A Big Family Audience in United States

A Big Family has an estimated audience of 291,137 people in United States. 54.0% are female, 46.0% are male, average age 33.0. Top regions: Illinois, Mississippi, California. Top brand affinities: Autism Awareness, Diabetes mellitus awareness, Obsessed (2009 film), Microblogging, Singer-songwriter.

The average A Big Family fan in United States is 33.0 years old, balanced, and lives primarily in Illinois. The audience is concentrated in Illinois, Mississippi, California. Top brand affinities include Autism Awareness, Diabetes mellitus awareness, Obsessed (2009 film), with strongest over-indexing on Autism Awareness (19.03× the country average). Demographically, the A Big Family audience skews balanced with an average age of 33.0, and over-indexes on personality traits such as Travelling, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 38 regions tracked by Rascasse.

Category: Movies & TV · Type: Topic

Demographics of A Big Family fans

Demographic split for A Big Family audience in United States
MetricValue
Female54.0%
Male46.0%
Average age33.0
Estimated audience size291,137

Audience persona

The typical A Big Family fan in United States is balanced, around 33.0 years old, with strong Travelling tendencies and a notable affinity for Autism Awareness.

Top regions in United States

Top regions ranked by reach for A Big Family in United States
RegionReachAffinity
Illinois6,0130.62×
Mississippi5,2142.17×
California4,6850.15×
Louisiana4,6361.23×
Arkansas4,6321.93×
Oklahoma4,5301.4×
Kentucky4,4581.22×
Texas4,4330.18×
Alabama4,3151.06×
Florida4,1400.21×
Tennessee4,1110.7×
South Carolina4,0820.93×
Indiana3,9770.75×
Kansas3,9761.73×
Missouri3,8520.82×
Iowa3,7741.57×
North Carolina3,6980.42×
Ohio3,6830.41×
Georgia3,6680.41×
Michigan3,6660.48×
Wisconsin3,6470.83×
Arizona3,5120.59×
Pennsylvania3,4970.36×
Nebraska3,4732.38×
Connecticut3,4681.19×
Nevada3,4441.22×
Oregon3,4001.02×
Utah3,3791.3×
Virginia3,3580.47×
Maryland3,3410.67×
New Jersey3,3330.45×
Minnesota3,2580.78×
New York3,2340.2×
Massachusetts3,2250.56×
Washington3,1480.54×
Colorado3,1390.68×
Delaware3,0673.82×
Washington, District of Columbia2,2142.53×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for A Big Family audience
BrandAffinityCategory
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Obsessed (2009 film)19.6×Movies & TV
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Anthony Joshua14.87×Sports
CouchSurfing45.18×Travel & Leisure
Income tax13.19×Business & Career
Restaurant Depot10.84×Food & Beverages
Zion National Park14.99×Travel & Leisure
Khabib Nurmagomedov19.6×Sports
Charles, Prince of Wales18.87×Politics & Society
Knipex29.53×Home & Garden
Planet Fitness2.21×Sports
Nature1.72×Home & Garden
PSV Eindhoven19.6×Sports
Kia Sportage11.05×Cars & Mobility
Diaper bag3.23×Kids & Family
Wawa Inc.2.68×Shopping
Owen Wilson6.53×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by A Big Family audience
TraitClusterScore
TravellingTHRILL1.69
IndulgenceJOY1.41
Urban LifestyleOPEN1.39
Pet OwnershipJOY1.3
PatriotismCONSERVATISM1.28
SustainabilityBALANCE1.26

Worldwide distribution

Worldwide audience distribution share by country for A Big Family
CountryShare
United States31.7%
France11.7%
Japan6.8%

See A Big Family audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does A Big Family have in United States?

A Big Family has an estimated audience of 291,137 people in United States, concentrated in Illinois and Mississippi.

What is the gender split and age of A Big Family fans?

54.0% of A Big Family fans are female, 46.0% are male, with an average age of 33.0 years.

Which brands do A Big Family fans like most?

A Big Family fans show strongest brand affinity for Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), and Obsessed (2009 film) (19.6×) over the country average.

Where do A Big Family fans live in United States?

A Big Family fans in United States are most concentrated in Illinois (reach 6,013), Mississippi (reach 5,214), and California (reach 4,685). These three regions account for the largest share of the active audience.

What other brands do A Big Family fans also like?

Beyond A Big Family itself, the audience over-indexes on Diabetes mellitus awareness (12.48×), Obsessed (2009 film) (19.6×), Microblogging (12.67×), and Singer-songwriter (5.51×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for A Big Family. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.