52×Politics & Society
Natural rubber2.81×Cars & Mobility
Hirtshals10.29×Travel & Leisure
Halsey, Oregon12.36×Travel & Leisure
Christmas Gift1.72×Kids & Family
EnzkreisTravel & Leisure
Nationality2.58×Politics & Society
Business English2.31×Business & Career
Kodi (software)2.39×Technology & Electronics
Hypertext2.37×Technology & Electronics
Škoda Kodiaq1.63×Cars & Mobility
Handmade Gifts1.52×Kids & Family
Mechanic1.57×Cars & Mobility
Headhunters (film)3.47×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Rosetta Stone (software) audience
TraitClusterScore
Career OrientationPOWER2.22
Convenience OrientationPREMIUM2.14
Early Adopter MentalityPOWER1.95
Sports ActivityPOWER1.71
Urban LifestyleOPEN1.69
SustainabilityBALANCE1.43

Worldwide distribution

Worldwide audience distribution share by country for Rosetta Stone (software)
CountryShare
United States38.3%
United Kingdom8.7%
Italy6.2%

See Rosetta Stone (software) audiences in other countries

More E-learning audiences in Germany

Frequently asked questions

How many fans does Rosetta Stone (software) have in Germany?

Rosetta Stone (software) has an estimated audience of 187,821 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Rosetta Stone (software) fans?

58.0% of Rosetta Stone (software) fans are female, 42.0% are male, with an average age of 39.7 years.

Which brands do Rosetta Stone (software) fans like most?

Rosetta Stone (software) fans show strongest brand affinity for Solo climbing (9.18×), Gil Ofarim (2.79×), and Elīna Garanča (15.47×) over the country average.

Where do Rosetta Stone (software) fans live in Germany?

Rosetta Stone (software) fans in Germany are most concentrated in Nordrhein-Westfalen (reach 59,605), Bayern (reach 45,284), and Baden-Württemberg (reach 38,558). These three regions account for the largest share of the active audience.

What other brands do Rosetta Stone (software) fans also like?

Beyond Rosetta Stone (software) itself, the audience over-indexes on Gil Ofarim (2.79×), Elīna Garanča (15.47×), Progressive rock (3.12×), and Dog breed (1.66×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Rosetta Stone (software). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.