Club Universitario de Deportes Audience in United States

Club Universitario de Deportes logo

Club Universitario de Deportes has an estimated audience of 752,425 people in United States. 43.8% are female, 56.2% are male, average age 36.5. Top regions: Florida, New Jersey, California. Top brand affinities: Schenectady County, New York, Nationality, Historic site, Jai, Vocal harmony.

The average Club Universitario de Deportes fan in United States is 36.5 years old, more male, and lives primarily in Florida. The audience is concentrated in Florida, New Jersey, California. Top brand affinities include Schenectady County, New York, Nationality, Historic site, with strongest over-indexing on Schenectady County, New York (251.59× the country average). Demographically, the Club Universitario de Deportes audience skews more male with an average age of 36.5, and over-indexes on personality traits such as Spirituality, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Team · Subtype: Soccer

Demographics of Club Universitario de Deportes fans

Demographic split for Club Universitario de Deportes audience in United States
MetricValue
Female43.8%
Male56.2%
Average age36.5
Estimated audience size752,425

Audience persona

The typical Club Universitario de Deportes fan in United States is more male, around 36.5 years old, with strong Spirituality tendencies and a notable affinity for Schenectady County, New York.

Top regions in United States

Top regions ranked by reach for Club Universitario de Deportes in United States
RegionReachAffinity
Florida176,2663.46×
New Jersey135,6877.09×
California125,5921.52×
New York107,8562.57×
Texas54,5620.84×
Virginia46,0312.51×
Maryland30,8142.38×
Connecticut30,0803.99×
North Carolina21,9180.97×
Utah20,243
Pennsylvania18,7720.74×
Georgia17,2800.75×
Illinois15,0660.6×
Massachusetts14,757
Colorado11,9331.01×
Washington10,0660.67×
Nevada9,9571.37×
Ohio9,3220.4×
Tennessee7,8880.52×
Indiana6,5910.48×
South Carolina6,2140.55×
Idaho5,6571.5×
Arizona5,1250.33×
Minnesota4,6960.44×
Kentucky4,6180.49×
Michigan4,2930.22×
Oregon4,2570.49×
Missouri3,9550.33×
Wisconsin3,9090.35×
Washington, District of Columbia3,7901.68×
Louisiana3,7170.38×
Oklahoma2,8970.35×
Alabama2,3710.23×
Arkansas2,2110.36×
Kansas2,0060.34×
Rhode Island2,0050.84×
Delaware1,6850.81×
Nebraska1,6580.44×
West Virginia1,5900.45×
Iowa1,5640.25×
New Mexico1,3690.36×
Mississippi1,2680.2×
South Dakota1,1320.65×
Alaska1,0830.67×
New Hampshire1,0220.34×
Hawaii8210.25×
Maine8020.3×
Montana7420.36×
Wyoming6590.59×
North Dakota4280.28×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Club Universitario de Deportes audience
BrandAffinityCategory
Schenectady County, New York251.59×Travel & Leisure
Nationality6.81×Politics & Society
Historic site10.33×Arts & Culture
Jai38.71×Movies & TV
Vocal harmony7.79×Music & Radio
Lahaina, Hawaii27.22×Travel & Leisure
Home equity2.71×Home & Garden
Jordan Fisher11.36×Movies & TV
Hipster12.34×Politics & Society
Governor of Michigan9.29×Politics & Society
Stamp collecting5.39×Home & Garden
Kendra Scott3.26×Fashion & Accessoires
Buying and Selling Real Estate8.65×Home & Garden
Hibachi8.25×Food & Beverages
Minnesota1.77×Travel & Leisure
Google Home6.24×Technology & Electronics
JDSU2.83×Business & Career
Mackenzie Foy6.97×Fashion & Accessoires
Mayfield, Kentucky19.45×Travel & Leisure
Vanuatu15.99×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Club Universitario de Deportes audience
TraitClusterScore
SpiritualityBALANCE1.48
Urban LifestyleOPEN1.27
Social Media UsageJOY1.23
Risk AppetiteTHRILL1.14
Need for SecurityCONSERVATISM1.14
MindfulnessBALANCE1.11

Worldwide distribution

Worldwide audience distribution share by country for Club Universitario de Deportes
CountryShare
Brazil15.6%
United States15.1%
Mexico14.5%

See Club Universitario de Deportes audiences in other countries

More Soccer audiences in United States

Frequently asked questions

How many fans does Club Universitario de Deportes have in United States?

Club Universitario de Deportes has an estimated audience of 752,425 people in United States, concentrated in Florida and New Jersey.

What is the gender split and age of Club Universitario de Deportes fans?

43.8% of Club Universitario de Deportes fans are female, 56.2% are male, with an average age of 36.5 years.

Which brands do Club Universitario de Deportes fans like most?

Club Universitario de Deportes fans show strongest brand affinity for Schenectady County, New York (251.59×), Nationality (6.81×), and Historic site (10.33×) over the country average.

Where do Club Universitario de Deportes fans live in United States?

Club Universitario de Deportes fans in United States are most concentrated in Florida (reach 176,266), New Jersey (reach 135,687), and California (reach 125,592). These three regions account for the largest share of the active audience.

What other brands do Club Universitario de Deportes fans also like?

Beyond Club Universitario de Deportes itself, the audience over-indexes on Nationality (6.81×), Historic site (10.33×), Jai (38.71×), and Vocal harmony (7.79×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Club Universitario de Deportes. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.