Alexander Hamilton Audience in United States

Alexander Hamilton has an estimated audience of 6,508,230 people in United States. 67.5% are female, 32.5% are male, average age 43.6. Top regions: California, Texas, New York. Top brand affinities: Tabloid (newspaper format), TMZ, LinkedIn, Reddit, IKEA.

The average Alexander Hamilton fan in United States is 43.6 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Tabloid (newspaper format), TMZ, LinkedIn, with strongest over-indexing on Tabloid (newspaper format) (6.21× the country average). Demographically, the Alexander Hamilton audience skews more female with an average age of 43.6, and over-indexes on personality traits such as Quality Awareness, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: Person

Demographics of Alexander Hamilton fans

Demographic split for Alexander Hamilton audience in United States
MetricValue
Female67.5%
Male32.5%
Average age43.6
Estimated audience size6,508,230

Audience persona

The typical Alexander Hamilton fan in United States is more female, around 43.6 years old, with strong Quality Awareness tendencies and a notable affinity for Tabloid (newspaper format).

Top regions in United States

Top regions ranked by reach for Alexander Hamilton in United States
RegionReachAffinity
California749,1951.05×
Texas663,3121.19×
New York512,7711.41×
Florida481,6311.09×
Pennsylvania272,5911.24×
North Carolina231,6201.18×
Georgia205,0631.02×
Illinois202,4380.93×
Ohio200,7881×
New Jersey199,3081.2×
Virginia169,4241.07×
Michigan159,7490.94×
Tennessee150,1531.15×
Washington148,4271.14×
Massachusetts133,2811.04×
Arizona131,6460.99×
Indiana121,8931.03×
Maryland114,5231.02×
Missouri112,2911.07×
Colorado111,3031.09×
South Carolina108,7581.11×
Louisiana94,5631.13×
Alabama85,9490.95×
Kentucky82,1291.01×
Wisconsin80,2280.82×
Oregon77,8791.04×
Utah75,6091.3×
Minnesota74,4640.8×
Oklahoma72,5671×
Connecticut62,9570.96×
Mississippi57,0751.06×
Arkansas55,6521.04×
Nevada52,0390.83×
Kansas45,6440.89×
Iowa45,5490.85×
Idaho36,8891.13×
West Virginia33,2361.1×
Nebraska27,2610.84×
Washington, District of Columbia24,7131.26×
Rhode Island23,7731.15×
New Mexico23,5770.72×
New Hampshire22,1960.87×
Hawaii22,1010.79×
Maine19,4090.83×
Delaware16,8520.94×
Montana14,3360.79×
North Dakota12,2790.92×
South Dakota11,5650.77×
Alaska10,2530.74×
Vermont9,0470.79×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Alexander Hamilton audience
BrandAffinityCategory
Tabloid (newspaper format)6.21×Literature
TMZ2.47×Internet & Social Media
LinkedIn1.7×Internet & Social Media
Reddit1.65×Internet & Social Media
IKEA1.7×Home & Garden
Nordstrom1.56×Shopping
Houston Astros3×Sports
Online newspaper1.99×News
TV talkshows1.59×Movies & TV
Taylor Swift1.56×Music & Radio
QVC2.38×Movies & TV
Emmy Award2.31×Movies & TV
Apple TV1.9×Movies & TV
Tory Burch2.18×Fashion & Accessoires
The New York Times1.85×News
Sacramento Kings2.76×Sports
TV game shows1.53×Movies & TV
Houzz2.59×Home & Garden
Angelina Jolie2.76×Movies & TV
Gwyneth Paltrow3.56×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Alexander Hamilton audience
TraitClusterScore
Quality AwarenessPREMIUM1.87
Design AffinityPREMIUM1.7
Family OrientationCONSERVATISM1.69
IndulgenceJOY1.55
Early Adopter MentalityPOWER1.35
Price SensitivityPREMIUM1.23

Worldwide distribution

Worldwide audience distribution share by country for Alexander Hamilton
CountryShare
United States66.0%
United Kingdom5.9%
Canada3.6%

See Alexander Hamilton audiences in other countries

More Politics & Society audiences in United States

Frequently asked questions

How many fans does Alexander Hamilton have in United States?

Alexander Hamilton has an estimated audience of 6,508,230 people in United States, concentrated in California and Texas.

What is the gender split and age of Alexander Hamilton fans?

67.5% of Alexander Hamilton fans are female, 32.5% are male, with an average age of 43.6 years.

Which brands do Alexander Hamilton fans like most?

Alexander Hamilton fans show strongest brand affinity for Tabloid (newspaper format) (6.21×), TMZ (2.47×), and LinkedIn (1.7×) over the country average.

Where do Alexander Hamilton fans live in United States?

Alexander Hamilton fans in United States are most concentrated in California (reach 749,195), Texas (reach 663,312), and New York (reach 512,771). These three regions account for the largest share of the active audience.

What other brands do Alexander Hamilton fans also like?

Beyond Alexander Hamilton itself, the audience over-indexes on TMZ (2.47×), LinkedIn (1.7×), Reddit (1.65×), and IKEA (1.7×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Alexander Hamilton. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.