Tattoo machine Audience in Germany

Tattoo machine has an estimated audience of 2,392,491 people in Germany. 56.3% are female, 43.7% are male, average age 33.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Progressive rock, Home construction, Kieser Training, Artistic inspiration, Handmade Gifts.
The average Tattoo machine fan in Germany is 33.1 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Progressive rock, Home construction, Kieser Training, with strongest over-indexing on Progressive rock (3.36× the country average). Demographically, the Tattoo machine audience skews more female with an average age of 33.1, and over-indexes on personality traits such as Sports Activity, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Beauty & Wellness · Type: Topic · Subtype: Tattoo / piercing
Demographics of Tattoo machine fans
| Metric | Value |
|---|---|
| Female | 56.3% |
| Male | 43.7% |
| Average age | 33.1 |
| Estimated audience size | 2,392,491 |
Audience persona
The typical Tattoo machine fan in Germany is more female, around 33.1 years old, with strong Sports Activity tendencies and a notable affinity for Progressive rock.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 479,931 | 0.92× |
| Bayern | 285,039 | 0.74× |
| Baden-Württemberg | 268,072 | 0.82× |
| Niedersachsen | 231,539 | 1× |
| Sachsen | 171,565 | 1.46× |
| Hessen | 138,367 | 0.76× |
| Rheinland-Pfalz | 103,751 | 0.87× |
| Berlin | 94,218 | 0.88× |
| Sachsen-Anhalt | 90,445 | 1.46× |
| Thüringen | 83,861 | 1.38× |
| Schleswig-Holstein | 82,959 | 0.97× |
| Brandenburg | 77,155 | 1.04× |
| Mecklenburg-Vorpommern | 55,802 | 1.22× |
| Hamburg | 53,863 | 1× |
| Saarland | 22,425 | 0.76× |
| Bremen | 15,057 | 0.74× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Progressive rock | 3.36× | Music & Radio |
| Home construction | 1.61× | Home & Garden |
| Kieser Training | 6.3× | Sports |
| Artistic inspiration | 1.56× | Arts & Culture |
| Handmade Gifts | 2.49× | Kids & Family |
| Natural rubber | 2.51× | Cars & Mobility |
| Personalised Gifts | 1.69× | Home & Garden |
| Information sensitivity | 4.66× | Technology & Electronics |
| N'Golo Kanté | 4.52× | Sports |
| Nurse education | 1.95× | Kids & Family |
| Grappling | 1.5× | Sports |
| Loincloth | 1.9× | Fashion & Accessoires |
| Graham Greene (actor) | 2.3× | |
| Ireen Sheer | 1.56× | Music & Radio |
| myDealZ | 1.56× | Shopping |
| Mülheim | 1.9× | Travel & Leisure |
| Giotto | 2.98× | Food & Beverages |
| Glamis | 2.65× | Travel & Leisure |
| Anton Hofreiter | 2.51× | Politics & Society |
| Pumuckl | 2.72× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sports Activity | POWER | 1.58 |
| Sustainability | BALANCE | 1.51 |
| Extroversion | THRILL | 1.4 |
| Individualism | JOY | 1.38 |
| Urban Lifestyle | OPEN | 1.35 |
| Travelling | THRILL | 1.23 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 20.3% |
| China | 8.8% |
| Japan | 8.3% |
See Tattoo machine audiences in other countries
More Tattoo / piercing audiences in Germany
- Tattoo ink (3,861,239)
- Tattoo artist (3,124,639)
- Tattoos.com (1,427,476)
- Sleeve tattoo (217,537)
- Tattoo Lovers (102,050)
Frequently asked questions
How many fans does Tattoo machine have in Germany?
Tattoo machine has an estimated audience of 2,392,491 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Tattoo machine fans?
56.3% of Tattoo machine fans are female, 43.7% are male, with an average age of 33.1 years.
Which brands do Tattoo machine fans like most?
Tattoo machine fans show strongest brand affinity for Progressive rock (3.36×), Home construction (1.61×), and Kieser Training (6.3×) over the country average.
Where do Tattoo machine fans live in Germany?
Tattoo machine fans in Germany are most concentrated in Nordrhein-Westfalen (reach 479,931), Bayern (reach 285,039), and Baden-Württemberg (reach 268,072). These three regions account for the largest share of the active audience.
What other brands do Tattoo machine fans also like?
Beyond Tattoo machine itself, the audience over-indexes on Home construction (1.61×), Kieser Training (6.3×), Artistic inspiration (1.56×), and Handmade Gifts (2.49×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Tattoo machine. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.