Rascasse Audience Intelligence

Street dance Audience in Germany

A data profile of the people who buy, follow and care about Street dance in Germany — modelled from more than twelve digital signal sources. Street dance has an estimated audience of 1,839,017 people in Germany.

#2076among Topic in Germany#330in Sports

The average Street dance fan in Germany is 34.8 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Sports, Voguing, Movies, with strongest over-indexing on Sports (1.82× the country average).

Demographically, the Street dance audience skews more female with an average age of 34.8, and over-indexes on personality traits such as Mindfulness, Extroversion.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Street dance fan in Germany is more female, around 34.8 years old, with strong Mindfulness tendencies and a notable affinity for Sports.

Category: Sports · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Street dance profile in Germany.

Audience size
1.8M
in Germany
Gender
62.1%♀
37.9% male
Age
34.8
average years
Country rank
#3655
Topic in Germany
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Street dance fans

62.1% are female, 37.9% are male, average age 34.8.

Fig. 02

Gender split

62.1%
Female
37.9%
Male
Demographic split for Street dance audience in Germany
MetricValue
Female62.1%
Male37.9%
Average age34.8
Estimated audience size1,839,017
Fig. 03

Age distribution

Ø 34.8
average years
Age distribution of the Street dance audience in Germany
Age bracketShare%
16-1931%
20-2921%
30-3919%
40-4916%
50+12%
Fig. 04

Worldwide distribution

2.9%

of the worldwide Street dance audience comes from Germany.

Worldwide audience distribution share by country for Street dance
CountryShare
Japan16.4%
United States16.1%
China11.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Street dance audience in Germany is strongest.

Fig. 05

Top regions by affinity

Street dance fans by region: top regions in Germany
#RegionReachAffinity×
01Brandenburg~80K1.32×
02Berlin~100K1.27×
03Sachsen~100K1.12×
04Baden-Württemberg~300K1.06×
05Nordrhein-Westfalen~400K1.04×
06Hessen~100K1.03×
07Mecklenburg-Vorpommern~40K1.00×
08Sachsen-Anhalt~50K0.99×
09Bayern~300K0.97×
10Niedersachsen~200K0.97×
11Rheinland-Pfalz~90K0.97×
12Thüringen~50K0.96×
13Schleswig-Holstein~60K0.93×
14Saarland~20K0.92×
15Bremen~10K0.92×
16Hamburg~40K0.86×
Fig. 06

Affinity by region

Affinity by region — Street dance, Germany
0.86×1.00×1.32×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Street dance audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Street dance audience
#·InterestCategoryAffinity×
01Step Up 2: The StreetsMovies & TV26.81×
02Music of CubaMusic & Radio21.19×
03Fred AstaireMovies & TV16.55×
04VoguingMusic & Radio11.77×
05Dancing with the StarsMovies & TV9.97×
06Social danceSports7.69×
07Ballroom danceMusic & Radio7.68×
08Hip-hop danceSports6.94×
09Modern danceMusic & Radio6.59×
10Salsa (dance)Music & Radio6.28×
11Contemporary danceArts & Culture5.68×
12Millie Bobby BrownMovies & TV3.73×
13Infant clothingKids & Family2.98×
14HugendubelShopping2.56×
15Gift shopHome & Garden2.51×
16KPop Demon HuntersMovies & TV2.41×
17Dog walkingPets & Animals2.08×
18SportsSports1.82×
19TikTokInternet & Social Media1.82×
20MoviesMovies & TV1.81×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Street dance audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Street dance audience · What stands out
TraitClusterDeviationScore
MindfulnessBALANCE1.58×
ExtroversionTHRILL1.33×
IndividualismJOY1.27×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Street dance audience · Rather not
TraitClusterDeviationScore
Need for SecurityCONSERVATISM0.52×
Quality AwarenessPREMIUM0.63×
DIY MentalityTHRILL0.65×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Street dance have in Germany?

Street dance has an estimated audience of 1,839,017 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Street dance fans?

62.1% of Street dance fans are female, 37.9% are male, with an average age of 34.8 years.

03

Which brands do Street dance fans like most?

Street dance fans show strongest brand affinity for Sports (1.82×), Voguing (11.77×), and Movies (1.81×) over the country average.

04

Where do Street dance fans live in Germany?

Street dance fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~400K), Bayern (reach ~300K), and Baden-Württemberg (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Street dance fans also like?

Beyond Street dance itself, the audience over-indexes on Voguing (11.77×), Movies (1.81×), Step Up 2: The Streets (26.81×), and Hip-hop dance (6.94×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Sports audiences in Germany

See Street dance audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Street dance. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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