Train station Audience in Germany

Train station logo

Train station has an estimated audience of 1,855,358 people in Germany. 68.3% are female, 31.7% are male, average age 37.4. Top regions: Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities: Rossmann, Home Office, Unique Gifts, Haberler, Saving.

The average Train station fan in Germany is 37.4 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities include Rossmann, Home Office, Unique Gifts, with strongest over-indexing on Rossmann (1.94× the country average). Demographically, the Train station audience skews more female with an average age of 37.4, and over-indexes on personality traits such as Design Affinity, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Travel & Leisure · Type: Touchpoint

Demographics of Train station fans

Demographic split for Train station audience in Germany
MetricValue
Female68.3%
Male31.7%
Average age37.4
Estimated audience size1,855,358

Audience persona

The typical Train station fan in Germany is more female, around 37.4 years old, with strong Design Affinity tendencies and a notable affinity for Rossmann.

Top regions in Germany

Top regions ranked by reach for Train station in Germany
RegionReachAffinity
Nordrhein-Westfalen378,0320.93×
Baden-Württemberg325,0061.28×
Bayern322,0051.08×
Niedersachsen208,5241.16×
Hessen131,5280.93×
Rheinland-Pfalz88,0860.95×
Sachsen77,1200.85×
Schleswig-Holstein74,8211.12×
Brandenburg67,1321.17×
Berlin61,9640.75×
Thüringen56,1131.19×
Sachsen-Anhalt46,0980.96×
Mecklenburg-Vorpommern41,3771.17×
Hamburg32,7210.78×
Bremen17,4461.1×
Saarland13,4940.59×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Train station audience
BrandAffinityCategory
Rossmann1.94×Shopping
Home Office2.21×Business & Career
Unique Gifts1.91×Shopping
Haberler1.73×News
Saving1.54×Business & Career
Birthday Gifts1.78×Kids & Family
Christmas Gift1.73×Kids & Family
Time (magazine)1.86×News
Grappling1.99×Sports
Mothercare1.55×Kids & Family
Hoorn5.89×Travel & Leisure
Corona (band)1.62×Music & Radio
Este, Veneto1.56×Travel & Leisure
Icon (magazine)1.55×Arts & Culture
Stucco1.55×Home & Garden
Bank account1.68×Business & Career
Cachorro1.97×Pets & Animals
Journey to the West (2011 TV series)8.06×Movies & TV
Esra Erol2.84×Movies & TV
Fatteh5.35×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Train station audience
TraitClusterScore
Design AffinityPREMIUM1.5
Pet OwnershipJOY1.42
DIY MentalityTHRILL1.41
CreativityOPEN1.39
LGBTQ+ IdentityOPEN1.17
Need for SecurityCONSERVATISM1.15

Worldwide distribution

Worldwide audience distribution share by country for Train station
CountryShare
United States12.4%
Taiwan8.5%
Germany7.8%

See Train station audiences in other countries

More Travel & Leisure audiences in Germany

Frequently asked questions

How many fans does Train station have in Germany?

Train station has an estimated audience of 1,855,358 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.

What is the gender split and age of Train station fans?

68.3% of Train station fans are female, 31.7% are male, with an average age of 37.4 years.

Which brands do Train station fans like most?

Train station fans show strongest brand affinity for Rossmann (1.94×), Home Office (2.21×), and Unique Gifts (1.91×) over the country average.

Where do Train station fans live in Germany?

Train station fans in Germany are most concentrated in Nordrhein-Westfalen (reach 378,032), Baden-Württemberg (reach 325,006), and Bayern (reach 322,005). These three regions account for the largest share of the active audience.

What other brands do Train station fans also like?

Beyond Train station itself, the audience over-indexes on Home Office (2.21×), Unique Gifts (1.91×), Haberler (1.73×), and Saving (1.54×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Train station. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.