Stucco Audience in Germany
Stucco has an estimated audience of 1,289,106 people in Germany. 57.1% are female, 42.9% are male, average age 43.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: 2. Bundesliga, 3. Liga, Holmes Place, CHECK24, 11 Freunde.
The average Stucco fan in Germany is 43.8 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include 2. Bundesliga, 3. Liga, Holmes Place, with strongest over-indexing on 2. Bundesliga (10.75× the country average). Demographically, the Stucco audience skews more female with an average age of 43.8, and over-indexes on personality traits such as Sports Activity, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Home & Garden · Type: Topic
Demographics of Stucco fans
| Metric | Value |
|---|---|
| Female | 57.1% |
| Male | 42.9% |
| Average age | 43.8 |
| Estimated audience size | 1,289,106 |
Audience persona
The typical Stucco fan in Germany is more female, around 43.8 years old, with strong Sports Activity tendencies and a notable affinity for 2. Bundesliga.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 257,779 | 0.91× |
| Bayern | 238,837 | 1.15× |
| Baden-Württemberg | 191,920 | 1.09× |
| Hessen | 162,569 | 1.65× |
| Berlin | 136,722 | 2.37× |
| Niedersachsen | 101,275 | 0.81× |
| Rheinland-Pfalz | 69,449 | 1.08× |
| Sachsen | 49,366 | 0.78× |
| Schleswig-Holstein | 32,673 | 0.71× |
| Hamburg | 31,974 | 1.1× |
| Brandenburg | 27,481 | 0.69× |
| Thüringen | 23,160 | 0.71× |
| Sachsen-Anhalt | 19,426 | 0.58× |
| Mecklenburg-Vorpommern | 13,488 | 0.55× |
| Saarland | 12,515 | 0.79× |
| Bremen | 11,404 | 1.03× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| 2. Bundesliga | 10.75× | Sports |
| 3. Liga | 14.04× | Sports |
| Holmes Place | 34.48× | Sports |
| CHECK24 | 7.34× | Business & Career |
| 11 Freunde | 15.76× | Sports |
| Transfermarkt | 5.51× | Sports |
| Rossmann | 4.78× | Shopping |
| Stiftung Warentest | 12.51× | Politics & Society |
| Wetter.com | 4.51× | Home & Garden |
| Club | 15.41× | Music & Radio |
| Food and drink | 2.53× | Food & Beverages |
| Harry Potter | 2.94× | Movies & TV |
| Entertainment | 2.5× | Movies & TV |
| Germany | 2.61× | Travel & Leisure |
| Timber framing | 22.77× | Home & Garden |
| Sports | 2.56× | Sports |
| Reading | 2.58× | Literature |
| Music | 2.48× | Business & Career |
| Spotify | 3.44× | Internet & Social Media |
| Mittelstand | 11.7× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sports Activity | POWER | 1.55 |
| Pet Ownership | JOY | 1.39 |
| Need for Security | CONSERVATISM | 1.2 |
| Sustainability | BALANCE | 1.19 |
| Community Orientation | OPEN | 1.11 |
| Family Orientation | CONSERVATISM | 1.08 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 20.8% |
| Germany | 13.7% |
| United Kingdom | 8.5% |
See Stucco audiences in other countries
More Home & Garden audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Stucco have in Germany?
Stucco has an estimated audience of 1,289,106 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Stucco fans?
57.1% of Stucco fans are female, 42.9% are male, with an average age of 43.8 years.
Which brands do Stucco fans like most?
Stucco fans show strongest brand affinity for 2. Bundesliga (10.75×), 3. Liga (14.04×), and Holmes Place (34.48×) over the country average.
Where do Stucco fans live in Germany?
Stucco fans in Germany are most concentrated in Nordrhein-Westfalen (reach 257,779), Bayern (reach 238,837), and Baden-Württemberg (reach 191,920). These three regions account for the largest share of the active audience.
What other brands do Stucco fans also like?
Beyond Stucco itself, the audience over-indexes on 3. Liga (14.04×), Holmes Place (34.48×), CHECK24 (7.34×), and 11 Freunde (15.76×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Stucco. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.