Serial (podcast) Audience in Germany

Serial (podcast) has an estimated audience of 334,166 people in Germany. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Dog breed, Progressive rock, Hypertext, Commercial mortgage, Stradivarius.
Serial (podcast) fans in Germany are concentrated in Nordrhein-Westfalen, with strong brand affinity for Dog breed. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Dog breed, Progressive rock, Hypertext, with strongest over-indexing on Dog breed (1.51× the country average). Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Podcast
Demographics of Serial (podcast) fans
| Metric | Value |
|---|---|
| Estimated audience size | 334,166 |
Audience persona
The typical Serial (podcast) fan in Germany shows strong LGBTQ+ Identity tendencies and a notable affinity for Dog breed.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 74,855 | 1.02× |
| Bayern | 53,810 | 1× |
| Baden-Württemberg | 43,375 | 0.95× |
| Hessen | 33,878 | 1.33× |
| Niedersachsen | 30,864 | 0.95× |
| Berlin | 22,555 | 1.51× |
| Sachsen | 16,866 | 1.03× |
| Rheinland-Pfalz | 16,781 | 1× |
| Schleswig-Holstein | 10,386 | 0.87× |
| Brandenburg | 9,441 | 0.91× |
| Hamburg | 7,968 | 1.06× |
| Thüringen | 7,721 | 0.91× |
| Sachsen-Anhalt | 7,138 | 0.82× |
| Mecklenburg-Vorpommern | 4,928 | 0.77× |
| Saarland | 3,629 | 0.88× |
| Bremen | 2,825 | 0.99× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Dog breed | 1.51× | Pets & Animals |
| Progressive rock | 2.13× | Music & Radio |
| Hypertext | 3.85× | Technology & Electronics |
| Commercial mortgage | 2.68× | Business & Career |
| Stradivarius | 1.97× | Shopping |
| Vanuatu | 18.08× | Travel & Leisure |
| Collectable | 1.65× | Kids & Family |
| Isola 2000 | 20.08× | Travel & Leisure |
| JDSU | 3× | Business & Career |
| Chalkidiki | 3.68× | Travel & Leisure |
| Footloose (1984 film) | 4.52× | Movies & TV |
| Hazarajat | 13.14× | Travel & Leisure |
| Škoda Kodiaq | 1.6× | Cars & Mobility |
| Cynthia Erivo | 3.17× | Movies & TV |
| Kippah | 3.51× | Fashion & Accessoires |
| Home Delivery | 1.97× | Food & Beverages |
| Nationality | 1.98× | Politics & Society |
| Picnic | 2.39× | Kids & Family |
| Business English | 1.68× | Business & Career |
| Whataburger | 3.47× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 2 |
| Risk Appetite | THRILL | 1.98 |
| Community Orientation | OPEN | 1.83 |
| Extroversion | THRILL | 1.72 |
| Early Adopter Mentality | POWER | 1.57 |
| Social Media Usage | JOY | 1.53 |
Worldwide distribution
| Country | Share |
|---|---|
| India | 55.1% |
| Poland | 16.8% |
| United States | 12.3% |
See Serial (podcast) audiences in other countries
More Music & Radio audiences in Germany
- Mord auf Ex (3,220,292)
- Ronzheimer (2,906,633)
- Hotel Matze (2,816,088)
- WDR 2 Kabarett (2,537,771)
- Geschichten aus der Geschichte (2,378,661)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Serial (podcast). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.