Tivoli Audience in Germany
A data profile of the people who buy, follow and care about Tivoli in Germany — modelled from more than twelve digital signal sources. Tivoli has an estimated audience of 799,644 people in Germany.
The average Tivoli fan in Germany is 40.1 years old, balanced, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Nature, Family, Germany, with strongest over-indexing on Nature (2.88× the country average).
Demographically, the Tivoli audience skews balanced with an average age of 40.1, and over-indexes on personality traits such as Patriotism, Community Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Tivoli fan in Germany is balanced, around 40.1 years old, with strong Patriotism tendencies and a notable affinity for Nature.
At a glance
The key figures that characterise the Tivoli profile in Germany.
Search interest · 12-month trend
Demographics of Tivoli fans
50.9% are female, 49.1% are male, average age 40.1.
Gender split
| Metric | Value |
|---|---|
| Female | 50.9% |
| Male | 49.1% |
| Average age | 40.1 |
| Estimated audience size | 799,644 |
Age distribution
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 19% | |
| 20-29 | 17% | |
| 30-39 | 20% | |
| 40-49 | 23% | |
| 50+ | 21% |
Worldwide distribution
of the worldwide Tivoli audience comes from Germany.
| Country | Share |
|---|---|
| Italy | 31.4% |
| Denmark | 26.4% |
| Germany | 7.9% |
Geography
Where the Tivoli audience in Germany is strongest.
Top regions by affinity
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Nordrhein-Westfalen | ~500K | 2.93× | |
| 02 | Schleswig-Holstein | ~40K | 1.54× | |
| 03 | Hamburg | ~20K | 1.34× | |
| 04 | Bayern | ~100K | 1.17× | |
| 05 | Baden-Württemberg | ~100K | 1.14× | |
| 06 | Mecklenburg-Vorpommern | ~10K | 0.91× | |
| 07 | Bremen | ~6K | 0.85× | |
| 08 | Niedersachsen | ~60K | 0.84× | |
| 09 | Berlin | ~30K | 0.80× | |
| 10 | Hessen | ~40K | 0.77× | |
| 11 | Sachsen | ~30K | 0.75× | |
| 12 | Brandenburg | ~20K | 0.72× | |
| 13 | Saarland | ~6K | 0.69× | |
| 14 | Thüringen | ~10K | 0.65× | |
| 15 | Rheinland-Pfalz | ~20K | 0.63× | |
| 16 | Sachsen-Anhalt | ~10K | 0.55× |
Affinity by region
Audience interests & affinities
The strongest cross-interests of the Tivoli audience — brands, topics and people combined.
Top cross-interests, ranked by affinity
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Eurodance | Music & Radio | 3.42× | ||
| 02 | Nature | Home & Garden | 2.88× | ||
| 03 | Vacations | Travel & Leisure | 2.85× | ||
| 04 | Bremen | Travel & Leisure | 2.66× | ||
| 05 | MSN | News | 2.41× | ||
| 06 | Concerts | Music & Radio | 2.40× | ||
| 07 | VIER PFOTEN | Pets & Animals | 2.34× | ||
| 08 | Family | Kids & Family | 2.17× | ||
| 09 | Lodging | Travel & Leisure | 2.12× | ||
| 10 | SV Werder Bremen | Sports | 1.90× | ||
| 11 | Technology & Electronics | 1.86× | |||
| 12 | German language | Politics & Society | 1.81× | ||
| 13 | Political party | Politics & Society | 1.78× | ||
| 14 | Stuttgart | Travel & Leisure | 1.73× | ||
| 15 | Düsseldorf | Travel & Leisure | 1.72× | ||
| 16 | Drawing | Home & Garden | 1.68× | ||
| 17 | Germany | Travel & Leisure | 1.66× | ||
| 18 | Self care | Health | 1.65× | ||
| 19 | Tagesschau | Movies & TV | 1.56× | ||
| 20 | Transfermarkt | Sports | 1.51× |
Personality of the Tivoli audience
Values above 1.00× are above the country average, values below 1.00× below it.
Deviation from the national baseline
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.25× | |
| Community Orientation | OPEN | 1.20× | |
| Tradition | CONSERVATISM | 1.20× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sports Activity | POWER | 0.84× | |
| Creativity | OPEN | 0.91× | |
| DIY Mentality | THRILL | 0.91× |
Frequently asked questions
How many fans does Tivoli have in Germany?
Tivoli has an estimated audience of 799,644 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Tivoli fans?
50.9% of Tivoli fans are female, 49.1% are male, with an average age of 40.1 years.
Which brands do Tivoli fans like most?
Tivoli fans show strongest brand affinity for Nature (2.88×), Family (2.17×), and Germany (1.66×) over the country average.
Where do Tivoli fans live in Germany?
Tivoli fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~500K), Bayern (reach ~100K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.
What other brands do Tivoli fans also like?
Beyond Tivoli itself, the audience over-indexes on Family (2.17×), Germany (1.66×), Vacations (2.85×), and Concerts (2.4×) compared to the Germany average.
Explore more audiences
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How to read this data
Audience size is the estimated number of people in Germany who actively search for Tivoli. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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