A data profile of the people who buy, follow and care about Alianza Lima in United States — modelled from more than twelve digital signal sources. Alianza Lima has an estimated audience of 713,421 people in United States.
The average Alianza Lima fan in United States is 40.1 years old, more male, and lives primarily in Florida.
The audience is concentrated in Florida, New Jersey, California.
Top brand affinities include Baylor Bears football, Club Universitario de Deportes, Peruvian Primera División, with strongest over-indexing on Baylor Bears football (321.22× the country average).
Demographically, the Alianza Lima audience skews more male with an average age of 40.1, and over-indexes on personality traits such as Tradition, Mindfulness.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Alianza Lima fan in United States is more male, around 40.1 years old, with strong Tradition tendencies and a notable affinity for Baylor Bears football.
The key figures that characterise the Alianza Lima profile in United States.
38.5% are female, 61.5% are male, average age 40.1.
| Metric | Value |
|---|---|
| Female | 38.5% |
| Male | 61.5% |
| Average age | 40.1 |
| Estimated audience size | 713,421 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 15% | |
| 20-29 | 19% | |
| 30-39 | 24% | |
| 40-49 | 25% | |
| 50+ | 17% |
of the worldwide Alianza Lima audience comes from United States.
| Country | Share |
|---|---|
| Peru | 69.0% |
| Brazil | 5.3% |
| United States | 5.2% |
Where the Alianza Lima audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | New Jersey | ~100K | 7.19× | |
| 02 | Connecticut | ~40K | 4.44× | |
| 03 | Florida | ~200K | 3.14× | |
| 04 | Virginia | ~60K | 2.86× | |
| 05 | Maryland | ~40K | 2.79× | |
| 06 | Utah | ~20K | 2.74× | |
| 07 | New York | ~100K | 2.61× | |
| 08 | Washington, District of Columbia | ~4K | 1.69× | |
| 09 | Idaho | ~7K | 1.64× | |
| 10 | California | ~100K | 1.45× | |
| 11 | Nevada | ~10K | 1.32× | |
| 12 | Massachusetts | ~20K | 1.11× | |
| 13 | Colorado | ~10K | 1.07× | |
| 14 | North Carolina | ~20K | 0.90× | |
| 15 | Delaware | ~2K | 0.90× | |
| 16 | Rhode Island | ~2K | 0.82× | |
| 17 | Georgia | ~20K | 0.81× | |
| 18 | North Dakota | ~1K | 0.79× | |
| 19 | Washington | ~10K | 0.74× | |
| 20 | West Virginia | ~3K | 0.74× | |
| 21 | New Hampshire | ~2K | 0.73× | |
| 22 | Alaska | ~1K | 0.71× | |
| 23 | South Dakota | ~1K | 0.69× | |
| 24 | Vermont | <1K | 0.69× | |
| 25 | Texas | ~50K | 0.68× | |
| 26 | Pennsylvania | ~20K | 0.64× | |
| 27 | Montana | ~1K | 0.64× | |
| 28 | Illinois | ~20K | 0.58× | |
| 29 | Oklahoma | ~5K | 0.58× | |
| 30 | Maine | ~2K | 0.56× | |
| 31 | New Mexico | ~2K | 0.55× | |
| 32 | Hawaii | ~2K | 0.55× | |
| 33 | Kentucky | ~5K | 0.54× | |
| 34 | Indiana | ~8K | 0.53× | |
| 35 | Nebraska | ~2K | 0.53× | |
| 36 | Mississippi | ~3K | 0.51× | |
| 37 | South Carolina | ~6K | 0.49× | |
| 38 | Arkansas | ~3K | 0.48× | |
| 39 | Kansas | ~3K | 0.48× | |
| 40 | Tennessee | ~8K | 0.47× | |
| 41 | Wisconsin | ~6K | 0.45× | |
| 42 | Iowa | ~3K | 0.44× | |
| 43 | Louisiana | ~5K | 0.43× | |
| 44 | Ohio | ~10K | 0.41× | |
| 45 | Oregon | ~4K | 0.41× | |
| 46 | Arizona | ~7K | 0.40× | |
| 47 | Alabama | ~5K | 0.40× | |
| 48 | Minnesota | ~5K | 0.39× | |
| 49 | Missouri | ~5K | 0.36× | |
| 50 | Michigan | ~6K | 0.30× |
The strongest cross-interests of the Alianza Lima audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Baylor Bears football | Sports | 321.22× | ||
| 02 | Kaskus | Internet & Social Media | 314.57× | ||
| 03 | FBC Melgar | Sports | 293.68× | ||
| 04 | Club Universitario de Deportes | Sports | 217.44× | ||
| 05 | Peru national football team | Sports | 205.20× | ||
| 06 | Peruvian Primera División | Sports | 130.32× | ||
| 07 | University of Lima | Business & Career | 127.60× | ||
| 08 | Liga Nacional de Fútbol Profesional de Honduras | Sports | 115.10× | ||
| 09 | Sporting Cristal | Sports | 110.68× | ||
| 10 | Wong (supermarket) | Food & Beverages | 102.99× | ||
| 11 | Liga Nacional de Fútbol de Guatemala | Sports | 94.82× | ||
| 12 | Guatemala national football team | Sports | 93.99× | ||
| 13 | León, Spain | Travel & Leisure | 62.02× | ||
| 14 | Trujillo, Peru | Travel & Leisure | 59.87× | ||
| 15 | Regions of Peru | Travel & Leisure | 56.36× | ||
| 16 | Departments of Guatemala | Travel & Leisure | 49.12× | ||
| 17 | Peruvian cumbia | Music & Radio | 41.61× | ||
| 18 | Uruguay | Travel & Leisure | 23.62× | ||
| 19 | Puebla | Travel & Leisure | 20.67× | ||
| 20 | FIFA World Cup | Sports | 4.96× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Tradition | CONSERVATISM | 1.82× | |
| Mindfulness | BALANCE | 1.63× | |
| Need for Security | CONSERVATISM | 1.39× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Healthy Lifestyle | BALANCE | 0.74× | |
| Pet Ownership | JOY | 0.76× | |
| Sustainability | BALANCE | 0.77× |
Alianza Lima has an estimated audience of 713,421 people in United States, concentrated in Florida and New Jersey.
38.5% of Alianza Lima fans are female, 61.5% are male, with an average age of 40.1 years.
Alianza Lima fans show strongest brand affinity for Baylor Bears football (321.22×), Club Universitario de Deportes (217.44×), and Peruvian Primera División (130.32×) over the country average.
Alianza Lima fans in United States are most concentrated in Florida (reach ~200K), New Jersey (reach ~100K), and California (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Alianza Lima itself, the audience over-indexes on Club Universitario de Deportes (217.44×), Peruvian Primera División (130.32×), Peru national football team (205.2×), and Sporting Cristal (110.68×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Alianza Lima. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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