Liga Nacional de Fútbol de Guatemala Audience in United States

Liga Nacional de Fútbol de Guatemala has an estimated audience of 384,942 people in United States. 32.1% are female, 67.9% are male, average age 36.6. Top regions: California, Texas, North Carolina. Top brand affinities: FIFA U-20 World Cup, Elite: Dangerous, Alianza Lima, Autism Awareness, Diabetes mellitus awareness.

The average Liga Nacional de Fútbol de Guatemala fan in United States is 36.6 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, North Carolina. Top brand affinities include FIFA U-20 World Cup, Elite: Dangerous, Alianza Lima, with strongest over-indexing on FIFA U-20 World Cup (319× the country average). Demographically, the Liga Nacional de Fútbol de Guatemala audience skews more male with an average age of 36.6, and over-indexes on personality traits such as Spirituality, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 44 regions tracked by Rascasse.

Category: Sports · Type: Event

Demographics of Liga Nacional de Fútbol de Guatemala fans

Demographic split for Liga Nacional de Fútbol de Guatemala audience in United States
MetricValue
Female32.1%
Male67.9%
Average age36.6
Estimated audience size384,942

Audience persona

The typical Liga Nacional de Fútbol de Guatemala fan in United States is more male, around 36.6 years old, with strong Spirituality tendencies and a notable affinity for FIFA U-20 World Cup.

Top regions in United States

Top regions ranked by reach for Liga Nacional de Fútbol de Guatemala in United States
RegionReachAffinity
California48,4941.15×
Texas23,2160.7×
North Carolina22,4301.94×
Tennessee21,6832.81×
Florida18,3100.7×
New York17,2010.8×
Maryland9,6911.46×
Iowa7,7972.46×
Pennsylvania7,6840.59×
Georgia7,0930.6×
New Jersey6,2990.64×
Virginia6,1980.66×
Ohio5,9890.51×
Nevada5,7521.54×
Massachusetts5,6700.75×
Illinois5,1890.4×
Rhode Island5,1184.18×
Arkansas5,0901.6×
Indiana4,7190.67×
Wisconsin4,0070.69×
Nebraska3,6641.9×
Alabama3,3110.62×
Louisiana3,2600.66×
Mississippi2,7500.87×
South Carolina2,6910.46×
Oklahoma2,5880.61×
Washington2,4910.32×
Minnesota2,4350.44×
Michigan2,4170.24×
Oregon2,3910.54×
Kentucky2,3510.49×
West Virginia2,2701.27×
South Dakota2,1122.37×
Kansas2,0970.69×
Idaho2,0961.09×
Missouri2,0310.33×
Utah1,9440.56×
New Hampshire1,8711.23×
Arizona1,8520.24×
Connecticut1,8290.47×
New Mexico1,8220.94×
Colorado1,6560.27×
Delaware1,6181.52×
Washington, District of Columbia1,1681.01×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Liga Nacional de Fútbol de Guatemala audience
BrandAffinityCategory
FIFA U-20 World Cup319×Sports
Elite: Dangerous234.93×Games
Alianza Lima87.79×Sports
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
FIFA World Cup7.35×Sports
Cruz Azul20.2×Sports
Real Madrid C.F.7.6×Sports
Liga MX13.23×Sports
La Liga13.56×Sports
Microblogging12.67×Technology & Electronics
Vivo (telecommunications)47×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Club América13.67×Sports
FIFA Confederations Cup92.14×Sports
Table tennis16.35×Sports
Las Vegas5.87×Travel & Leisure
Web server10.16×Technology & Electronics
Aikido18.65×Sports
FC Barcelona6.52×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Liga Nacional de Fútbol de Guatemala audience
TraitClusterScore
SpiritualityBALANCE1.55
Quality AwarenessPREMIUM1.36
LGBTQ+ IdentityOPEN1.34
Risk AppetiteTHRILL1.28
Need for SecurityCONSERVATISM1.22
MindfulnessBALANCE1.16

Worldwide distribution

Worldwide audience distribution share by country for Liga Nacional de Fútbol de Guatemala
CountryShare
United States92.2%
Japan3.3%
Spain0.7%

See Liga Nacional de Fútbol de Guatemala audiences in other countries

More Sports audiences in United States

Frequently asked questions

How many fans does Liga Nacional de Fútbol de Guatemala have in United States?

Liga Nacional de Fútbol de Guatemala has an estimated audience of 384,942 people in United States, concentrated in California and Texas.

What is the gender split and age of Liga Nacional de Fútbol de Guatemala fans?

32.1% of Liga Nacional de Fútbol de Guatemala fans are female, 67.9% are male, with an average age of 36.6 years.

Which brands do Liga Nacional de Fútbol de Guatemala fans like most?

Liga Nacional de Fútbol de Guatemala fans show strongest brand affinity for FIFA U-20 World Cup (319×), Elite: Dangerous (234.93×), and Alianza Lima (87.79×) over the country average.

Where do Liga Nacional de Fútbol de Guatemala fans live in United States?

Liga Nacional de Fútbol de Guatemala fans in United States are most concentrated in California (reach 48,494), Texas (reach 23,216), and North Carolina (reach 22,430). These three regions account for the largest share of the active audience.

What other brands do Liga Nacional de Fútbol de Guatemala fans also like?

Beyond Liga Nacional de Fútbol de Guatemala itself, the audience over-indexes on Elite: Dangerous (234.93×), Alianza Lima (87.79×), Autism Awareness (19.03×), and Diabetes mellitus awareness (12.48×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Liga Nacional de Fútbol de Guatemala. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.