A data profile of the people who buy, follow and care about Employment in Italy — modelled from more than twelve digital signal sources. Employment has an estimated audience of 14,582,246 people in Italy.
Employment has an estimated audience of 14,582,246 people in Italy. 54.5% are female, 45.5% are male, average age 44.9. Top brand affinities: Wikipedia, Satire, Volunteering, Singer-songwriter, Master of Business Administration.
Top brand affinities include Wikipedia, Satire, Volunteering, with strongest over-indexing on Wikipedia (4.17× the country average).
Demographically, the Employment audience skews balanced with an average age of 44.9, and over-indexes on personality traits such as Career Orientation, Community Orientation.
The typical Employment fan in Italy is balanced, around 44.9 years old, with strong Career Orientation tendencies and a notable affinity for Wikipedia.
The key figures that characterise the Employment profile in Italy.
54.5% are female, 45.5% are male, average age 44.9.
| Metric | Value |
|---|---|
| Female | 54.5% |
| Male | 45.5% |
| Average age | 44.9 |
| Estimated audience size | 14,582,246 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 8% | |
| 20-29 | 14% | |
| 30-39 | 21% | |
| 40-49 | 24% | |
| 50+ | 33% |
of the worldwide Employment audience comes from Italy.
| Country | Share |
|---|---|
| United States | 23.1% |
| United Kingdom | 5.0% |
| India | 4.6% |
The strongest cross-interests of the Employment audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Wikipedia | Internet & Social Media | 4.17× | ||
| 02 | Improvisation | Music & Radio | 3.05× | ||
| 03 | Public administration | Business & Career | 3.01× | ||
| 04 | New Testament | Politics & Society | 2.95× | ||
| 05 | Satire | Literature | 2.78× | ||
| 06 | Master of Business Administration | Business & Career | 2.76× | ||
| 07 | Doctor of Medicine | Business & Career | 2.49× | ||
| 08 | Non-fiction books | Literature | 2.47× | ||
| 09 | Self-employment | Business & Career | 2.44× | ||
| 10 | General practitioner | Health | 2.33× | ||
| 11 | Dentistry | Business & Career | 2.17× | ||
| 12 | Mediaset | Technology & Electronics | 1.85× | ||
| 13 | Political science | Business & Career | 1.82× | ||
| 14 | Volunteering | Politics & Society | 1.79× | ||
| 15 | Champagne | Food & Beverages | 1.65× | ||
| 16 | Adriatic Sea | Travel & Leisure | 1.64× | ||
| 17 | Singer-songwriter | Music & Radio | 1.62× | ||
| 18 | Musical theatre | Movies & TV | 1.61× | ||
| 19 | Travel website | Travel & Leisure | 1.52× | ||
| 20 | Financial services | Business & Career | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 1.52× | |
| Community Orientation | OPEN | 1.30× | |
| Risk Appetite | THRILL | 1.26× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.77× | |
| Patriotism | CONSERVATISM | 0.78× | |
| Healthy Lifestyle | BALANCE | 0.85× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Italy who actively search for Employment. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Italy. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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