Sovereign state Audience in Germany

Sovereign state has an estimated audience of 3,473,609 people in Germany. 41.1% are female, 58.9% are male, average age 39.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Used car, Solar energy, In aller Freundschaft, Snapchat, weber grills.

The average Sovereign state fan in Germany is 39.1 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Used car, Solar energy, In aller Freundschaft, with strongest over-indexing on Used car (1.61× the country average). Demographically, the Sovereign state audience skews more male with an average age of 39.1, and over-indexes on personality traits such as Patriotism, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Politics & Society · Type: Topic

Demographics of Sovereign state fans

Demographic split for Sovereign state audience in Germany
MetricValue
Female41.1%
Male58.9%
Average age39.1
Estimated audience size3,473,609

Audience persona

The typical Sovereign state fan in Germany is more male, around 39.1 years old, with strong Patriotism tendencies and a notable affinity for Used car.

Top regions in Germany

Top regions ranked by reach for Sovereign state in Germany
RegionReachAffinity
Nordrhein-Westfalen599,3600.79×
Bayern448,3640.8×
Baden-Württemberg343,6600.73×
Niedersachsen332,4220.99×
Hessen232,7130.88×
Berlin148,9790.96×
Rheinland-Pfalz136,9090.79×
Sachsen131,0430.77×
Schleswig-Holstein102,6000.82×
Thüringen88,408
Brandenburg86,2120.8×
Sachsen-Anhalt82,2840.91×
Hamburg75,2310.96×
Bremen67,5302.27×
Mecklenburg-Vorpommern66,076
Saarland65,6861.54×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Sovereign state audience
BrandAffinityCategory
Used car1.61×Cars & Mobility
Solar energy1.58×Home & Garden
In aller Freundschaft1.73×Movies & TV
Snapchat1.55×Internet & Social Media
weber grills3.42×Home & Garden
BMW Motorrad1.73×Cars & Mobility
Ultimate Fighting Championship1.51×Sports
Tour de France1.61×Sports
Arnold Schwarzenegger1.62×Movies & TV
Sports betting1.68×Games
Mercedes-AMG1.5×Cars & Mobility
Cricket1.55×Sports
Air pollution1.54×Health
Dolly Parton1.84×Music & Radio
BMW X51.52×Cars & Mobility
BMW M31.58×Cars & Mobility
Ice Hockey World Championships1.94×Sports
Volkswagen Passat1.52×Cars & Mobility
24 (TV series)1.92×Movies & TV
DMAX1.85×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Sovereign state audience
TraitClusterScore
PatriotismCONSERVATISM1.5
SpiritualityBALANCE1.3
Need for SecurityCONSERVATISM1.21
Convenience OrientationPREMIUM1.17
DIY MentalityTHRILL1.14
Luxury OrientationPREMIUM1.14

Worldwide distribution

Worldwide audience distribution share by country for Sovereign state
CountryShare
United States25.5%
Brazil4.8%
Taiwan4.6%

See Sovereign state audiences in other countries

More Politics & Society audiences in Germany

Frequently asked questions

How many fans does Sovereign state have in Germany?

Sovereign state has an estimated audience of 3,473,609 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Sovereign state fans?

41.1% of Sovereign state fans are female, 58.9% are male, with an average age of 39.1 years.

Which brands do Sovereign state fans like most?

Sovereign state fans show strongest brand affinity for Used car (1.61×), Solar energy (1.58×), and In aller Freundschaft (1.73×) over the country average.

Where do Sovereign state fans live in Germany?

Sovereign state fans in Germany are most concentrated in Nordrhein-Westfalen (reach 599,360), Bayern (reach 448,364), and Baden-Württemberg (reach 343,660). These three regions account for the largest share of the active audience.

What other brands do Sovereign state fans also like?

Beyond Sovereign state itself, the audience over-indexes on Solar energy (1.58×), In aller Freundschaft (1.73×), Snapchat (1.55×), and weber grills (3.42×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Sovereign state. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.