Rascasse Audience Intelligence

Club Universitario de Deportes Audience in United States

A data profile of the people who buy, follow and care about Club Universitario de Deportes in United States — modelled from more than twelve digital signal sources. Club Universitario de Deportes has an estimated audience of 732,847 people in United States.

#230among Soccer in United States#442among Team in United States#2737in Sports

The average Club Universitario de Deportes fan in United States is 36.5 years old, more male, and lives primarily in Florida.

The audience is concentrated in Florida, New Jersey, California.

Top brand affinities include Alianza Lima, Casemiro, Maite Perroni, with strongest over-indexing on Alianza Lima (217.44× the country average).

Demographically, the Club Universitario de Deportes audience skews more male with an average age of 36.5, and over-indexes on personality traits such as Spirituality, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Club Universitario de Deportes fan in United States is more male, around 36.5 years old, with strong Spirituality tendencies and a notable affinity for Alianza Lima.

Category: Sports · Type: Team · Subtype: Soccer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Club Universitario de Deportes profile in United States.

Audience size
733K
in United States
Gender
43.8%♀
56.2% male
Age
36.5
average years
Country rank
#29065
Team in United States
Fig. 01

Search interest · 12-month trend

-40%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Club Universitario de Deportes fans

43.8% are female, 56.2% are male, average age 36.5.

Fig. 02

Gender split

43.8%
Female
56.2%
Male
Demographic split for Club Universitario de Deportes audience in United States
MetricValue
Female43.8%
Male56.2%
Average age36.5
Estimated audience size732,847
Fig. 03

Age distribution

Ø 36.5
average years
Age distribution of the Club Universitario de Deportes audience in United States
Age bracketShare%
16-1926%
20-2921%
30-3921%
40-4920%
50+13%
Fig. 04

Worldwide distribution

14.4%

of the worldwide Club Universitario de Deportes audience comes from United States.

Worldwide audience distribution share by country for Club Universitario de Deportes
CountryShare
Brazil14.6%
United States14.4%
Mexico14.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Club Universitario de Deportes audience in United States is strongest.

Fig. 05

Top regions by affinity

Club Universitario de Deportes fans by region: top regions in United States
#RegionReachAffinity×
01New Jersey~100K6.84×
02Connecticut~30K3.97×
03Florida~200K3.47×
04Utah~20K2.82×
05Virginia~50K2.47×
06New York~100K2.36×
07Maryland~30K2.32×
08Washington, District of Columbia~3K1.51×
09California~100K1.44×
10Idaho~5K1.41×
11Nevada~10K1.36×
12Massachusetts~20K1.07×
13Colorado~10K1.04×
14North Carolina~20K0.91×
15Rhode Island~2K0.91×
16Delaware~2K0.91×
17Alaska~1K0.90×
18South Dakota~2K0.87×
19Vermont~1K0.87×
20Georgia~20K0.86×
21North Dakota~1K0.86×
22Montana~2K0.82×
23Texas~50K0.78×
24West Virginia~3K0.78×
25Hawaii~3K0.78×
26Maine~2K0.78×
27New Hampshire~2K0.77×
28Pennsylvania~20K0.74×
29Mississippi~5K0.74×
30Oklahoma~6K0.73×
31Nebraska~3K0.73×
32New Mexico~3K0.73×
33Washington~10K0.69×
34Arkansas~4K0.69×
35Iowa~4K0.67×
36Kansas~4K0.67×
37Illinois~20K0.64×
38South Carolina~7K0.64×
39Kentucky~6K0.64×
40Louisiana~6K0.62×
41Oregon~5K0.62×
42Indiana~8K0.60×
43Tennessee~9K0.59×
44Alabama~6K0.59×
45Minnesota~6K0.58×
46Arizona~8K0.55×
47Wisconsin~6K0.55×
48Missouri~7K0.54×
49Ohio~10K0.49×
50Michigan~9K0.45×
Fig. 06

Affinity by region

Affinity by region — Club Universitario de Deportes, United States
0.45×1.00×6.84×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Club Universitario de Deportes audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Club Universitario de Deportes audience
#·InterestCategoryAffinity×
01Alianza LimaSports217.44×
02CasemiroSports208.32×
03Maite PerroniMovies & TV179.19×
04Sporting CristalSports103.43×
05Santander GroupBusiness & Career91.03×
06Gordon HaywardSports69.37×
07FIFA Confederations CupSports62.29×
08Elvis CrespoMusic & Radio62.02×
09Chess.comSports47.79×
10Cruz AzulSports25.81×
11Atlético NacionalSports25.33×
12Spain national football teamSports21.70×
13Liga MXSports18.82×
14Ligue 1Sports17.88×
15CumbiaMusic & Radio13.85×
16MariachiMusic & Radio12.89×
17Pollo CamperoFood & Beverages12.18×
18Web serverTechnology & Electronics11.17×
19FIFA World CupSports4.22×
20MexicoTravel & Leisure3.73×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Club Universitario de Deportes audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Club Universitario de Deportes audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE2.22×
Convenience OrientationPREMIUM1.59×
Urban LifestyleOPEN1.58×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Club Universitario de Deportes audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.72×
DIY MentalityTHRILL0.74×
Luxury OrientationPREMIUM0.74×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Club Universitario de Deportes have in United States?

Club Universitario de Deportes has an estimated audience of 732,847 people in United States, concentrated in Florida and New Jersey.

02

What is the gender split and age of Club Universitario de Deportes fans?

43.8% of Club Universitario de Deportes fans are female, 56.2% are male, with an average age of 36.5 years.

03

Which brands do Club Universitario de Deportes fans like most?

Club Universitario de Deportes fans show strongest brand affinity for Alianza Lima (217.44×), Casemiro (208.32×), and Maite Perroni (179.19×) over the country average.

04

Where do Club Universitario de Deportes fans live in United States?

Club Universitario de Deportes fans in United States are most concentrated in Florida (reach ~200K), New Jersey (reach ~100K), and California (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Club Universitario de Deportes fans also like?

Beyond Club Universitario de Deportes itself, the audience over-indexes on Casemiro (208.32×), Maite Perroni (179.19×), Sporting Cristal (103.43×), and Chess.com (47.79×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Club Universitario de Deportes. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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