Rascasse Audience Intelligence

Alexander Hamilton Audience in United States

A data profile of the people who buy, follow and care about Alexander Hamilton in United States — modelled from more than twelve digital signal sources. Alexander Hamilton has an estimated audience of 6,232,182 people in United States.

#492among Person in United States#349in Politics & Society

The average Alexander Hamilton fan in United States is 43.6 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Tabloid (newspaper format), TMZ, Online newspaper, with strongest over-indexing on Tabloid (newspaper format) (7.93× the country average).

Demographically, the Alexander Hamilton audience skews more female with an average age of 43.6, and over-indexes on personality traits such as Quality Awareness, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Alexander Hamilton fan in United States is more female, around 43.6 years old, with strong Quality Awareness tendencies and a notable affinity for Tabloid (newspaper format).

Category: Politics & Society · Type: Person

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Alexander Hamilton profile in United States.

Audience size
6.2M
in United States
Gender
67.5%♀
32.5% male
Age
43.6
average years
Country rank
#5557
Person in United States
Fig. 01

Search interest · 12-month trend

-20%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Alexander Hamilton fans

67.5% are female, 32.5% are male, average age 43.6.

Fig. 02

Gender split

67.5%
Female
32.5%
Male
Demographic split for Alexander Hamilton audience in United States
MetricValue
Female67.5%
Male32.5%
Average age43.6
Estimated audience size6,232,182
Fig. 03

Age distribution

Ø 43.6
average years
Age distribution of the Alexander Hamilton audience in United States
Age bracketShare%
16-1910%
20-2914%
30-3922%
40-4928%
50+26%
Fig. 04

Worldwide distribution

65.0%

of the worldwide Alexander Hamilton audience comes from United States.

Worldwide audience distribution share by country for Alexander Hamilton
CountryShare
United States65.0%
United Kingdom5.7%
Canada3.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Alexander Hamilton audience in United States is strongest.

Fig. 05

Top regions by affinity

Alexander Hamilton fans by region: top regions in United States
#RegionReachAffinity×
01Louisiana~100K1.29×
02New York~400K1.21×
03Indiana~100K1.20×
04Kentucky~100K1.20×
05New Jersey~200K1.19×
06Pennsylvania~300K1.17×
07Texas~600K1.15×
08North Carolina~200K1.14×
09Arkansas~60K1.13×
10Alabama~100K1.12×
11Utah~60K1.11×
12Oklahoma~80K1.10×
13Ohio~200K1.09×
14West Virginia~30K1.08×
15Washington, District of Columbia~20K1.08×
16South Carolina~100K1.07×
17Mississippi~60K1.07×
18Virginia~200K1.06×
19Tennessee~100K1.06×
20Connecticut~70K1.06×
21Georgia~200K1.05×
22Missouri~100K1.04×
23Massachusetts~100K1.03×
24Maryland~100K1.03×
25Kansas~50K1.03×
26Idaho~30K1.03×
27Michigan~200K1.01×
28Rhode Island~20K1.01×
29Delaware~20K0.97×
30California~700K0.96×
31Florida~400K0.96×
32Wisconsin~90K0.96×
33South Dakota~10K0.96×
34North Dakota~10K0.96×
35Arizona~100K0.94×
36Washington~100K0.94×
37New Hampshire~20K0.94×
38Illinois~200K0.93×
39Colorado~90K0.92×
40Oregon~70K0.91×
41Iowa~50K0.91×
42Nebraska~30K0.91×
43Montana~20K0.91×
44Maine~20K0.86×
45Alaska~10K0.86×
46Nevada~50K0.83×
47New Mexico~30K0.81×
48Vermont~9K0.81×
49Hawaii~20K0.79×
50Minnesota~70K0.78×
Fig. 06

Affinity by region

Affinity by region — Alexander Hamilton, United States
0.78×1.00×1.29×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Alexander Hamilton audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Alexander Hamilton audience
#·InterestCategoryAffinity×
01Tabloid (newspaper format)Literature7.93×
02Sacramento KingsSports3.35×
03Royal familyPolitics & Society3.32×
04Kate HudsonMovies & TV3.17×
05Online newspaperNews3.11×
06Emmy AwardMovies & TV2.92×
07TMZInternet & Social Media2.82×
08QVCMovies & TV2.44×
09Apple TVMovies & TV2.36×
10Trader Joe'sShopping2.11×
11Masters TournamentSports2.09×
12First class travelTravel & Leisure1.99×
13Sustainable energyHome & Garden1.96×
14IKEAHome & Garden1.90×
15InnovationBusiness & Career1.73×
16TV game showsMovies & TV1.69×
17Discount storesShopping1.66×
18RedditInternet & Social Media1.65×
19TV talkshowsMovies & TV1.61×
20PharmacyBusiness & Career1.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Alexander Hamilton audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Alexander Hamilton audience · What stands out
TraitClusterDeviationScore
Quality AwarenessPREMIUM1.95×
Family OrientationCONSERVATISM1.86×
Community OrientationOPEN1.57×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Alexander Hamilton audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.57×
Pet OwnershipJOY0.84×
MindfulnessBALANCE0.88×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Alexander Hamilton have in United States?

Alexander Hamilton has an estimated audience of 6,232,182 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Alexander Hamilton fans?

67.5% of Alexander Hamilton fans are female, 32.5% are male, with an average age of 43.6 years.

03

Which brands do Alexander Hamilton fans like most?

Alexander Hamilton fans show strongest brand affinity for Tabloid (newspaper format) (7.93×), TMZ (2.82×), and Online newspaper (3.11×) over the country average.

04

Where do Alexander Hamilton fans live in United States?

Alexander Hamilton fans in United States are most concentrated in California (reach ~700K), Texas (reach ~600K), and New York (reach ~400K). These three regions account for the largest share of the active audience.

05

What other brands do Alexander Hamilton fans also like?

Beyond Alexander Hamilton itself, the audience over-indexes on TMZ (2.82×), Online newspaper (3.11×), Trader Joe's (2.11×), and IKEA (1.9×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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See Alexander Hamilton audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Alexander Hamilton. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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