Sunmaker Audience in Germany
Sunmaker has an estimated audience of 333,014 people in Germany. 30.8% are female, 69.2% are male, average age 36.9. Top regions: Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities: Krupuk, Progressive rock, Noodle (Gorillaz), Litter box, Stradivarius.
The average Sunmaker fan in Germany is 36.9 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities include Krupuk, Progressive rock, Noodle (Gorillaz), with strongest over-indexing on Krupuk (23.68× the country average). Demographically, the Sunmaker audience skews more male with an average age of 36.9, and over-indexes on personality traits such as Indulgence, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Games · Type: Brand · Subtype: Casino
Demographics of Sunmaker fans
| Metric | Value |
|---|---|
| Female | 30.8% |
| Male | 69.2% |
| Average age | 36.9 |
| Estimated audience size | 333,014 |
Audience persona
The typical Sunmaker fan in Germany is more male, around 36.9 years old, with strong Indulgence tendencies and a notable affinity for Krupuk.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 90,003 | 1.24× |
| Bayern | 35,393 | 0.66× |
| Niedersachsen | 31,367 | 0.97× |
| Baden-Württemberg | 31,329 | 0.69× |
| Sachsen | 20,541 | 1.26× |
| Hessen | 19,900 | 0.78× |
| Rheinland-Pfalz | 17,845 | 1.07× |
| Sachsen-Anhalt | 15,506 | 1.8× |
| Berlin | 11,865 | 0.8× |
| Thüringen | 10,217 | 1.2× |
| Brandenburg | 10,134 | 0.98× |
| Mecklenburg-Vorpommern | 8,557 | 1.35× |
| Hamburg | 6,412 | 0.85× |
| Saarland | 4,565 | 1.12× |
| Schleswig-Holstein | 4,250 | 0.36× |
| Bremen | 2,518 | 0.88× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Krupuk | 23.68× | Food & Beverages |
| Progressive rock | 2.46× | Music & Radio |
| Noodle (Gorillaz) | 4.2× | Music & Radio |
| Litter box | 1.53× | Pets & Animals |
| Stradivarius | 1.66× | Shopping |
| N'Golo Kanté | 5.59× | Sports |
| VfL Wolfsburg | 1.53× | Sports |
| Pro-Ject | 5.72× | Music & Radio |
| Jaguar F-Pace | 4.63× | Cars & Mobility |
| Home Delivery | 1.97× | Food & Beverages |
| Mohamed Salah | 2.41× | Sports |
| Icon (magazine) | 1.63× | Arts & Culture |
| Horb am Neckar | 5× | Travel & Leisure |
| Buddy – The Buddy Holly Story | 2.92× | Music & Radio |
| ESN | 5.06× | Health |
| Carrie (novel) | 2.91× | Literature |
| Video izle | 1.57× | |
| Emperor Entertainment Group | 1.77× | Business & Career |
| Lake Iseo | 2.41× | Travel & Leisure |
| Japanese domestic market | 2.03× | Politics & Society |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 1.18 |
| Price Sensitivity | PREMIUM | 1.14 |
| Luxury Orientation | PREMIUM | 1.1 |
| Patriotism | CONSERVATISM | 1.09 |
| Need for Security | CONSERVATISM | 1.08 |
| Risk Appetite | THRILL | 1.06 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 96.0% |
| China | 0.6% |
| Austria | 0.4% |
See Sunmaker audiences in other countries
More Casino audiences in Germany
- StarGames (2,149,644)
- Löwen Play (1,715,208)
- Jackpotpiraten (1,132,068)
- Stake (1,128,014)
- Winario (889,195)
Frequently asked questions
How many fans does Sunmaker have in Germany?
Sunmaker has an estimated audience of 333,014 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Sunmaker fans?
30.8% of Sunmaker fans are female, 69.2% are male, with an average age of 36.9 years.
Which brands do Sunmaker fans like most?
Sunmaker fans show strongest brand affinity for Krupuk (23.68×), Progressive rock (2.46×), and Noodle (Gorillaz) (4.2×) over the country average.
Where do Sunmaker fans live in Germany?
Sunmaker fans in Germany are most concentrated in Nordrhein-Westfalen (reach 90,003), Bayern (reach 35,393), and Niedersachsen (reach 31,367). These three regions account for the largest share of the active audience.
What other brands do Sunmaker fans also like?
Beyond Sunmaker itself, the audience over-indexes on Progressive rock (2.46×), Noodle (Gorillaz) (4.2×), Litter box (1.53×), and Stradivarius (1.66×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Sunmaker. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.