Rascasse Audience Intelligence

Wild fisheries Audience in Germany

A data profile of the people who buy, follow and care about Wild fisheries in Germany — modelled from more than twelve digital signal sources. Wild fisheries has an estimated audience of 759,193 people in Germany.

#3714among Topic in Germany#662in Travel & Leisure

The average Wild fisheries fan in Germany is 43.0 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Big Fish, Nature, Automotive lighting, with strongest over-indexing on Big Fish (93.71× the country average).

Demographically, the Wild fisheries audience skews more male with an average age of 43.0, and over-indexes on personality traits such as Spirituality, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Wild fisheries fan in Germany is more male, around 43.0 years old, with strong Spirituality tendencies and a notable affinity for Big Fish.

Category: Travel & Leisure · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Wild fisheries profile in Germany.

Audience size
759K
in Germany
Gender
19.9%♀
80.1% male
Age
43.0
average years
Country rank
#8283
Topic in Germany
Fig. 01

Search interest · 12-month trend

-18%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Wild fisheries fans

19.9% are female, 80.1% are male, average age 43.0.

Fig. 02

Gender split

19.9%
Female
80.1%
Male
Demographic split for Wild fisheries audience in Germany
MetricValue
Female19.9%
Male80.1%
Average age43.0
Estimated audience size759,193
Fig. 03

Age distribution

Ø 43.0
average years
Age distribution of the Wild fisheries audience in Germany
Age bracketShare%
16-198%
20-2917%
30-3925%
40-4927%
50+23%
Fig. 04

Worldwide distribution

1.6%

of the worldwide Wild fisheries audience comes from Germany.

Worldwide audience distribution share by country for Wild fisheries
CountryShare
United States32.7%
Brazil5.2%
India4.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Wild fisheries audience in Germany is strongest.

Fig. 05

Top regions by affinity

Wild fisheries fans by region: top regions in Germany
#RegionReachAffinity×
01Bremen~9K1.41×
02Saarland~10K1.27×
03Mecklenburg-Vorpommern~20K1.16×
04Sachsen-Anhalt~20K1.10×
05Thüringen~20K1.07×
06Brandenburg~20K0.99×
07Schleswig-Holstein~30K0.96×
08Hamburg~20K0.96×
09Rheinland-Pfalz~40K0.94×
10Sachsen~30K0.92×
11Berlin~30K0.90×
12Niedersachsen~60K0.88×
13Hessen~50K0.88×
14Bayern~100K0.86×
15Baden-Württemberg~90K0.86×
16Nordrhein-Westfalen~100K0.76×
Fig. 06

Affinity by region

Affinity by region — Wild fisheries, Germany
0.76×1.00×1.41×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Wild fisheries audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Wild fisheries audience
#·InterestCategoryAffinity×
01Big FishMovies & TV93.71×
02Bleacher ReportSports16.77×
03Organic chemistryBusiness & Career11.62×
04AnglingSports10.40×
05Jet skiSports10.40×
06Automotive lightingCars & Mobility8.73×
07HertzCars & Mobility7.64×
08ShimanoCars & Mobility6.76×
09MotorboatCars & Mobility5.92×
10Sandra BullockMovies & TV5.20×
11Tom CruiseMovies & TV4.75×
12NatureHome & Garden3.78×
13Solar energyHome & Garden3.60×
14EmailTechnology & Electronics2.90×
15FamilyKids & Family2.57×
16TransfermarktSports2.40×
17TagesschauMovies & TV2.02×
18AutoScout24Cars & Mobility1.88×
19GermanyTravel & Leisure1.84×
20Netto Marken-DiscountShopping1.81×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Wild fisheries audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Wild fisheries audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE2.10×
PatriotismCONSERVATISM1.73×
Convenience OrientationPREMIUM1.64×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Wild fisheries audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.55×
SustainabilityBALANCE0.60×
Price SensitivityPREMIUM0.70×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Wild fisheries have in Germany?

Wild fisheries has an estimated audience of 759,193 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Wild fisheries fans?

19.9% of Wild fisheries fans are female, 80.1% are male, with an average age of 43.0 years.

03

Which brands do Wild fisheries fans like most?

Wild fisheries fans show strongest brand affinity for Big Fish (93.71×), Nature (3.78×), and Automotive lighting (8.73×) over the country average.

04

Where do Wild fisheries fans live in Germany?

Wild fisheries fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~100K), and Baden-Württemberg (reach ~90K). These three regions account for the largest share of the active audience.

05

What other brands do Wild fisheries fans also like?

Beyond Wild fisheries itself, the audience over-indexes on Nature (3.78×), Automotive lighting (8.73×), Family (2.57×), and Germany (1.84×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Travel & Leisure audiences in Germany

See Wild fisheries audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Wild fisheries. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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