Stock (food) Audience in Germany

Stock (food) has an estimated audience of 282,038 people in Germany. 59.6% are female, 40.4% are male, average age 37.6. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Emmaljunga, Hemnet, Hückelhoven, Mothercare, Progressive rock.
The average Stock (food) fan in Germany is 37.6 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Emmaljunga, Hemnet, Hückelhoven, with strongest over-indexing on Emmaljunga (33.4× the country average). Demographically, the Stock (food) audience skews more female with an average age of 37.6, and over-indexes on personality traits such as Mindfulness, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Food & Beverages · Type: Topic
Demographics of Stock (food) fans
| Metric | Value |
|---|---|
| Female | 59.6% |
| Male | 40.4% |
| Average age | 37.6 |
| Estimated audience size | 282,038 |
Audience persona
The typical Stock (food) fan in Germany is more female, around 37.6 years old, with strong Mindfulness tendencies and a notable affinity for Emmaljunga.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 59,853 | 0.97× |
| Bayern | 48,459 | 1.07× |
| Baden-Württemberg | 37,693 | 0.98× |
| Hessen | 25,608 | 1.19× |
| Niedersachsen | 23,916 | 0.87× |
| Hamburg | 17,858 | 2.8× |
| Schleswig-Holstein | 14,967 | 1.48× |
| Berlin | 14,074 | 1.12× |
| Rheinland-Pfalz | 11,144 | 0.79× |
| Sachsen | 9,169 | 0.66× |
| Brandenburg | 6,319 | 0.72× |
| Thüringen | 4,430 | 0.62× |
| Sachsen-Anhalt | 4,195 | 0.57× |
| Mecklenburg-Vorpommern | 3,316 | 0.62× |
| Saarland | 2,300 | 0.66× |
| Bremen | 2,138 | 0.89× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Emmaljunga | 33.4× | Kids & Family |
| Hemnet | 9.92× | Home & Garden |
| Hückelhoven | 13.18× | Travel & Leisure |
| Mothercare | 3.09× | Kids & Family |
| Progressive rock | 2.37× | Music & Radio |
| Cocktail | 1.78× | Food & Beverages |
| CAC 40 | 2.17× | Business & Career |
| Keeper (password manager) | 5.34× | Technology & Electronics |
| Stradivarius | 1.97× | Shopping |
| Video izle | 3.57× | |
| Škoda Kodiaq | 1.99× | Cars & Mobility |
| Mechanic | 1.84× | Cars & Mobility |
| Bank account | 2.17× | Business & Career |
| Home Delivery | 1.79× | Food & Beverages |
| Cynthia Erivo | 2.57× | Movies & TV |
| Epistle of Jude | 3.92× | Literature |
| Volvo V60 | 2.68× | Cars & Mobility |
| Kodi (software) | 1.64× | Technology & Electronics |
| Regional styles of Mexican music | 4.05× | Music & Radio |
| Mohamed Salah | 1.97× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Mindfulness | BALANCE | 2.45 |
| Price Sensitivity | PREMIUM | 1.6 |
| Risk Appetite | THRILL | 1.48 |
| Tradition | CONSERVATISM | 1.43 |
| Convenience Orientation | PREMIUM | 1.42 |
| Indulgence | JOY | 1.4 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 28.8% |
| Japan | 7.4% |
| United Kingdom | 6.6% |
See Stock (food) audiences in other countries
More Food & Beverages audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Stock (food) have in Germany?
Stock (food) has an estimated audience of 282,038 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Stock (food) fans?
59.6% of Stock (food) fans are female, 40.4% are male, with an average age of 37.6 years.
Which brands do Stock (food) fans like most?
Stock (food) fans show strongest brand affinity for Emmaljunga (33.4×), Hemnet (9.92×), and Hückelhoven (13.18×) over the country average.
Where do Stock (food) fans live in Germany?
Stock (food) fans in Germany are most concentrated in Nordrhein-Westfalen (reach 59,853), Bayern (reach 48,459), and Baden-Württemberg (reach 37,693). These three regions account for the largest share of the active audience.
What other brands do Stock (food) fans also like?
Beyond Stock (food) itself, the audience over-indexes on Hemnet (9.92×), Hückelhoven (13.18×), Mothercare (3.09×), and Progressive rock (2.37×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Stock (food). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.