Rascasse Audience Intelligence

Psychology Audience in Indonesia

A data profile of the people who buy, follow and care about Psychology in Indonesia — modelled from more than twelve digital signal sources. Psychology has an estimated audience of 4,198,785 people in Indonesia.

#20among Field of study in Indonesia
#316among Topic in Indonesia
#46in Business & Career

The average Psychology fan in Indonesia is 35.3 years old, balanced, and lives primarily in West Java.

The audience is concentrated in West Java, Jakarta, East Java.

Category: Business & Career · Type: Topic · Subtype: Field of study

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-18.

Section 01

At a glance

The key figures that characterise the Psychology profile in Indonesia.

Audience size
4.2M
in Indonesia
Gender
45.7%
54.3% male
Age
35.3
average years
Country rank
#434
Topic in Indonesia
Fig. 01

Search interest · 12-month trend

+8%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Psychology fans

45.7% are female, 54.3% are male, average age 35.3.

Fig. 02

Gender split

45.7%
Female
54.3%
Male
Demographic split for Psychology audience in Indonesia
MetricValue
Female45.7%
Male54.3%
Average age35.3
Estimated audience size4,198,785
Fig. 03

Age distribution

Ø 35.3
average years
Age distribution of the Psychology audience in Indonesia
Age bracketShare%
16-1923%
20-2928%
30-3923%
40-4916%
50+11%
Fig. 04

Worldwide distribution

1.0%

of the worldwide Psychology audience comes from Indonesia.

Worldwide audience distribution share by country for Psychology
CountryShare
United States20.2%
Brazil6.0%
Italy5.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Indonesia average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Psychology audience in Indonesia is strongest.

Fig. 05

Top regions by affinity

Psychology fans by region: top regions in Indonesia
#RegionReachAffinity×
01Jakarta~700K2.08×
02Banten~300K1.71×
03Bali~100K1.62×
04Special Region of Yogyakarta~100K1.57×
05Riau Islands~60K1.25×
06West Java~800K1.23×
07East Java~500K1.18×
08East Kalimantan~70K1.09×
09South Kalimantan~60K1.09×
10North Sulawesi~50K1.04×
11Central Kalimantan~30K1.03×
12West Kalimantan~60K1.02×
13Central Java~400K1.01×
14Riau~100K1.01×
15South Sumatra~100K0.99×
16Bangka-Belitung Islands~20K0.98×
17South Sulawesi~100K0.97×
18West Papua~10K0.97×
19Gorontalo (disambiguation)(2)~20K0.96×
20Lampung~80K0.95×
21North Kalimantan~10K0.95×
22North Sumatra~200K0.94×
23Papua (province)~20K0.94×
24Jambi~40K0.93×
25West Sulawesi~20K0.92×
26West Nusa Tenggara~50K0.91×
27West Sumatra~70K0.90×
28Bengkulu~30K0.90×
29Southeast Sulawesi~30K0.90×
30North Maluku~10K0.89×
31Maluku~20K0.88×
32Aceh~50K0.85×
33Central Sulawesi~30K0.83×
34East Nusa Tenggara~40K0.78×
Appendix

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How to read this data

Audience size is the estimated number of people in Indonesia who actively search for Psychology. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Indonesia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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