A data profile of the people who buy, follow and care about Abstraction in United States — modelled from more than twelve digital signal sources. Abstraction has an estimated audience of 16,425,019 people in United States.
The average Abstraction fan in United States is 40.2 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Britney Spears, Non-alcoholic beverage, Milwaukee Brewers, with strongest over-indexing on Britney Spears (2.27× the country average).
Demographically, the Abstraction audience skews more female with an average age of 40.2, and over-indexes on personality traits such as Tradition, Career Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Abstraction fan in United States is more female, around 40.2 years old, with strong Tradition tendencies and a notable affinity for Britney Spears.
The key figures that characterise the Abstraction profile in United States.
70.2% are female, 29.8% are male, average age 40.2.
| Metric | Value |
|---|---|
| Female | 70.2% |
| Male | 29.8% |
| Average age | 40.2 |
| Estimated audience size | 16,425,019 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 16% | |
| 20-29 | 19% | |
| 30-39 | 21% | |
| 40-49 | 23% | |
| 50+ | 21% |
of the worldwide Abstraction audience comes from United States.
| Country | Share |
|---|---|
| United States | 87.3% |
| France | 9.3% |
| Austria | 1.8% |
Where the Abstraction audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Indiana | ~400K | 1.35× | |
| 02 | Arkansas | ~200K | 1.22× | |
| 03 | Georgia | ~600K | 1.19× | |
| 04 | California | ~2M | 1.18× | |
| 05 | Maryland | ~300K | 1.18× | |
| 06 | Oklahoma | ~200K | 1.14× | |
| 07 | Idaho | ~90K | 1.14× | |
| 08 | Texas | ~1.5M | 1.13× | |
| 09 | North Carolina | ~600K | 1.12× | |
| 10 | South Carolina | ~300K | 1.12× | |
| 11 | Washington | ~400K | 1.11× | |
| 12 | Utah | ~200K | 1.10× | |
| 13 | Massachusetts | ~300K | 1.08× | |
| 14 | Virginia | ~400K | 1.07× | |
| 15 | Kentucky | ~200K | 1.07× | |
| 16 | New Mexico | ~90K | 1.07× | |
| 17 | Rhode Island | ~60K | 1.07× | |
| 18 | Alabama | ~200K | 1.05× | |
| 19 | Louisiana | ~200K | 1.05× | |
| 20 | Missouri | ~300K | 1.02× | |
| 21 | Alaska | ~40K | 1.02× | |
| 22 | New Jersey | ~400K | 1.01× | |
| 23 | Tennessee | ~300K | 1.01× | |
| 24 | Pennsylvania | ~600K | 1.00× | |
| 25 | Oregon | ~200K | 1.00× | |
| 26 | Nevada | ~200K | 1.00× | |
| 27 | Mississippi | ~100K | 1.00× | |
| 28 | Kansas | ~100K | 1.00× | |
| 29 | New York | ~900K | 0.98× | |
| 30 | Hawaii | ~70K | 0.98× | |
| 31 | North Dakota | ~30K | 0.97× | |
| 32 | Maine | ~60K | 0.96× | |
| 33 | Delaware | ~40K | 0.95× | |
| 34 | Connecticut | ~200K | 0.94× | |
| 35 | New Hampshire | ~60K | 0.94× | |
| 36 | Illinois | ~500K | 0.93× | |
| 37 | Nebraska | ~80K | 0.93× | |
| 38 | South Dakota | ~40K | 0.93× | |
| 39 | Vermont | ~30K | 0.93× | |
| 40 | Michigan | ~400K | 0.92× | |
| 41 | Colorado | ~200K | 0.91× | |
| 42 | Wisconsin | ~200K | 0.91× | |
| 43 | Iowa | ~100K | 0.91× | |
| 44 | Washington, District of Columbia | ~40K | 0.91× | |
| 45 | Ohio | ~500K | 0.90× | |
| 46 | Arizona | ~300K | 0.90× | |
| 47 | Montana | ~40K | 0.90× | |
| 48 | Minnesota | ~200K | 0.89× | |
| 49 | West Virginia | ~70K | 0.89× | |
| 50 | Florida | ~1M | 0.88× |
The strongest cross-interests of the Abstraction audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | San Diego Padres | Sports | 2.83× | ||
| 02 | Atlético Madrid | Sports | 2.53× | ||
| 03 | Non-alcoholic beverage | Food & Beverages | 2.47× | ||
| 04 | Milwaukee Brewers | Sports | 2.34× | ||
| 05 | Britney Spears | Music & Radio | 2.27× | ||
| 06 | Colorado Rockies | Sports | 2.25× | ||
| 07 | Handball | Sports | 2.16× | ||
| 08 | Pittsburgh Pirates | Sports | 2.14× | ||
| 09 | Fanatics | Fashion & Accessoires | 1.99× | ||
| 10 | Avril Lavigne | Music & Radio | 1.95× | ||
| 11 | Tom Hardy | Movies & TV | 1.89× | ||
| 12 | Freedom of speech | Politics & Society | 1.87× | ||
| 13 | Detroit Tigers | Sports | 1.84× | ||
| 14 | Internet service provider | Technology & Electronics | 1.70× | ||
| 15 | Jessica Alba | Movies & TV | 1.64× | ||
| 16 | Employment agency | Business & Career | 1.63× | ||
| 17 | Art Deco | Arts & Culture | 1.60× | ||
| 18 | Paris Saint-Germain | Sports | 1.59× | ||
| 19 | Rail transport | Travel & Leisure | 1.57× | ||
| 20 | Garden centre | Home & Garden | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Tradition | CONSERVATISM | 1.46× | |
| Career Orientation | POWER | 1.36× | |
| Community Orientation | OPEN | 1.34× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 0.63× | |
| Quality Awareness | PREMIUM | 0.71× | |
| Luxury Orientation | PREMIUM | 0.75× |
Abstraction has an estimated audience of 16,425,019 people in United States, concentrated in California and Texas.
70.2% of Abstraction fans are female, 29.8% are male, with an average age of 40.2 years.
Abstraction fans show strongest brand affinity for Britney Spears (2.27×), Non-alcoholic beverage (2.47×), and Milwaukee Brewers (2.34×) over the country average.
Abstraction fans in United States are most concentrated in California (reach ~2M), Texas (reach ~1.5M), and Florida (reach ~1M). These three regions account for the largest share of the active audience.
Beyond Abstraction itself, the audience over-indexes on Non-alcoholic beverage (2.47×), Milwaukee Brewers (2.34×), Detroit Tigers (1.84×), and Rail transport (1.57×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Abstraction. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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