Web development Audience in Germany

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Web development has an estimated audience of 7,069,629 people in Germany. 47.8% are female, 52.2% are male, average age 39.0. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Jesse Plemons, CAC 40, Hypertext, Business English, Mülheim.

The average Web development fan in Germany is 39.0 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Jesse Plemons, CAC 40, Hypertext, with strongest over-indexing on Jesse Plemons (3.81× the country average). Demographically, the Web development audience skews balanced with an average age of 39.0, and over-indexes on personality traits such as Early Adopter Mentality, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Business & Career · Type: Topic

Demographics of Web development fans

Demographic split for Web development audience in Germany
MetricValue
Female47.8%
Male52.2%
Average age39.0
Estimated audience size7,069,629

Audience persona

The typical Web development fan in Germany is balanced, around 39.0 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Jesse Plemons.

Top regions in Germany

Top regions ranked by reach for Web development in Germany
RegionReachAffinity
Nordrhein-Westfalen1,882,8121.22×
Bayern1,487,5721.31×
Baden-Württemberg1,156,6781.2×
Niedersachsen830,4281.21×
Hessen530,7770.99×
Berlin338,4271.07×
Schleswig-Holstein328,8451.3×
Sachsen301,1170.87×
Rheinland-Pfalz209,2810.59×
Hamburg202,4621.27×
Brandenburg175,6070.8×
Sachsen-Anhalt136,0720.74×
Thüringen131,2400.73×
Saarland84,3330.97×
Mecklenburg-Vorpommern80,2890.59×
Bremen69,4591.15×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Web development audience
BrandAffinityCategory
Jesse Plemons3.81×Movies & TV
CAC 401.53×Business & Career
Hypertext2.71×Technology & Electronics
Business English2.02×Business & Career
Mülheim2.56×Travel & Leisure
Hostelworld3.46×Travel & Leisure
Carrie (novel)2.82×Literature
Eden Lake2.35×Movies & TV
Jaguar F-Pace2.95×Cars & Mobility
Invictus (film)3.17×Movies & TV
Wolverine (comics)2.44×Literature
Oral, Kazakhstan3.46×Travel & Leisure
Scratching post2.49×Pets & Animals
Atkins diet2.53×Health
The Equalizer2.06×Movies & TV
Superior Hiking Trail4.69×Travel & Leisure
Glashütte1.68×Travel & Leisure
Information sensitivity2.01×Technology & Electronics
Kippah1.81×Fashion & Accessoires
Throne of Glass2.05×Literature

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Web development audience
TraitClusterScore
Early Adopter MentalityPOWER1.77
Career OrientationPOWER1.6
SustainabilityBALANCE1.5
Quality AwarenessPREMIUM1.39
DIY MentalityTHRILL1.36
Healthy LifestyleBALANCE1.34

Worldwide distribution

Worldwide audience distribution share by country for Web development
CountryShare
United States13.1%
India6.0%
China4.8%

See Web development audiences in other countries

More Business & Career audiences in Germany

Frequently asked questions

How many fans does Web development have in Germany?

Web development has an estimated audience of 7,069,629 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Web development fans?

47.8% of Web development fans are female, 52.2% are male, with an average age of 39.0 years.

Which brands do Web development fans like most?

Web development fans show strongest brand affinity for Jesse Plemons (3.81×), CAC 40 (1.53×), and Hypertext (2.71×) over the country average.

Where do Web development fans live in Germany?

Web development fans in Germany are most concentrated in Nordrhein-Westfalen (reach 1,882,812), Bayern (reach 1,487,572), and Baden-Württemberg (reach 1,156,678). These three regions account for the largest share of the active audience.

What other brands do Web development fans also like?

Beyond Web development itself, the audience over-indexes on CAC 40 (1.53×), Hypertext (2.71×), Business English (2.02×), and Mülheim (2.56×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Web development. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.