A data profile of the people who buy, follow and care about Torque in Germany — modelled from more than twelve digital signal sources. Torque has an estimated audience of 816,292 people in Germany.
The average Torque fan in Germany is 35.9 years old, more male, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Vuelta a España, Volvo V70, Škoda Kodiaq, with strongest over-indexing on Vuelta a España (20× the country average).
Demographically, the Torque audience skews more male with an average age of 35.9, and over-indexes on personality traits such as Need for Security, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Torque fan in Germany is more male, around 35.9 years old, with strong Need for Security tendencies and a notable affinity for Vuelta a España.
The key figures that characterise the Torque profile in Germany.
38.3% are female, 61.7% are male, average age 35.9.
| Metric | Value |
|---|---|
| Female | 38.3% |
| Male | 61.7% |
| Average age | 35.9 |
| Estimated audience size | 816,292 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 28% | |
| 20-29 | 20% | |
| 30-39 | 20% | |
| 40-49 | 19% | |
| 50+ | 13% |
of the worldwide Torque audience comes from Germany.
| Country | Share |
|---|---|
| United States | 37.1% |
| United Kingdom | 7.9% |
| Australia | 6.7% |
Where the Torque audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Hessen | ~80K | 1.24× | |
| 02 | Rheinland-Pfalz | ~50K | 1.18× | |
| 03 | Baden-Württemberg | ~100K | 1.17× | |
| 04 | Bayern | ~200K | 1.15× | |
| 05 | Berlin | ~40K | 1.10× | |
| 06 | Hamburg | ~20K | 1.10× | |
| 07 | Bremen | ~8K | 1.09× | |
| 08 | Saarland | ~10K | 1.02× | |
| 09 | Sachsen | ~40K | 1.00× | |
| 10 | Nordrhein-Westfalen | ~200K | 0.98× | |
| 11 | Schleswig-Holstein | ~30K | 0.92× | |
| 12 | Thüringen | ~20K | 0.90× | |
| 13 | Niedersachsen | ~70K | 0.87× | |
| 14 | Brandenburg | ~20K | 0.86× | |
| 15 | Sachsen-Anhalt | ~20K | 0.83× | |
| 16 | Mecklenburg-Vorpommern | ~10K | 0.82× |
The strongest cross-interests of the Torque audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Volvo V70 | Cars & Mobility | 59.18× | ||
| 02 | Vuelta a España | Sports | 20.00× | ||
| 03 | Eddy Merckx | Sports | 20.00× | ||
| 04 | Mafell | Home & Garden | 20.00× | ||
| 05 | Essen Motor Show | Cars & Mobility | 18.64× | ||
| 06 | James Franco | Movies & TV | 12.51× | ||
| 07 | Audi RS 6 | Cars & Mobility | 10.35× | ||
| 08 | Škoda Kodiaq | Cars & Mobility | 10.14× | ||
| 09 | Bicycle wheel | Cars & Mobility | 5.98× | ||
| 10 | Motor oil | Cars & Mobility | 5.44× | ||
| 11 | Nürburgring | Sports | 4.99× | ||
| 12 | Sixt | Cars & Mobility | 4.04× | ||
| 13 | Tour de France | Sports | 3.51× | ||
| 14 | RTL Television | Movies & TV | 2.86× | ||
| 15 | Aral AG | Cars & Mobility | 2.46× | ||
| 16 | Eurojackpot | Games | 2.26× | ||
| 17 | FRITZ!Box | Technology & Electronics | 2.15× | ||
| 18 | AutoScout24 | Cars & Mobility | 1.94× | ||
| 19 | Müller (company) | Food & Beverages | 1.86× | ||
| 20 | Netto Marken-Discount | Shopping | 1.62× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 1.72× | |
| Patriotism | CONSERVATISM | 1.65× | |
| Quality Awareness | PREMIUM | 1.35× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.67× | |
| Creativity | OPEN | 0.70× | |
| Mindfulness | BALANCE | 0.76× |
Torque has an estimated audience of 816,292 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
38.3% of Torque fans are female, 61.7% are male, with an average age of 35.9 years.
Torque fans show strongest brand affinity for Vuelta a España (20×), Volvo V70 (59.18×), and Škoda Kodiaq (10.14×) over the country average.
Torque fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~200K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Torque itself, the audience over-indexes on Volvo V70 (59.18×), Škoda Kodiaq (10.14×), Audi RS 6 (10.35×), and James Franco (12.51×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Torque. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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