The Office (U.S. TV series) Audience in Germany
The Office (U.S. TV series) has an estimated audience of 1,466,717 people in Germany. 53.7% are female, 46.3% are male, average age 39.3. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Google Maps, Spiegel Online, Wetter.com, Bild, Let's Dance (German TV series).
The average The Office (U.S. TV series) fan in Germany is 39.3 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Google Maps, Spiegel Online, Wetter.com, with strongest over-indexing on Google Maps (2.39× the country average). Demographically, the The Office (U.S. TV series) audience skews balanced with an average age of 39.3, and over-indexes on personality traits such as Tradition, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series
Demographics of The Office (U.S. TV series) fans
| Metric | Value |
|---|---|
| Female | 53.7% |
| Male | 46.3% |
| Average age | 39.3 |
| Estimated audience size | 1,466,717 |
Audience persona
The typical The Office (U.S. TV series) fan in Germany is balanced, around 39.3 years old, with strong Tradition tendencies and a notable affinity for Google Maps.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 353,114 | 1.1× |
| Bayern | 270,224 | 1.15× |
| Baden-Württemberg | 215,210 | 1.08× |
| Niedersachsen | 146,713 | 1.03× |
| Hessen | 145,018 | 1.3× |
| Berlin | 97,016 | 1.48× |
| Rheinland-Pfalz | 70,854 | 0.96× |
| Sachsen | 64,369 | 0.89× |
| Schleswig-Holstein | 49,857 | 0.95× |
| Hamburg | 41,692 | 1.26× |
| Brandenburg | 34,381 | 0.76× |
| Sachsen-Anhalt | 26,802 | 0.71× |
| Thüringen | 26,723 | 0.72× |
| Mecklenburg-Vorpommern | 18,737 | 0.67× |
| Saarland | 15,475 | 0.86× |
| Bremen | 13,842 | 1.1× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Google Maps | 2.39× | Internet & Social Media |
| Spiegel Online | 1.93× | News |
| Wetter.com | 2.13× | Home & Garden |
| Bild | 1.68× | News |
| Let's Dance (German TV series) | 2.64× | Movies & TV |
| Obi (store) | 1.69× | Shopping |
| Gala | 1.82× | News |
| FOCUS Online | 2.16× | News |
| Roland Kaiser | 2.48× | Music & Radio |
| Commerzbank | 1.77× | Business & Career |
| 1.58× | Internet & Social Media | |
| Hornbach | 1.79× | Shopping |
| ZDF | 1.91× | Movies & TV |
| Schlager music | 2.17× | Music & Radio |
| QVC | 2.38× | Movies & TV |
| Aral AG | 1.71× | Cars & Mobility |
| Tchibo | 2.14× | Shopping |
| Globus Baumarkt | 1.64× | Shopping |
| Bonprix | 2.1× | Shopping |
| Deutsche Bahn | 1.55× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 1.2 |
| Patriotism | CONSERVATISM | 1.07 |
| Convenience Orientation | PREMIUM | 1.05 |
| Social Media Usage | JOY | 1.03 |
| Price Sensitivity | PREMIUM | 1.03 |
| Urban Lifestyle | OPEN | 1.02 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 35.8% |
| Brazil | 6.4% |
| United Kingdom | 4.9% |
See The Office (U.S. TV series) audiences in other countries
- The Office (U.S. TV series) — United States
- The Office (U.S. TV series) — United Kingdom
- The Office (U.S. TV series) — France
- The Office (U.S. TV series) — Italy
- The Office (U.S. TV series) — Spain
- The Office (U.S. TV series) — Brazil
- The Office (U.S. TV series) — Japan
- The Office (U.S. TV series) — South Korea
- The Office (U.S. TV series) — India
More Movies & TV audiences in Germany
- Harry Potter (28,862,674)
- Tagesschau (23,589,817)
- Euphoria (17,064,080)
- Batman (12,967,592)
- Sportschau (12,473,404)
Frequently asked questions
How many fans does The Office (U.S. TV series) have in Germany?
The Office (U.S. TV series) has an estimated audience of 1,466,717 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of The Office (U.S. TV series) fans?
53.7% of The Office (U.S. TV series) fans are female, 46.3% are male, with an average age of 39.3 years.
Which brands do The Office (U.S. TV series) fans like most?
The Office (U.S. TV series) fans show strongest brand affinity for Google Maps (2.39×), Spiegel Online (1.93×), and Wetter.com (2.13×) over the country average.
Where do The Office (U.S. TV series) fans live in Germany?
The Office (U.S. TV series) fans in Germany are most concentrated in Nordrhein-Westfalen (reach 353,114), Bayern (reach 270,224), and Baden-Württemberg (reach 215,210). These three regions account for the largest share of the active audience.
What other brands do The Office (U.S. TV series) fans also like?
Beyond The Office (U.S. TV series) itself, the audience over-indexes on Spiegel Online (1.93×), Wetter.com (2.13×), Bild (1.68×), and Let's Dance (German TV series) (2.64×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for The Office (U.S. TV series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.