Chemistry Audience in United States

Chemistry has an estimated audience of 20,322,602 people in United States. 60.5% are female, 39.5% are male, average age 41.5. Top regions: California, Texas, Florida. Top brand affinities: AccuWeather, Capital One, Google Maps, Indeed.com, CarGurus.

The average Chemistry fan in United States is 41.5 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include AccuWeather, Capital One, Google Maps, with strongest over-indexing on AccuWeather (23.72× the country average). Demographically, the Chemistry audience skews more female with an average age of 41.5, and over-indexes on personality traits such as Extroversion, Individualism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Topic · Subtype: Field of study

Demographics of Chemistry fans

Demographic split for Chemistry audience in United States
MetricValue
Female60.5%
Male39.5%
Average age41.5
Estimated audience size20,322,602

Audience persona

The typical Chemistry fan in United States is more female, around 41.5 years old, with strong Extroversion tendencies and a notable affinity for AccuWeather.

Top regions in United States

Top regions ranked by reach for Chemistry in United States
RegionReachAffinity
California3,540,5081.58×
Texas2,352,2311.35×
Florida1,489,8831.08×
Oregon1,325,0305.69×
New York1,180,3981.04×
Illinois947,5851.4×
Georgia726,4761.16×
North Carolina644,7451.05×
Pennsylvania603,2910.88×
Virginia525,1111.06×
Ohio509,6560.81×
Michigan496,2810.93×
Arizona493,7471.19×
New Jersey479,6530.93×
Tennessee409,6701×
Indiana380,3171.02×
Washington377,7940.93×
Massachusetts340,9060.85×
Maryland338,9500.97×
Alabama286,7441.01×
South Carolina286,3820.94×
Louisiana276,2741.05×
Wisconsin268,1940.88×
Missouri267,8410.82×
Kentucky262,5451.03×
Colorado250,1240.78×
Minnesota227,3870.78×
Oklahoma216,5960.96×
Mississippi190,3571.14×
Nevada185,7010.94×
Connecticut163,5490.8×
Kansas149,7230.93×
Arkansas146,4660.87×
Utah140,4850.77×
Iowa123,3570.74×
New Mexico111,3091.09×
Hawaii79,0830.91×
Nebraska77,2510.76×
Idaho76,2020.75×
West Virginia75,8400.8×
Washington, District of Columbia56,1930.92×
New Hampshire46,1740.58×
Rhode Island45,8360.71×
Maine44,5600.61×
Delaware43,2670.77×
Montana33,0640.59×
Alaska32,5490.75×
South Dakota29,5170.63×
North Dakota29,2090.7×
Vermont19,0720.53×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Chemistry audience
BrandAffinityCategory
AccuWeather23.72×Home & Garden
Capital One12.94×Business & Career
Google Maps10.64×Internet & Social Media
Indeed.com9.22×Business & Career
CarGurus11.69×Cars & Mobility
Circle K12.21×Shopping
DeviantArt11.94×Internet & Social Media
Beetlejuice7.97×Movies & TV
Diane Keaton9.98×Movies & TV
Bruce Willis11.27×Movies & TV
Khan Academy12.69×Business & Career
Billy Bob Thornton13.13×Movies & TV
Google News8.3×News
Enterprise Rent-A-Car8.3×Cars & Mobility
Aaron Rodgers8.51×Sports
Kendra Scott13.82×Fashion & Accessoires
Matthew McConaughey11.49×Movies & TV
Blake Lively12.31×Movies & TV
ICloud11.64×Technology & Electronics
Demi Moore10.79×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Chemistry audience
TraitClusterScore
ExtroversionTHRILL1.44
IndividualismJOY1.26
SpiritualityBALANCE1.19
Price SensitivityPREMIUM1.19
Community OrientationOPEN1.17
Convenience OrientationPREMIUM1.17

Worldwide distribution

Worldwide audience distribution share by country for Chemistry
CountryShare
United States21.0%
Italy5.5%
Brazil5.1%

See Chemistry audiences in other countries

More Field of study audiences in United States

Frequently asked questions

How many fans does Chemistry have in United States?

Chemistry has an estimated audience of 20,322,602 people in United States, concentrated in California and Texas.

What is the gender split and age of Chemistry fans?

60.5% of Chemistry fans are female, 39.5% are male, with an average age of 41.5 years.

Which brands do Chemistry fans like most?

Chemistry fans show strongest brand affinity for AccuWeather (23.72×), Capital One (12.94×), and Google Maps (10.64×) over the country average.

Where do Chemistry fans live in United States?

Chemistry fans in United States are most concentrated in California (reach 3,540,508), Texas (reach 2,352,231), and Florida (reach 1,489,883). These three regions account for the largest share of the active audience.

What other brands do Chemistry fans also like?

Beyond Chemistry itself, the audience over-indexes on Capital One (12.94×), Google Maps (10.64×), Indeed.com (9.22×), and CarGurus (11.69×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Chemistry. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.