Speculative fiction Audience in Germany

Speculative fiction has an estimated audience of 1,402,750 people in Germany. 52.7% are female, 47.3% are male, average age 35.6. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Personalised Gifts, Hauptschule, Preacher (comics), Circular economy, Esra Erol.
The average Speculative fiction fan in Germany is 35.6 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Personalised Gifts, Hauptschule, Preacher (comics), with strongest over-indexing on Personalised Gifts (5.3× the country average). Demographically, the Speculative fiction audience skews balanced with an average age of 35.6, and over-indexes on personality traits such as Tradition, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Literature · Type: Topic · Subtype: Literary genre
Demographics of Speculative fiction fans
| Metric | Value |
|---|---|
| Female | 52.7% |
| Male | 47.3% |
| Average age | 35.6 |
| Estimated audience size | 1,402,750 |
Audience persona
The typical Speculative fiction fan in Germany is balanced, around 35.6 years old, with strong Tradition tendencies and a notable affinity for Personalised Gifts.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 366,488 | 1.19× |
| Bayern | 222,336 | 0.99× |
| Baden-Württemberg | 167,809 | 0.88× |
| Hessen | 143,130 | 1.34× |
| Niedersachsen | 137,433 | 1.01× |
| Berlin | 77,691 | 1.24× |
| Sachsen | 70,212 | 1.02× |
| Rheinland-Pfalz | 69,800 | 0.99× |
| Schleswig-Holstein | 48,334 | 0.96× |
| Hamburg | 39,059 | 1.23× |
| Brandenburg | 36,448 | 0.84× |
| Thüringen | 30,901 | 0.86× |
| Sachsen-Anhalt | 30,528 | 0.84× |
| Mecklenburg-Vorpommern | 20,479 | 0.76× |
| Saarland | 15,834 | 0.92× |
| Bremen | 11,099 | 0.93× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Personalised Gifts | 5.3× | Home & Garden |
| Hauptschule | 16.45× | Kids & Family |
| Preacher (comics) | 9.76× | Literature |
| Circular economy | 7.41× | Business & Career |
| Esra Erol | 6.26× | Movies & TV |
| Grinch | 2.7× | Movies & TV |
| Stradivarius | 1.7× | Shopping |
| Urban horticulture | 1.61× | Home & Garden |
| Google Home | 4.57× | Technology & Electronics |
| Corona (band) | 1.81× | Music & Radio |
| Zagreb | 2.84× | Travel & Leisure |
| Loincloth | 1.92× | Fashion & Accessoires |
| Gran Torino | 3.21× | Movies & TV |
| KLIX (AM) | 1.66× | Music & Radio |
| Captain Fantastic (film) | 5.86× | Movies & TV |
| Home Delivery | 1.76× | Food & Beverages |
| Figure painting (hobby) | 2.58× | Arts & Culture |
| Grace Slick | 5.86× | Music & Radio |
| Google Photos | 1.81× | Technology & Electronics |
| Hà Tĩnh | 8.09× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 2.12 |
| LGBTQ+ Identity | OPEN | 1.38 |
| Pet Ownership | JOY | 1.3 |
| Extroversion | THRILL | 1.29 |
| Sustainability | BALANCE | 1.22 |
| Mindfulness | BALANCE | 1.11 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 29.3% |
| China | 6.3% |
| United Kingdom | 5.8% |
See Speculative fiction audiences in other countries
More Literary genre audiences in Germany
- Humour (12,050,199)
- Fiction books (9,137,692)
- Fairy tale (7,195,530)
- Bestseller (6,261,458)
- Manga (5,559,993)
Frequently asked questions
How many fans does Speculative fiction have in Germany?
Speculative fiction has an estimated audience of 1,402,750 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Speculative fiction fans?
52.7% of Speculative fiction fans are female, 47.3% are male, with an average age of 35.6 years.
Which brands do Speculative fiction fans like most?
Speculative fiction fans show strongest brand affinity for Personalised Gifts (5.3×), Hauptschule (16.45×), and Preacher (comics) (9.76×) over the country average.
Where do Speculative fiction fans live in Germany?
Speculative fiction fans in Germany are most concentrated in Nordrhein-Westfalen (reach 366,488), Bayern (reach 222,336), and Baden-Württemberg (reach 167,809). These three regions account for the largest share of the active audience.
What other brands do Speculative fiction fans also like?
Beyond Speculative fiction itself, the audience over-indexes on Hauptschule (16.45×), Preacher (comics) (9.76×), Circular economy (7.41×), and Esra Erol (6.26×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Speculative fiction. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.