León, Spain Audience in United States

León, Spain logo

León, Spain has an estimated audience of 885,617 people in United States. 47.5% are female, 52.5% are male, average age 37.1. Top regions: California, Florida, Texas. Top brand affinities: Enterprise Rent-A-Car, Google Maps, Cillian Murphy, Alianza Lima, Indeed.com.

The average León, Spain fan in United States is 37.1 years old, balanced, and lives primarily in California. The audience is concentrated in California, Florida, Texas. Top brand affinities include Enterprise Rent-A-Car, Google Maps, Cillian Murphy, with strongest over-indexing on Enterprise Rent-A-Car (43.77× the country average). Demographically, the León, Spain audience skews balanced with an average age of 37.1, and over-indexes on personality traits such as Spirituality, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: City

Demographics of León, Spain fans

Demographic split for León, Spain audience in United States
MetricValue
Female47.5%
Male52.5%
Average age37.1
Estimated audience size885,617

Audience persona

The typical León, Spain fan in United States is balanced, around 37.1 years old, with strong Spirituality tendencies and a notable affinity for Enterprise Rent-A-Car.

Top regions in United States

Top regions ranked by reach for León, Spain in United States
RegionReachAffinity
California132,1471.36×
Florida79,8531.33×
Texas75,1600.99×
New York61,4951.24×
Washington45,3832.55×
Illinois30,0351.02×
Massachusetts28,7481.65×
Virginia25,8391.2×
Pennsylvania23,1340.78×
North Carolina22,9210.86×
New Jersey22,2820.99×
Colorado21,6441.55×
Georgia21,2020.78×
Arizona17,6100.97×
Oregon15,8641.56×
Ohio15,6460.57×
Maryland14,0760.92×
Michigan13,7880.6×
Tennessee12,0250.68×
Connecticut11,7131.32×
Minnesota11,3460.89×
Indiana10,6630.66×
Missouri10,5950.74×
Wisconsin9,9050.74×
Utah9,4141.19×
South Carolina8,3860.63×
Kentucky7,4520.67×
Kansas6,9220.99×
Louisiana6,4570.57×
Nevada6,3560.74×
Washington, District of Columbia6,3232.38×
Oklahoma5,2060.53×
New Mexico5,1731.16×
Alabama5,1090.41×
Arkansas4,6780.64×
Iowa4,6000.63×
Idaho4,2910.97×
Maine3,8141.2×
Mississippi3,8130.52×
New Hampshire3,7051.06×
Vermont3,6362.34×
Hawaii3,1730.83×
Rhode Island2,8621.02×
Nebraska2,5400.57×
Montana2,4771.01×
West Virginia1,9490.47×
Alaska1,9451.03×
Wyoming1,6981.29×
South Dakota1,5440.75×
North Dakota1,5040.83×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for León, Spain audience
BrandAffinityCategory
Enterprise Rent-A-Car43.77×Cars & Mobility
Google Maps20.8×Internet & Social Media
Cillian Murphy51.43×Movies & TV
Alianza Lima127.61×Sports
Indeed.com14.34×Business & Career
Sixt78.05×Cars & Mobility
Capital One12.04×Business & Career
Elvis Crespo118.05×Music & Radio
CarGurus14.2×Cars & Mobility
Dakota Johnson22.3×Movies & TV
Armie Hammer44.12×Movies & TV
Autism Awareness19.03×Health
Apple Store16.05×Shopping
Budget Rent a Car91.29×Cars & Mobility
Circle K13.95×Shopping
Diabetes mellitus awareness12.48×Health
Javier Bardem23.62×Movies & TV
Billy Bob Thornton14.14×Movies & TV
Bancolombia79.16×Business & Career
Sarah Jessica Parker20.76×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by León, Spain audience
TraitClusterScore
SpiritualityBALANCE2.12
Urban LifestyleOPEN1.27
Social Media UsageJOY1.24
ExtroversionTHRILL1.18
Quality AwarenessPREMIUM1.18
IndulgenceJOY1.17

Worldwide distribution

Worldwide audience distribution share by country for León, Spain
CountryShare
Mexico27.7%
Spain21.0%
United States16.6%

See León, Spain audiences in other countries

More City audiences in United States

Frequently asked questions

How many fans does León, Spain have in United States?

León, Spain has an estimated audience of 885,617 people in United States, concentrated in California and Florida.

What is the gender split and age of León, Spain fans?

47.5% of León, Spain fans are female, 52.5% are male, with an average age of 37.1 years.

Which brands do León, Spain fans like most?

León, Spain fans show strongest brand affinity for Enterprise Rent-A-Car (43.77×), Google Maps (20.8×), and Cillian Murphy (51.43×) over the country average.

Where do León, Spain fans live in United States?

León, Spain fans in United States are most concentrated in California (reach 132,147), Florida (reach 79,853), and Texas (reach 75,160). These three regions account for the largest share of the active audience.

What other brands do León, Spain fans also like?

Beyond León, Spain itself, the audience over-indexes on Google Maps (20.8×), Cillian Murphy (51.43×), Alianza Lima (127.61×), and Indeed.com (14.34×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for León, Spain. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.