Trout Audience in Germany
Trout has an estimated audience of 1,048,428 people in Germany. 43.2% are female, 56.8% are male, average age 41.0. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Toyota Yaris, Shimano, Angling, Ian Somerhalder, Salmon.
The average Trout fan in Germany is 41.0 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Toyota Yaris, Shimano, Angling, with strongest over-indexing on Toyota Yaris (17.54× the country average). Demographically, the Trout audience skews more male with an average age of 41.0, and over-indexes on personality traits such as Travelling, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Pets & Animals · Type: Topic
Demographics of Trout fans
| Metric | Value |
|---|---|
| Female | 43.2% |
| Male | 56.8% |
| Average age | 41.0 |
| Estimated audience size | 1,048,428 |
Audience persona
The typical Trout fan in Germany is more male, around 41.0 years old, with strong Travelling tendencies and a notable affinity for Toyota Yaris.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 242,834 | 1.06× |
| Bayern | 221,441 | 1.31× |
| Baden-Württemberg | 162,773 | 1.14× |
| Niedersachsen | 113,917 | 1.12× |
| Hessen | 82,054 | 1.03× |
| Sachsen | 51,690 | 1.01× |
| Rheinland-Pfalz | 49,197 | 0.94× |
| Berlin | 41,547 | 0.89× |
| Schleswig-Holstein | 38,266 | 1.02× |
| Brandenburg | 27,867 | 0.86× |
| Hamburg | 27,444 | 1.16× |
| Thüringen | 24,997 | 0.94× |
| Sachsen-Anhalt | 24,364 | 0.9× |
| Mecklenburg-Vorpommern | 19,306 | 0.96× |
| Saarland | 10,276 | 0.8× |
| Bremen | 7,969 | 0.89× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Toyota Yaris | 17.54× | Cars & Mobility |
| Shimano | 10.81× | Cars & Mobility |
| Angling | 14.46× | Sports |
| Ian Somerhalder | 15.13× | Movies & TV |
| Salmon | 12.18× | Food & Beverages |
| Livemusic | 3.79× | Music & Radio |
| Shellfish | 12.93× | Food & Beverages |
| Nina Dobrev | 10.79× | Movies & TV |
| New Orleans Saints | 20× | Sports |
| Miami Dolphins | 15.35× | Sports |
| Patrick Dempsey | 14.25× | Movies & TV |
| Wagyu | 13.32× | Food & Beverages |
| Minibus | 11.21× | Cars & Mobility |
| Arizona Cardinals | 20× | Sports |
| Ryanair | 2.31× | Travel & Leisure |
| Fressnapf | 3.2× | Shopping |
| Washington Commanders | 20× | Sports |
| Jenna Fischer | 18.99× | Movies & TV |
| Ski resort | 3.21× | Travel & Leisure |
| Automotive lighting | 4.74× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Travelling | THRILL | 1.68 |
| Sustainability | BALANCE | 1.63 |
| Pet Ownership | JOY | 1.63 |
| Urban Lifestyle | OPEN | 1.55 |
| Healthy Lifestyle | BALANCE | 1.49 |
| Indulgence | JOY | 1.46 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 25.0% |
| Japan | 16.0% |
| Brazil | 4.8% |
See Trout audiences in other countries
More Pets & Animals audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Trout have in Germany?
Trout has an estimated audience of 1,048,428 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Trout fans?
43.2% of Trout fans are female, 56.8% are male, with an average age of 41.0 years.
Which brands do Trout fans like most?
Trout fans show strongest brand affinity for Toyota Yaris (17.54×), Shimano (10.81×), and Angling (14.46×) over the country average.
Where do Trout fans live in Germany?
Trout fans in Germany are most concentrated in Nordrhein-Westfalen (reach 242,834), Bayern (reach 221,441), and Baden-Württemberg (reach 162,773). These three regions account for the largest share of the active audience.
What other brands do Trout fans also like?
Beyond Trout itself, the audience over-indexes on Shimano (10.81×), Angling (14.46×), Ian Somerhalder (15.13×), and Salmon (12.18×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Trout. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.