Rascasse Audience Intelligence

Alamo Drafthouse Cinema Target Market in United States

A data profile of the people who buy, follow and care about Alamo Drafthouse Cinema in United States — modelled from more than twelve digital signal sources. Alamo Drafthouse Cinema has an estimated audience of 1,058,755 people in United States.

#2316among Brand in United States#4107in Movies & TV

The average Alamo Drafthouse Cinema fan in United States is 43.7 years old, balanced, and lives primarily in Texas.

The audience is concentrated in Texas, New York, Virginia.

Top brand affinities include Morena Baccarin, Altar'd State, Duluth Trading Company, with strongest over-indexing on Morena Baccarin (18.58× the country average).

Demographically, the Alamo Drafthouse Cinema audience skews balanced with an average age of 43.7, and over-indexes on personality traits such as Urban Lifestyle, Early Adopter Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Alamo Drafthouse Cinema fan in United States is balanced, around 43.7 years old, with strong Urban Lifestyle tendencies and a notable affinity for Morena Baccarin.

Category: Movies & TV · Type: Brand

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Alamo Drafthouse Cinema profile in United States.

Audience size
1.1M
in United States
Gender
49.9%♀
50.1% male
Age
43.7
average years
Country rank
#22804
Brand in United States
Fig. 01

Search interest · 12-month trend

-22%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Alamo Drafthouse Cinema

49.9% are female, 50.1% are male, average age 43.7.

Fig. 02

Gender split

49.9%
Female
50.1%
Male
Demographic split for Alamo Drafthouse Cinema audience in United States
MetricValue
Female49.9%
Male50.1%
Average age43.7
Estimated audience size1,058,755
Fig. 03

Age distribution

Ø 43.7
average years
Age distribution of the Alamo Drafthouse Cinema audience in United States
Age bracketShare%
16-198%
20-2917%
30-3922%
40-4924%
50+28%
Fig. 04

Worldwide distribution

96.7%

of the worldwide Alamo Drafthouse Cinema audience comes from United States.

Worldwide audience distribution share by country for Alamo Drafthouse Cinema
CountryShare
United States96.7%
China0.9%
Mexico0.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Alamo Drafthouse Cinema audience in United States is strongest.

Fig. 05

Top regions by affinity

Alamo Drafthouse Cinema customers by region in United States
#RegionReachAffinity×
01Washington, District of Columbia~20K7.13×
02Texas~600K6.15×
03Colorado~100K5.85×
04Virginia~100K4.92×
05Missouri~80K4.48×
06Nebraska~20K2.84×
07New York~200K2.59×
08West Virginia~10K2.00×
09North Carolina~50K1.66×
10Maryland~30K1.40×
11Minnesota~20K1.07×
12Massachusetts~20K1.05×
13New Mexico~6K1.04×
14Illinois~40K1.00×
15California~100K0.92×
16Indiana~10K0.70×
17Alaska~1K0.62×
18North Dakota~1K0.53×
19Vermont<1K0.50×
20South Dakota~1K0.47×
21Montana~1K0.43×
22New Jersey~10K0.41×
23Delaware~1K0.40×
24Hawaii~2K0.39×
25Rhode Island~1K0.39×
26New Hampshire~2K0.38×
27Kansas~3K0.37×
28Idaho~2K0.37×
29Maine~1K0.37×
30Arkansas~3K0.35×
31Connecticut~3K0.33×
32Mississippi~3K0.33×
33Iowa~3K0.33×
34Arizona~7K0.31×
35Oklahoma~4K0.30×
36Florida~20K0.29×
37Utah~3K0.28×
38Nevada~3K0.27×
39Louisiana~4K0.26×
40Kentucky~3K0.25×
41Wisconsin~4K0.24×
42Alabama~4K0.24×
43Oregon~3K0.24×
44South Carolina~4K0.23×
45Tennessee~5K0.22×
46Pennsylvania~7K0.20×
47Washington~4K0.20×
48Georgia~6K0.18×
49Michigan~5K0.18×
50Ohio~6K0.17×
Fig. 06

Affinity by region

Affinity by region — Alamo Drafthouse Cinema, United States
0.17×1.00×7.13×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Alamo Drafthouse Cinema audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Alamo Drafthouse Cinema audience
#·InterestCategoryAffinity×
01Noah BaumbachMovies & TV28.12×
02Luca GuadagninoMovies & TV24.49×
03John Wick 2Movies & TV24.00×
04Shipley Do-NutsFood & Beverages19.86×
05Morena BaccarinMovies & TV18.58×
06Duluth Trading CompanyBusiness & Career18.21×
07Altar'd StateShopping17.86×
08Box Office MojoMovies & TV14.63×
09AMC TheatresMovies & TV11.31×
10Michael KeatonMovies & TV11.13×
11Fear and Loathing in Las Vegas (film)Movies & TV10.40×
12Christian BaleMovies & TV9.33×
13FandangoTravel & Leisure8.27×
14Chuck E. Cheese'sFood & Beverages6.60×
15Obsessed (2009 film)Movies & TV4.48×
16WhataburgerFood & Beverages4.30×
17Diane KeatonMovies & TV3.91×
18Movie theaterMovies & TV3.44×
19True DetectiveMovies & TV3.44×
20SupermanMovies & TV1.68×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Alamo Drafthouse Cinema audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Alamo Drafthouse Cinema audience · What stands out
TraitClusterDeviationScore
Urban LifestyleOPEN1.46×
Early Adopter MentalityPOWER1.38×
Community OrientationOPEN1.36×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Alamo Drafthouse Cinema audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.82×
Luxury OrientationPREMIUM0.83×
Family OrientationCONSERVATISM0.86×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is Alamo Drafthouse Cinema's target market in United States?

Alamo Drafthouse Cinema's target market in United States covers an estimated 1,058,755 people, concentrated in Texas and New York.

02

What is the gender split and age of Alamo Drafthouse Cinema customers?

49.9% of the Alamo Drafthouse Cinema audience are female, 50.1% are male, with an average age of 43.7 years.

03

Which brands do Alamo Drafthouse Cinema fans like most?

Alamo Drafthouse Cinema fans show strongest brand affinity for Morena Baccarin (18.58×), Altar'd State (17.86×), and Duluth Trading Company (18.21×) over the country average.

04

Where do Alamo Drafthouse Cinema fans live in United States?

Alamo Drafthouse Cinema fans in United States are most concentrated in Texas (reach ~600K), New York (reach ~200K), and Virginia (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Alamo Drafthouse Cinema fans also like?

Beyond Alamo Drafthouse Cinema itself, the audience over-indexes on Altar'd State (17.86×), Duluth Trading Company (18.21×), Shipley Do-Nuts (19.86×), and John Wick 2 (24×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Movies & TV audiences in United States

See Alamo Drafthouse Cinema audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Alamo Drafthouse Cinema. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 200+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →