Rascasse Audience Intelligence

Waterfront Bremen Audience in Germany

A data profile of the people who buy, follow and care about Waterfront Bremen in Germany — modelled from more than twelve digital signal sources. Waterfront Bremen has an estimated audience of 1,466,781 people in Germany.

#11among Shopping mall in Germany#311among POI in Germany#163in Shopping

The average Waterfront Bremen fan in Germany is 39.1 years old, more female, and lives primarily in Niedersachsen.

The audience is concentrated in Niedersachsen, Bremen, Hamburg.

Top brand affinities include Deichmann, C&A, TK Maxx, with strongest over-indexing on Deichmann (4.87× the country average).

Demographically, the Waterfront Bremen audience skews more female with an average age of 39.1, and over-indexes on personality traits such as Design Affinity, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Waterfront Bremen fan in Germany is more female, around 39.1 years old, with strong Design Affinity tendencies and a notable affinity for Deichmann.

Category: Shopping · Type: POI · Subtype: Shopping mall

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Waterfront Bremen profile in Germany.

Audience size
1.5M
in Germany
Gender
75.5%♀
24.5% male
Age
39.1
average years
Country rank
#4554
POI in Germany
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Waterfront Bremen fans

75.5% are female, 24.5% are male, average age 39.1.

Fig. 02

Gender split

75.5%
Female
24.5%
Male
Demographic split for Waterfront Bremen audience in Germany
MetricValue
Female75.5%
Male24.5%
Average age39.1
Estimated audience size1,466,781
Fig. 03

Age distribution

Ø 39.1
average years
Age distribution of the Waterfront Bremen audience in Germany
Age bracketShare%
16-1916%
20-2922%
30-3924%
40-4923%
50+16%
Fig. 04

Worldwide distribution

98.5%

of the worldwide Waterfront Bremen audience comes from Germany.

Worldwide audience distribution share by country for Waterfront Bremen
CountryShare
Germany98.5%
Netherlands0.3%
China0.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Waterfront Bremen audience in Germany is strongest.

Fig. 05

Top regions by affinity

Waterfront Bremen fans by region: top regions in Germany
#RegionReachAffinity×
01Bremen~200K13.94×
02Niedersachsen~200K1.34×
03Hamburg~20K0.69×
04Saarland~10K0.68×
05Thüringen~10K0.41×
06Sachsen-Anhalt~10K0.37×
07Brandenburg~10K0.31×
08Mecklenburg-Vorpommern~7K0.27×
09Rheinland-Pfalz~20K0.25×
10Sachsen~20K0.23×
11Schleswig-Holstein~8K0.16×
12Baden-Württemberg~20K0.11×
13Berlin~7K0.11×
14Bayern~20K0.09×
15Hessen~10K0.09×
16Nordrhein-Westfalen~20K0.06×
Fig. 06

Affinity by region

Affinity by region — Waterfront Bremen, Germany
0.06×1.00×13.94×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Waterfront Bremen audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Waterfront Bremen audience
#·InterestCategoryAffinity×
01C&AShopping5.91×
02DeichmannShopping4.87×
03Bedroom furnitureHome & Garden4.47×
04Gina TricotFashion & Accessoires3.93×
05Ernsting's familyShopping3.22×
06TK MaxxShopping2.96×
07VacationsTravel & Leisure2.44×
08NatureHome & Garden2.29×
09Children's clothingFashion & Accessoires2.26×
10PrimarkShopping2.25×
11EmailTechnology & Electronics2.22×
12FamilyKids & Family2.18×
13IKEAHome & Garden2.01×
14KitchenHome & Garden1.97×
15RossmannShopping1.96×
16H&MShopping1.84×
17KauflandShopping1.79×
18REWEShopping1.63×
19Müller (company)Food & Beverages1.60×
20GermanyTravel & Leisure1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Waterfront Bremen audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Waterfront Bremen audience · What stands out
TraitClusterDeviationScore
Design AffinityPREMIUM1.51×
Family OrientationCONSERVATISM1.45×
CreativityOPEN1.43×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Waterfront Bremen audience · Rather not
TraitClusterDeviationScore
Need for SecurityCONSERVATISM0.86×
Risk AppetiteTHRILL0.93×
Sports ActivityPOWER0.94×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Waterfront Bremen have in Germany?

Waterfront Bremen has an estimated audience of 1,466,781 people in Germany, concentrated in Niedersachsen and Bremen.

02

What is the gender split and age of Waterfront Bremen fans?

75.5% of Waterfront Bremen fans are female, 24.5% are male, with an average age of 39.1 years.

03

Which brands do Waterfront Bremen fans like most?

Waterfront Bremen fans show strongest brand affinity for Deichmann (4.87×), C&A (5.91×), and TK Maxx (2.96×) over the country average.

04

Where do Waterfront Bremen fans live in Germany?

Waterfront Bremen fans in Germany are most concentrated in Niedersachsen (reach ~200K), Bremen (reach ~200K), and Hamburg (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Waterfront Bremen fans also like?

Beyond Waterfront Bremen itself, the audience over-indexes on C&A (5.91×), TK Maxx (2.96×), Family (2.18×), and Nature (2.29×) compared to the Germany average.

Appendix

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How to read this data

Audience size is the estimated number of people in Germany who actively search for Waterfront Bremen. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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