A data profile of the people who buy, follow and care about Employment in Denmark — modelled from more than twelve digital signal sources. Employment has an estimated audience of 1,935,732 people in Denmark.
Employment has an estimated audience of 1,935,732 people in Denmark. 56.7% are female, 43.3% are male, average age 46.1. Top brand affinities: Elgiganten, Germany, Self-esteem, Hairstyle, Apprenticeship.
Top brand affinities include Elgiganten, Germany, Self-esteem, with strongest over-indexing on Elgiganten (1.59× the country average).
Demographically, the Employment audience skews more female with an average age of 46.1, and over-indexes on personality traits such as Career Orientation, Community Orientation.
The typical Employment fan in Denmark is more female, around 46.1 years old, with strong Career Orientation tendencies and a notable affinity for Elgiganten.
The key figures that characterise the Employment profile in Denmark.
56.7% are female, 43.3% are male, average age 46.1.
| Metric | Value |
|---|---|
| Female | 56.7% |
| Male | 43.3% |
| Average age | 46.1 |
| Estimated audience size | 1,935,732 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 8% | |
| 20-29 | 14% | |
| 30-39 | 15% | |
| 40-49 | 24% | |
| 50+ | 38% |
of the worldwide Employment audience comes from Denmark.
| Country | Share |
|---|---|
| United States | 23.1% |
| United Kingdom | 5.0% |
| India | 4.6% |
The strongest cross-interests of the Employment audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Biochemistry | Business & Career | 1.86× | ||
| 02 | Bed and breakfast | Travel & Leisure | 1.85× | ||
| 03 | Apprenticeship | Business & Career | 1.72× | ||
| 04 | Accounting | Business & Career | 1.72× | ||
| 05 | Self-confidence | Health | 1.70× | ||
| 06 | Facial | Beauty & Wellness | 1.70× | ||
| 07 | Self-esteem | Health | 1.69× | ||
| 08 | Backpack | Fashion & Accessoires | 1.68× | ||
| 09 | Iceland | Travel & Leisure | 1.63× | ||
| 10 | Roskilde Festival | Music & Radio | 1.60× | ||
| 11 | Sausage | Food & Beverages | 1.60× | ||
| 12 | Elgiganten | Shopping | 1.59× | ||
| 13 | Cholesterol | Food & Beverages | 1.57× | ||
| 14 | Germany | Travel & Leisure | 1.56× | ||
| 15 | Hairstyle | Beauty & Wellness | 1.55× | ||
| 16 | Baggage | Fashion & Accessoires | 1.55× | ||
| 17 | Heat pump | Home & Garden | 1.55× | ||
| 18 | Career development | Business & Career | 1.53× | ||
| 19 | True crime | Movies & TV | 1.52× | ||
| 20 | Innovation | Business & Career | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 1.37× | |
| Community Orientation | OPEN | 1.28× | |
| Extroversion | THRILL | 1.20× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 0.89× | |
| Creativity | OPEN | 0.89× | |
| Price Sensitivity | PREMIUM | 0.92× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Denmark who actively search for Employment. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Denmark. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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