Trout Audience in United States

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Trout has an estimated audience of 5,915,251 people in United States. 27.1% are female, 72.9% are male, average age 39.0. Top regions: California, Texas, Pennsylvania. Top brand affinities: Autism Awareness, Diabetes mellitus awareness, Microblogging, Singer-songwriter, French press.

The average Trout fan in United States is 39.0 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Pennsylvania. Top brand affinities include Autism Awareness, Diabetes mellitus awareness, Microblogging, with strongest over-indexing on Autism Awareness (19.03× the country average). Demographically, the Trout audience skews more male with an average age of 39.0, and over-indexes on personality traits such as Patriotism, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Pets & Animals · Type: Topic

Demographics of Trout fans

Demographic split for Trout audience in United States
MetricValue
Female27.1%
Male72.9%
Average age39.0
Estimated audience size5,915,251

Audience persona

The typical Trout fan in United States is more male, around 39.0 years old, with strong Patriotism tendencies and a notable affinity for Autism Awareness.

Top regions in United States

Top regions ranked by reach for Trout in United States
RegionReachAffinity
California573,5380.88×
Texas353,4590.7×
Pennsylvania279,1011.4×
Florida271,2170.68×
New York257,5660.78×
Michigan158,5921.03×
North Carolina154,7320.87×
Georgia148,2920.81×
Washington137,9511.16×
Illinois133,2080.68×
Ohio129,1140.71×
Colorado123,3651.32×
Virginia119,9230.83×
Tennessee111,1940.94×
New Jersey105,5270.7×
Missouri102,3571.07×
Maryland89,4120.88×
Wisconsin87,9810.99×
Arizona87,3760.72×
Oregon86,1851.27×
Massachusetts84,4870.72×
Minnesota78,9140.93×
Indiana71,9590.67×
Utah70,0651.32×
Louisiana67,8930.89×
Idaho59,4492×
South Carolina57,4680.65×
Oklahoma54,9860.84×
Kentucky53,4840.72×
Arkansas52,6461.08×
Alabama51,4040.62×
West Virginia47,8671.74×
Connecticut46,4710.78×
Iowa42,4000.87×
Nevada40,4370.71×
Kansas37,6560.81×
Montana35,9242.19×
Mississippi34,4450.71×
Wyoming32,2243.68×
Maine29,7071.4×
New Mexico29,0420.98×
Nebraska23,5980.8×
New Hampshire23,3641×
Alaska14,4111.14×
Rhode Island13,2650.7×
South Dakota12,6090.92×
Washington, District of Columbia12,3750.7×
Hawaii11,9160.47×
Vermont11,5231.11×
Delaware10,0580.62×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Trout audience
BrandAffinityCategory
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
French press46.07×Home & Garden
Income tax13.19×Business & Career
Hot pot24.59×Food & Beverages
Google Maps3.53×Internet & Social Media
Angling7.78×Sports
Capital One3.19×Business & Career
Indeed.com3.25×Business & Career
Planet Fitness2.92×Sports
Charles, Prince of Wales18.87×Politics & Society
Aaron Rodgers4.21×Sports
CarGurus3.73×Cars & Mobility
Alpine skiing4.62×Sports
Google News3.58×News
Bass guitar2.95×Music & Radio
Enterprise Rent-A-Car3.48×Cars & Mobility
Wattpad6.39×Internet & Social Media

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Trout audience
TraitClusterScore
PatriotismCONSERVATISM1.92
SustainabilityBALANCE1.6
Sports ActivityPOWER1.54
DIY MentalityTHRILL1.38
Luxury OrientationPREMIUM1.38
TravellingTHRILL1.33

Worldwide distribution

Worldwide audience distribution share by country for Trout
CountryShare
United States25.0%
Japan16.0%
Brazil4.8%

See Trout audiences in other countries

More Pets & Animals audiences in United States

Frequently asked questions

How many fans does Trout have in United States?

Trout has an estimated audience of 5,915,251 people in United States, concentrated in California and Texas.

What is the gender split and age of Trout fans?

27.1% of Trout fans are female, 72.9% are male, with an average age of 39.0 years.

Which brands do Trout fans like most?

Trout fans show strongest brand affinity for Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), and Microblogging (12.67×) over the country average.

Where do Trout fans live in United States?

Trout fans in United States are most concentrated in California (reach 573,538), Texas (reach 353,459), and Pennsylvania (reach 279,101). These three regions account for the largest share of the active audience.

What other brands do Trout fans also like?

Beyond Trout itself, the audience over-indexes on Diabetes mellitus awareness (12.48×), Microblogging (12.67×), Singer-songwriter (5.51×), and French press (46.07×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Trout. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.