A data profile of the people who buy, follow and care about Fishing in Poland — modelled from more than twelve digital signal sources. Fishing has an estimated audience of 1,969,847 people in Poland.
Fishing has an estimated audience of 1,969,847 people in Poland. 42.2% are female, 57.8% are male, average age 42.2. Top brand affinities: Fishing rod, Fishing line, Landscaping, Fishing tackle, Boating.
Top brand affinities include Fishing rod, Fishing line, Landscaping, with strongest over-indexing on Fishing rod (3.2× the country average).
Demographically, the Fishing audience skews more male with an average age of 42.2, and over-indexes on personality traits such as Urban Lifestyle, Healthy Lifestyle.
The typical Fishing fan in Poland is more male, around 42.2 years old, with strong Urban Lifestyle tendencies and a notable affinity for Fishing rod.
The key figures that characterise the Fishing profile in Poland.
42.2% are female, 57.8% are male, average age 42.2.
| Metric | Value |
|---|---|
| Female | 42.2% |
| Male | 57.8% |
| Average age | 42.2 |
| Estimated audience size | 1,969,847 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 13% | |
| 20-29 | 16% | |
| 30-39 | 22% | |
| 40-49 | 23% | |
| 50+ | 26% |
of the worldwide Fishing audience comes from Poland.
| Country | Share |
|---|---|
| United States | 23.2% |
| Japan | 5.6% |
| United Kingdom | 4.1% |
The strongest cross-interests of the Fishing audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Catfish | Movies & TV | 4.26× | ||
| 02 | Fishing line | Sports | 3.24× | ||
| 03 | Wild fisheries | Travel & Leisure | 3.21× | ||
| 04 | Fishing rod | Sports | 3.20× | ||
| 05 | Bass fishing | Sports | 2.89× | ||
| 06 | Fishing bait | Pets & Animals | 2.69× | ||
| 07 | Fishing tackle | Sports | 2.62× | ||
| 08 | Fox hunting | Sports | 2.50× | ||
| 09 | Angling | Sports | 2.38× | ||
| 10 | Landscaping | Home & Garden | 1.97× | ||
| 11 | Backyard | Home & Garden | 1.93× | ||
| 12 | Survival skills | Politics & Society | 1.92× | ||
| 13 | Agricultural machinery | Cars & Mobility | 1.87× | ||
| 14 | Welding | Home & Garden | 1.86× | ||
| 15 | Horse training | Pets & Animals | 1.86× | ||
| 16 | Power tool | Home & Garden | 1.64× | ||
| 17 | Garden tool | Home & Garden | 1.64× | ||
| 18 | Boating | Travel & Leisure | 1.61× | ||
| 19 | Farmer | Home & Garden | 1.58× | ||
| 20 | Tractor | Cars & Mobility | 1.56× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Urban Lifestyle | OPEN | 1.18× | |
| Healthy Lifestyle | BALANCE | 1.09× | |
| Price Sensitivity | PREMIUM | 1.07× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Individualism | JOY | 0.67× | |
| Need for Security | CONSERVATISM | 0.83× | |
| Patriotism | CONSERVATISM | 0.85× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Poland who actively search for Fishing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Poland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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