Horror movies Audience in France
Horror movies has an estimated audience of 5,912,973 people in France. 50.7% are female, 49.3% are male, average age 39.3. Top regions: Île-de-France, Hauts-de-France, Auvergne-Rhône-Alpes. Top brand affinities: Divertissement, France Info, Brigitte Bardot, Crédit Industriel et Commercial, Charlotte Cardin.
The average Horror movies fan in France is 39.3 years old, balanced, and lives primarily in Île-de-France. The audience is concentrated in Île-de-France, Hauts-de-France, Auvergne-Rhône-Alpes. Top brand affinities include Divertissement, France Info, Brigitte Bardot, with strongest over-indexing on Divertissement (2.7× the country average). Demographically, the Horror movies audience skews balanced with an average age of 39.3, and over-indexes on personality traits such as Extroversion, Mindfulness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.
Category: Movies & TV · Type: Topic · Subtype: Movie genre
Demographics of Horror movies fans
| Metric | Value |
|---|---|
| Female | 50.7% |
| Male | 49.3% |
| Average age | 39.3 |
| Estimated audience size | 5,912,973 |
Audience persona
The typical Horror movies fan in France is balanced, around 39.3 years old, with strong Extroversion tendencies and a notable affinity for Divertissement.
Top regions in France
| Region | Reach | Affinity |
|---|---|---|
| Île-de-France | 1,899,356 | 1.79× |
| Hauts-de-France | 912,275 | 1.75× |
| Auvergne-Rhône-Alpes | 723,213 | 1.04× |
| Grand Est | 638,256 | 1.33× |
| Occitanie | 512,289 | 1× |
| Provence-Alpes-Côte d'Azur | 509,118 | 1.16× |
| Nouvelle-Aquitaine | 419,343 | 0.81× |
| Pays de la Loire | 224,227 | 0.68× |
| Normandy | 196,894 | 0.68× |
| Centre-Val de Loire | 192,595 | 0.87× |
| Brittany | 188,084 | 0.65× |
| Bourgogne-Franche-Comté | 163,779 | 0.68× |
| Corsica | 15,885 | 0.54× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Divertissement | 2.7× | Politics & Society |
| France Info | 1.89× | Movies & TV |
| Brigitte Bardot | 1.86× | Movies & TV |
| Crédit Industriel et Commercial | 1.9× | Business & Career |
| Charlotte Cardin | 1.65× | Music & Radio |
| Friends | 1.64× | Movies & TV |
| Thierry Ardisson | 1.61× | Movies & TV |
| Clint Eastwood | 2.28× | Movies & TV |
| Germany | 1.53× | Travel & Leisure |
| Gala | 1.72× | News |
| True Detective | 2.09× | Movies & TV |
| King Jouet | 1.55× | Shopping |
| Val Kilmer | 1.93× | Movies & TV |
| Robert Redford | 1.61× | Movies & TV |
| Godzilla | 2.07× | Movies & TV |
| Mireille Mathieu | 1.53× | Music & Radio |
| vertbaudet | 1.51× | Fashion & Accessoires |
| Instant Gaming | 1.77× | Games |
| Electric motor | 1.96× | Cars & Mobility |
| Grocery store | 1.52× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.46 |
| Mindfulness | BALANCE | 1.3 |
| Pet Ownership | JOY | 1.04 |
| Social Media Usage | JOY | 1 |
| Price Sensitivity | PREMIUM | 0.97 |
| DIY Mentality | THRILL | 0.96 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 22.4% |
| India | 5.6% |
| China | 4.3% |
See Horror movies audiences in other countries
More Movie genre audiences in France
- Comedy movies (15,759,846)
- Action movies (10,472,477)
- Animated movies (9,718,170)
- Thriller movies (8,731,503)
- Documentary movies (8,258,727)
Frequently asked questions
How many fans does Horror movies have in France?
Horror movies has an estimated audience of 5,912,973 people in France, concentrated in Île-de-France and Hauts-de-France.
What is the gender split and age of Horror movies fans?
50.7% of Horror movies fans are female, 49.3% are male, with an average age of 39.3 years.
Which brands do Horror movies fans like most?
Horror movies fans show strongest brand affinity for Divertissement (2.7×), France Info (1.89×), and Brigitte Bardot (1.86×) over the country average.
Where do Horror movies fans live in France?
Horror movies fans in France are most concentrated in Île-de-France (reach 1,899,356), Hauts-de-France (reach 912,275), and Auvergne-Rhône-Alpes (reach 723,213). These three regions account for the largest share of the active audience.
What other brands do Horror movies fans also like?
Beyond Horror movies itself, the audience over-indexes on France Info (1.89×), Brigitte Bardot (1.86×), Crédit Industriel et Commercial (1.9×), and Charlotte Cardin (1.65×) compared to the France average.
How to read this data
Audience size is the estimated number of people in France who actively search for Horror movies. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.