Waterfront Bremen Audience in Germany

Waterfront Bremen has an estimated audience of 1,388,422 people in Germany. 76.2% are female, 23.8% are male, average age 38.9. Top regions: Niedersachsen, Bremen, Hamburg. Top brand affinities: Rossmann, Gil Ofarim, Home Office, Stradivarius, Coworking.
The average Waterfront Bremen fan in Germany is 38.9 years old, more female, and lives primarily in Niedersachsen. The audience is concentrated in Niedersachsen, Bremen, Hamburg. Top brand affinities include Rossmann, Gil Ofarim, Home Office, with strongest over-indexing on Rossmann (1.88× the country average). Demographically, the Waterfront Bremen audience skews more female with an average age of 38.9, and over-indexes on personality traits such as Design Affinity, Creativity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Shopping · Type: POI · Subtype: Shopping mall
Demographics of Waterfront Bremen fans
| Metric | Value |
|---|---|
| Female | 76.2% |
| Male | 23.8% |
| Average age | 38.9 |
| Estimated audience size | 1,388,422 |
Audience persona
The typical Waterfront Bremen fan in Germany is more female, around 38.9 years old, with strong Design Affinity tendencies and a notable affinity for Rossmann.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Niedersachsen | 223,974 | 1.69× |
| Bremen | 150,800 | 12.89× |
| Hamburg | 28,643 | 0.93× |
| Nordrhein-Westfalen | 19,558 | 0.07× |
| Schleswig-Holstein | 7,522 | 0.15× |
| Hessen | 4,908 | 0.05× |
| Bayern | 4,341 | 0.02× |
| Baden-Württemberg | 3,717 | 0.02× |
| Berlin | 2,759 | 0.05× |
| Rheinland-Pfalz | 1,320 | 0.02× |
| Mecklenburg-Vorpommern | 1,214 | 0.05× |
| Sachsen | 1,160 | 0.02× |
| Brandenburg | 835 | 0.02× |
| Sachsen-Anhalt | 706 | 0.02× |
| Thüringen | 600 | 0.02× |
| Saarland | 170 | 0.01× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Rossmann | 1.88× | Shopping |
| Gil Ofarim | 2.69× | Music & Radio |
| Home Office | 2.12× | Business & Career |
| Stradivarius | 1.9× | Shopping |
| Coworking | 4.57× | Business & Career |
| Mothercare | 1.78× | Kids & Family |
| Škoda Kodiaq | 1.79× | Cars & Mobility |
| Bank account | 2.34× | Business & Career |
| Corfu (regional unit) | 2.29× | Travel & Leisure |
| The Hunt (2012 film) | 3.17× | Movies & TV |
| Home Delivery | 1.73× | Food & Beverages |
| Food allergy | 4.31× | Health |
| Buddy – The Buddy Holly Story | 2.8× | Music & Radio |
| Cachorro | 2.03× | Pets & Animals |
| Staycation | 2× | Home & Garden |
| Picnic | 1.86× | Kids & Family |
| Volvo V60 | 2.35× | Cars & Mobility |
| Ipekyol | 2.03× | Shopping |
| Liberace | 3.01× | Music & Radio |
| Building insulation | 2.06× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Design Affinity | PREMIUM | 1.36 |
| Creativity | OPEN | 1.35 |
| DIY Mentality | THRILL | 1.29 |
| Family Orientation | CONSERVATISM | 1.25 |
| Price Sensitivity | PREMIUM | 1.22 |
| Sustainability | BALANCE | 1.16 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 98.4% |
| Netherlands | 0.4% |
| China | 0.2% |
See Waterfront Bremen audiences in other countries
More Shopping mall audiences in Germany
- Mall of Berlin (4,840,774)
- Outletcity Metzingen (2,919,203)
- Main-Taunus-Zentrum (2,632,549)
- Riem Arcaden (2,372,351)
- Weserpark (2,363,827)
Frequently asked questions
How many fans does Waterfront Bremen have in Germany?
Waterfront Bremen has an estimated audience of 1,388,422 people in Germany, concentrated in Niedersachsen and Bremen.
What is the gender split and age of Waterfront Bremen fans?
76.2% of Waterfront Bremen fans are female, 23.8% are male, with an average age of 38.9 years.
Which brands do Waterfront Bremen fans like most?
Waterfront Bremen fans show strongest brand affinity for Rossmann (1.88×), Gil Ofarim (2.69×), and Home Office (2.12×) over the country average.
Where do Waterfront Bremen fans live in Germany?
Waterfront Bremen fans in Germany are most concentrated in Niedersachsen (reach 223,974), Bremen (reach 150,800), and Hamburg (reach 28,643). These three regions account for the largest share of the active audience.
What other brands do Waterfront Bremen fans also like?
Beyond Waterfront Bremen itself, the audience over-indexes on Gil Ofarim (2.69×), Home Office (2.12×), Stradivarius (1.9×), and Coworking (4.57×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Waterfront Bremen. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.