Rascasse Audience Intelligence

Guatemala national football team Audience in United States

A data profile of the people who buy, follow and care about Guatemala national football team in United States — modelled from more than twelve digital signal sources. Guatemala national football team has an estimated audience of 305,791 people in United States.

#525among Soccer in United States#772among Team in United States#4812in Sports

The average Guatemala national football team fan in United States is 34.9 years old, more male, and lives primarily in California.

The audience is concentrated in California, Florida, Texas.

Top brand affinities include UEFA Super Cup, Web server, Alianza Lima, with strongest over-indexing on UEFA Super Cup (189.71× the country average).

Demographically, the Guatemala national football team audience skews more male with an average age of 34.9, and over-indexes on personality traits such as Spirituality, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Guatemala national football team fan in United States is more male, around 34.9 years old, with strong Spirituality tendencies and a notable affinity for UEFA Super Cup.

Category: Sports · Type: Team · Subtype: Soccer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Guatemala national football team profile in United States.

Audience size
306K
in United States
Gender
38.3%♀
61.7% male
Age
34.9
average years
Country rank
#47879
Team in United States
Fig. 01

Search interest · 12-month trend

-83%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Guatemala national football team fans

38.3% are female, 61.7% are male, average age 34.9.

Fig. 02

Gender split

38.3%
Female
61.7%
Male
Demographic split for Guatemala national football team audience in United States
MetricValue
Female38.3%
Male61.7%
Average age34.9
Estimated audience size305,791
Fig. 03

Age distribution

Ø 34.9
average years
Age distribution of the Guatemala national football team audience in United States
Age bracketShare%
16-1925%
20-2925%
30-3924%
40-4918%
50+8%
Fig. 04

Worldwide distribution

26.2%

of the worldwide Guatemala national football team audience comes from United States.

Worldwide audience distribution share by country for Guatemala national football team
CountryShare
Guatemala35.3%
United States26.2%
Mexico6.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Guatemala national football team audience in United States is strongest.

Fig. 05

Top regions by affinity

Guatemala national football team fans by region: top regions in United States
#RegionReachAffinity×
01Rhode Island~4K3.96×
02Maryland~10K2.82×
03Delaware~2K2.45×
04California~70K2.20×
05New Jersey~20K2.07×
06Nebraska~3K1.94×
07Georgia~20K1.92×
08Virginia~10K1.71×
09Alabama~7K1.71×
10Connecticut~5K1.57×
11Massachusetts~9K1.52×
12Florida~30K1.42×
13New York~20K1.38×
14Oklahoma~4K1.31×
15Washington, District of Columbia~1K1.27×
16Tennessee~8K1.23×
17Texas~30K1.06×
18Nevada~3K1.06×
19North Carolina~9K1.01×
20Kansas~2K0.94×
21Kentucky~4K0.92×
22Iowa~2K0.91×
23South Dakota<1K0.86×
24South Carolina~4K0.85×
25Arkansas~2K0.85×
26Alaska<1K0.81×
27Vermont<1K0.80×
28Montana<1K0.79×
29Illinois~8K0.78×
30North Dakota<1K0.78×
31Oregon~3K0.77×
32Utah~2K0.72×
33Missouri~3K0.70×
34Mississippi~2K0.70×
35New Hampshire<1K0.68×
36Maine<1K0.68×
37Washington~4K0.67×
38Indiana~4K0.67×
39Louisiana~3K0.67×
40West Virginia<1K0.67×
41Arizona~4K0.66×
42Hawaii<1K0.66×
43Ohio~6K0.65×
44New Mexico<1K0.63×
45Idaho<1K0.62×
46Minnesota~3K0.61×
47Colorado~3K0.60×
48Pennsylvania~6K0.59×
49Michigan~4K0.45×
50Wisconsin~2K0.42×
Fig. 06

Affinity by region

Affinity by region — Guatemala national football team, United States
0.42×1.00×3.96×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Guatemala national football team audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Guatemala national football team audience
#·InterestCategoryAffinity×
01UEFA Super CupSports189.71×
02Alianza LimaSports93.99×
03FC Red Bull SalzburgSports80.99×
04Elvis CrespoMusic & Radio65.13×
05Atlético NacionalSports48.57×
06Sporting CristalSports42.43×
07Lyric poetryLiterature37.56×
08FIFA Club World CupSports33.44×
09Ricardo ArjonaMusic & Radio31.74×
10Julio IglesiasMusic & Radio28.77×
11Atlético MadridSports25.23×
12Web serverTechnology & Electronics24.65×
13Cruz AzulSports23.86×
14Pollo CamperoFood & Beverages21.62×
15Tigres UANLSports21.45×
16Club AméricaSports19.51×
17MariachiMusic & Radio14.44×
18CumbiaMusic & Radio14.05×
19Las VegasTravel & Leisure6.83×
20WhatsAppInternet & Social Media6.64×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Guatemala national football team audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Guatemala national football team audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE2.55×
Risk AppetiteTHRILL2.18×
Need for SecurityCONSERVATISM1.99×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Guatemala national football team audience · Rather not
TraitClusterDeviationScore
Early Adopter MentalityPOWER0.58×
Design AffinityPREMIUM0.64×
CreativityOPEN0.69×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Guatemala national football team have in United States?

Guatemala national football team has an estimated audience of 305,791 people in United States, concentrated in California and Florida.

02

What is the gender split and age of Guatemala national football team fans?

38.3% of Guatemala national football team fans are female, 61.7% are male, with an average age of 34.9 years.

03

Which brands do Guatemala national football team fans like most?

Guatemala national football team fans show strongest brand affinity for UEFA Super Cup (189.71×), Web server (24.65×), and Alianza Lima (93.99×) over the country average.

04

Where do Guatemala national football team fans live in United States?

Guatemala national football team fans in United States are most concentrated in California (reach ~70K), Florida (reach ~30K), and Texas (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Guatemala national football team fans also like?

Beyond Guatemala national football team itself, the audience over-indexes on Web server (24.65×), Alianza Lima (93.99×), Cruz Azul (23.86×), and Atlético Nacional (48.57×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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See Guatemala national football team audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Guatemala national football team. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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