A data profile of the people who buy, follow and care about Chemistry in India — modelled from more than twelve digital signal sources. Chemistry has an estimated audience of 3,113,375 people in India.
Chemistry has an estimated audience of 3,113,375 people in India. 30.1% are female, 69.9% are male, average age 32.1. Top brand affinities: Biology, Biochemistry, Psychology, Innovation, Political science.
Top brand affinities include Biology, Biochemistry, Psychology, with strongest over-indexing on Biology (3.66× the country average).
Demographically, the Chemistry audience skews more male with an average age of 32.1, and over-indexes on personality traits such as Convenience Orientation, Quality Awareness.
The typical Chemistry fan in India is more male, around 32.1 years old, with strong Convenience Orientation tendencies and a notable affinity for Biology.
The key figures that characterise the Chemistry profile in India.
30.1% are female, 69.9% are male, average age 32.1.
| Metric | Value |
|---|---|
| Female | 30.1% |
| Male | 69.9% |
| Average age | 32.1 |
| Estimated audience size | 3,113,375 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 38% | |
| 20-29 | 24% | |
| 30-39 | 17% | |
| 40-49 | 12% | |
| 50+ | 9% |
of the worldwide Chemistry audience comes from India.
| Country | Share |
|---|---|
| United States | 21.0% |
| Italy | 5.5% |
| Brazil | 5.1% |
The strongest cross-interests of the Chemistry audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Biochemistry | Business & Career | 6.31× | ||
| 02 | Chemical engineering | Business & Career | 3.77× | ||
| 03 | Biology | Health | 3.66× | ||
| 04 | 3D modeling | Technology & Electronics | 2.55× | ||
| 05 | Virtual reality | Technology & Electronics | 2.11× | ||
| 06 | Political science | Business & Career | 2.04× | ||
| 07 | Max Verstappen | Sports | 2.01× | ||
| 08 | Coursera | Business & Career | 2.00× | ||
| 09 | GitHub | Internet & Social Media | 1.93× | ||
| 10 | Khan Academy | Business & Career | 1.89× | ||
| 11 | Private equity | Business & Career | 1.87× | ||
| 12 | Innovation | Business & Career | 1.79× | ||
| 13 | Udemy | Business & Career | 1.78× | ||
| 14 | Mechanical engineering | Business & Career | 1.71× | ||
| 15 | Genetics | Kids & Family | 1.70× | ||
| 16 | Psychology | Business & Career | 1.67× | ||
| 17 | High school | Business & Career | 1.59× | ||
| 18 | Anthropology | Business & Career | 1.57× | ||
| 19 | Software engineering | Business & Career | 1.55× | ||
| 20 | True Detective | Movies & TV | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 1.54× | |
| Quality Awareness | PREMIUM | 1.51× | |
| Sustainability | BALANCE | 1.33× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.69× | |
| Creativity | OPEN | 0.73× | |
| Social Media Usage | JOY | 0.78× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in India who actively search for Chemistry. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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