Transmission (mechanics) Audience in Germany

Transmission (mechanics) logo

Transmission (mechanics) has an estimated audience of 249,840 people in Germany. 14.0% are female, 86.0% are male, average age 35.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Unique Gifts, Home construction, I-Witness, Haberler, Historic site.

The average Transmission (mechanics) fan in Germany is 35.8 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Unique Gifts, Home construction, I-Witness, with strongest over-indexing on Unique Gifts (2.36× the country average). Demographically, the Transmission (mechanics) audience skews more male with an average age of 35.8, and over-indexes on personality traits such as Need for Security, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Cars & Mobility · Type: Topic

Demographics of Transmission (mechanics) fans

Demographic split for Transmission (mechanics) audience in Germany
MetricValue
Female14.0%
Male86.0%
Average age35.8
Estimated audience size249,840

Audience persona

The typical Transmission (mechanics) fan in Germany is more male, around 35.8 years old, with strong Need for Security tendencies and a notable affinity for Unique Gifts.

Top regions in Germany

Top regions ranked by reach for Transmission (mechanics) in Germany
RegionReachAffinity
Nordrhein-Westfalen56,4171.03×
Bayern38,2480.95×
Baden-Württemberg31,8760.94×
Niedersachsen23,9890.99×
Hessen23,8291.25×
Berlin17,1801.54×
Rheinland-Pfalz11,4010.91×
Sachsen11,2880.92×
Schleswig-Holstein8,5260.95×
Brandenburg8,2321.06×
Hamburg6,1621.09×
Sachsen-Anhalt5,7840.89×
Thüringen5,4450.86×
Mecklenburg-Vorpommern3,9850.84×
Saarland2,5070.82×
Bremen2,2411.05×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Transmission (mechanics) audience
BrandAffinityCategory
Unique Gifts2.36×Shopping
Home construction1.54×Home & Garden
I-Witness16.64×Movies & TV
Haberler1.94×News
Historic site14.6×Arts & Culture
Birthday Gifts2.26×Kids & Family
Geotourism20×Travel & Leisure
Progressive rock1.68×Music & Radio
Christmas Gift1.72×Kids & Family
Godzilla (1954 film)4.42×Movies & TV
Urban horticulture1.61×Home & Garden
Leverage (TV series)5.45×Movies & TV
Cuba Gooding Jr.5.25×Movies & TV
MK2.39×Music & Radio
Minestrone2.07×Food & Beverages
Metamorphoses2.63×Literature
Israel1.52×Travel & Leisure
Corona (band)1.87×Music & Radio
Groningen4.88×Travel & Leisure
Hipster5.5×Politics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Transmission (mechanics) audience
TraitClusterScore
Need for SecurityCONSERVATISM1.93
PatriotismCONSERVATISM1.52
Early Adopter MentalityPOWER1.5
Quality AwarenessPREMIUM1.44
DIY MentalityTHRILL1.23
Risk AppetiteTHRILL1.22

Worldwide distribution

Worldwide audience distribution share by country for Transmission (mechanics)
CountryShare
United States25.1%
United Kingdom5.1%
Italy4.2%

See Transmission (mechanics) audiences in other countries

More Cars & Mobility audiences in Germany

Frequently asked questions

How many fans does Transmission (mechanics) have in Germany?

Transmission (mechanics) has an estimated audience of 249,840 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Transmission (mechanics) fans?

14.0% of Transmission (mechanics) fans are female, 86.0% are male, with an average age of 35.8 years.

Which brands do Transmission (mechanics) fans like most?

Transmission (mechanics) fans show strongest brand affinity for Unique Gifts (2.36×), Home construction (1.54×), and I-Witness (16.64×) over the country average.

Where do Transmission (mechanics) fans live in Germany?

Transmission (mechanics) fans in Germany are most concentrated in Nordrhein-Westfalen (reach 56,417), Bayern (reach 38,248), and Baden-Württemberg (reach 31,876). These three regions account for the largest share of the active audience.

What other brands do Transmission (mechanics) fans also like?

Beyond Transmission (mechanics) itself, the audience over-indexes on Home construction (1.54×), I-Witness (16.64×), Haberler (1.94×), and Historic site (14.6×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Transmission (mechanics). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.