Trucking industry in the United States Audience in Germany

Trucking industry in the United States logo

Trucking industry in the United States has an estimated audience of 556,639 people in Germany. 42.4% are female, 57.6% are male, average age 43.4. Top regions: Nordrhein-Westfalen. Top brand affinities: Cocktail, Progressive rock, Unique Gifts, Pillow, VfL Wolfsburg.

The average Trucking industry in the United States fan in Germany is 43.4 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen. Top brand affinities include Cocktail, Progressive rock, Unique Gifts, with strongest over-indexing on Cocktail (3.33× the country average). Demographically, the Trucking industry in the United States audience skews more male with an average age of 43.4, and over-indexes on personality traits such as Quality Awareness, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 1 regions tracked by Rascasse.

Category: Business & Career · Type: Topic

Demographics of Trucking industry in the United States fans

Demographic split for Trucking industry in the United States audience in Germany
MetricValue
Female42.4%
Male57.6%
Average age43.4
Estimated audience size556,639

Audience persona

The typical Trucking industry in the United States fan in Germany is more male, around 43.4 years old, with strong Quality Awareness tendencies and a notable affinity for Cocktail.

Top regions in Germany

Top regions ranked by reach for Trucking industry in the United States in Germany
RegionReachAffinity
Nordrhein-Westfalen121,796

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Trucking industry in the United States audience
BrandAffinityCategory
Cocktail3.33×Food & Beverages
Progressive rock2.98×Music & Radio
Unique Gifts1.79×Shopping
Pillow1.7×Home & Garden
VfL Wolfsburg1.85×Sports
Birthday Gifts1.81×Kids & Family
Natural rubber2.44×Cars & Mobility
Urban Outfitters1.52×Shopping
Jack White1.83×Movies & TV
Fandango (1985 film)8.38×Movies & TV
MK2.42×Music & Radio
Breel Embolo11.54×Sports
Icon (magazine)1.97×Arts & Culture
Hundertwasserhaus3.98×Travel & Leisure
Peugeot 3082.63×Cars & Mobility
The Eric André Show19.18×Movies & TV
Video izle2.3×
Bully (2011 film)3.87×Movies & TV
Haruki Murakami5.37×Literature
Jeevansathi16.12×Kids & Family

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Trucking industry in the United States audience
TraitClusterScore
Quality AwarenessPREMIUM2.05
Need for SecurityCONSERVATISM1.59
Risk AppetiteTHRILL1.54
Sports ActivityPOWER1.52
SustainabilityBALANCE1.39
LGBTQ+ IdentityOPEN1.37

Worldwide distribution

Worldwide audience distribution share by country for Trucking industry in the United States
CountryShare
United States56.7%
Canada4.9%
United Kingdom3.3%

See Trucking industry in the United States audiences in other countries

More Business & Career audiences in Germany

How to read this data

Audience size is the estimated number of people in Germany who actively search for Trucking industry in the United States. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.