Uber Arena Audience in Germany
Uber Arena has an estimated audience of 4,455,308 people in Germany. 52.0% are female, 48.0% are male, average age 38.8. Top regions: Berlin, Brandenburg, Nordrhein-Westfalen. Top brand affinities: Goon, Cuba Gooding Jr., Inductive charging, Goop, Goose (band).
The average Uber Arena fan in Germany is 38.8 years old, balanced, and lives primarily in Berlin. The audience is concentrated in Berlin, Brandenburg, Nordrhein-Westfalen. Top brand affinities include Goon, Cuba Gooding Jr., Inductive charging, with strongest over-indexing on Goon (13.97× the country average). Demographically, the Uber Arena audience skews balanced with an average age of 38.8, and over-indexes on personality traits such as Indulgence, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: POI · Subtype: Concert venue
Demographics of Uber Arena fans
| Metric | Value |
|---|---|
| Female | 52.0% |
| Male | 48.0% |
| Average age | 38.8 |
| Estimated audience size | 4,455,308 |
Audience persona
The typical Uber Arena fan in Germany is balanced, around 38.8 years old, with strong Indulgence tendencies and a notable affinity for Goon.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Berlin | 1,734,273 | 8.71× |
| Brandenburg | 581,364 | 4.21× |
| Nordrhein-Westfalen | 122,251 | 0.13× |
| Bayern | 104,058 | 0.15× |
| Niedersachsen | 100,881 | 0.23× |
| Sachsen | 79,661 | 0.36× |
| Baden-Württemberg | 59,869 | 0.1× |
| Sachsen-Anhalt | 55,387 | 0.48× |
| Hessen | 47,717 | 0.14× |
| Mecklenburg-Vorpommern | 37,008 | 0.44× |
| Schleswig-Holstein | 32,402 | 0.2× |
| Thüringen | 30,303 | 0.27× |
| Hamburg | 25,969 | 0.26× |
| Rheinland-Pfalz | 20,687 | 0.09× |
| Bremen | 6,623 | 0.17× |
| Saarland | 3,901 | 0.07× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Goon | 13.97× | Movies & TV |
| Cuba Gooding Jr. | 13.99× | Movies & TV |
| Inductive charging | 12.47× | Home & Garden |
| Goop | 12.43× | Internet & Social Media |
| Goose (band) | 13.04× | Pets & Animals |
| Goosebumps (film) | 13.44× | Movies & TV |
| Gil Ofarim | 1.68× | Music & Radio |
| Stradivarius | 1.97× | Shopping |
| Goof | 12.38× | Movies & TV |
| Progressive rock | 1.66× | Music & Radio |
| Israel | 1.82× | Travel & Leisure |
| KLIX (AM) | 2.29× | Music & Radio |
| Škoda Kodiaq | 1.8× | Cars & Mobility |
| Home Delivery | 2.17× | Food & Beverages |
| Yeo Jin-goo | 14.19× | Movies & TV |
| Loincloth | 1.9× | Fashion & Accessoires |
| Buddy – The Buddy Holly Story | 2.77× | Music & Radio |
| Corfu (regional unit) | 1.79× | Travel & Leisure |
| Gordita | 12.32× | Food & Beverages |
| Volvo V60 | 2.44× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 1.23 |
| Sustainability | BALANCE | 1.22 |
| Career Orientation | POWER | 1.15 |
| Tradition | CONSERVATISM | 1.13 |
| Individualism | JOY | 1.1 |
| Travelling | THRILL | 1.09 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 92.7% |
| Poland | 1.3% |
| United Kingdom | 0.7% |
See Uber Arena audiences in other countries
More Concert venue audiences in Germany
- Berlin (12,078,121)
- Berlín (11,680,887)
- Marktplatz (6,533,799)
- Brandenburger Tor (6,404,974)
- Parkhaus (5,016,091)
Frequently asked questions
How many fans does Uber Arena have in Germany?
Uber Arena has an estimated audience of 4,455,308 people in Germany, concentrated in Berlin and Brandenburg.
What is the gender split and age of Uber Arena fans?
52.0% of Uber Arena fans are female, 48.0% are male, with an average age of 38.8 years.
Which brands do Uber Arena fans like most?
Uber Arena fans show strongest brand affinity for Goon (13.97×), Cuba Gooding Jr. (13.99×), and Inductive charging (12.47×) over the country average.
Where do Uber Arena fans live in Germany?
Uber Arena fans in Germany are most concentrated in Berlin (reach 1,734,273), Brandenburg (reach 581,364), and Nordrhein-Westfalen (reach 122,251). These three regions account for the largest share of the active audience.
What other brands do Uber Arena fans also like?
Beyond Uber Arena itself, the audience over-indexes on Cuba Gooding Jr. (13.99×), Inductive charging (12.47×), Goop (12.43×), and Goose (band) (13.04×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Uber Arena. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.