A data profile of the people who buy, follow and care about Stock (food) in United States — modelled from more than twelve digital signal sources. Stock (food) has an estimated audience of 2,741,290 people in United States.
The average Stock (food) fan in United States is 40.7 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include FedEx, Dough, Zipcar, with strongest over-indexing on FedEx (3.43× the country average).
Demographically, the Stock (food) audience skews more female with an average age of 40.7, and over-indexes on personality traits such as Indulgence, Family Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Stock (food) fan in United States is more female, around 40.7 years old, with strong Indulgence tendencies and a notable affinity for FedEx.
The key figures that characterise the Stock (food) profile in United States.
63.7% are female, 36.3% are male, average age 40.7.
| Metric | Value |
|---|---|
| Female | 63.7% |
| Male | 36.3% |
| Average age | 40.7 |
| Estimated audience size | 2,741,290 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 20% | |
| 20-29 | 16% | |
| 30-39 | 17% | |
| 40-49 | 21% | |
| 50+ | 26% |
of the worldwide Stock (food) audience comes from United States.
| Country | Share |
|---|---|
| United States | 28.7% |
| Japan | 7.4% |
| United Kingdom | 6.6% |
Where the Stock (food) audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | California | ~400K | 1.46× | |
| 02 | Washington | ~80K | 1.39× | |
| 03 | Hawaii | ~20K | 1.33× | |
| 04 | New York | ~200K | 1.30× | |
| 05 | New Jersey | ~90K | 1.30× | |
| 06 | Massachusetts | ~70K | 1.25× | |
| 07 | Connecticut | ~30K | 1.21× | |
| 08 | Virginia | ~80K | 1.17× | |
| 09 | Rhode Island | ~10K | 1.16× | |
| 10 | Washington, District of Columbia | ~9K | 1.14× | |
| 11 | Illinois | ~100K | 1.09× | |
| 12 | Arizona | ~60K | 1.09× | |
| 13 | Pennsylvania | ~100K | 1.08× | |
| 14 | Florida | ~200K | 1.07× | |
| 15 | Oregon | ~30K | 1.05× | |
| 16 | Maryland | ~50K | 1.04× | |
| 17 | Nevada | ~30K | 1.03× | |
| 18 | Colorado | ~40K | 1.02× | |
| 19 | Georgia | ~90K | 1.01× | |
| 20 | Michigan | ~70K | 1.00× | |
| 21 | Tennessee | ~60K | 1.00× | |
| 22 | Utah | ~20K | 1.00× | |
| 23 | New Hampshire | ~10K | 1.00× | |
| 24 | Texas | ~200K | 0.99× | |
| 25 | North Carolina | ~80K | 0.95× | |
| 26 | Indiana | ~50K | 0.95× | |
| 27 | Wisconsin | ~40K | 0.95× | |
| 28 | Minnesota | ~40K | 0.95× | |
| 29 | Nebraska | ~10K | 0.95× | |
| 30 | Montana | ~7K | 0.94× | |
| 31 | Alabama | ~40K | 0.92× | |
| 32 | Maine | ~9K | 0.92× | |
| 33 | Alaska | ~5K | 0.92× | |
| 34 | Ohio | ~80K | 0.91× | |
| 35 | Kansas | ~20K | 0.91× | |
| 36 | Idaho | ~10K | 0.91× | |
| 37 | Vermont | ~4K | 0.91× | |
| 38 | Missouri | ~40K | 0.90× | |
| 39 | South Dakota | ~6K | 0.89× | |
| 40 | South Carolina | ~40K | 0.88× | |
| 41 | Louisiana | ~30K | 0.87× | |
| 42 | Arkansas | ~20K | 0.87× | |
| 43 | Delaware | ~7K | 0.87× | |
| 44 | Kentucky | ~30K | 0.85× | |
| 45 | North Dakota | ~5K | 0.85× | |
| 46 | Iowa | ~20K | 0.84× | |
| 47 | New Mexico | ~10K | 0.84× | |
| 48 | Oklahoma | ~30K | 0.83× | |
| 49 | West Virginia | ~10K | 0.80× | |
| 50 | Mississippi | ~20K | 0.76× |
The strongest cross-interests of the Stock (food) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Zipcar | Cars & Mobility | 16.36× | ||
| 02 | Baking powder | Food & Beverages | 7.90× | ||
| 03 | British cuisine | Food & Beverages | 4.66× | ||
| 04 | Dough | Food & Beverages | 3.77× | ||
| 05 | QVC | Movies & TV | 3.61× | ||
| 06 | FedEx | Business & Career | 3.43× | ||
| 07 | Renewable energy | Business & Career | 2.81× | ||
| 08 | Olive Garden | Food & Beverages | 2.73× | ||
| 09 | Vegetable | Food & Beverages | 2.24× | ||
| 10 | Wingstop | Food & Beverages | 2.06× | ||
| 11 | Trader Joe's | Shopping | 2.03× | ||
| 12 | Pizza Hut | Food & Beverages | 2.01× | ||
| 13 | Mortgage loans | Business & Career | 1.98× | ||
| 14 | Subway | Food & Beverages | 1.93× | ||
| 15 | Taco Bell | Food & Beverages | 1.90× | ||
| 16 | Internet & Social Media | 1.85× | |||
| 17 | Airbnb | Travel & Leisure | 1.83× | ||
| 18 | Planet Fitness | Sports | 1.83× | ||
| 19 | McDonald's | Food & Beverages | 1.82× | ||
| 20 | Barbecue | Food & Beverages | 1.70× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 2.15× | |
| Family Orientation | CONSERVATISM | 1.94× | |
| Patriotism | CONSERVATISM | 1.75× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Risk Appetite | THRILL | 0.86× | |
| Pet Ownership | JOY | 0.87× | |
| Mindfulness | BALANCE | 1.02× |
Stock (food) has an estimated audience of 2,741,290 people in United States, concentrated in California and Texas.
63.7% of Stock (food) fans are female, 36.3% are male, with an average age of 40.7 years.
Stock (food) fans show strongest brand affinity for FedEx (3.43×), Dough (3.77×), and Zipcar (16.36×) over the country average.
Stock (food) fans in United States are most concentrated in California (reach ~400K), Texas (reach ~200K), and New York (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Stock (food) itself, the audience over-indexes on Dough (3.77×), Zipcar (16.36×), Pinterest (1.85×), and Vegetable (2.24×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Stock (food). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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