Club Universitario de Deportes Audience in United States

Club Universitario de Deportes has an estimated audience of 752,425 people in United States. 43.8% are female, 56.2% are male, average age 36.5. Top regions: Florida, New Jersey, California. Top brand affinities: Alianza Lima, Google Maps, Indeed.com, Sporting Cristal, Liga MX.

The average Club Universitario de Deportes fan in United States is 36.5 years old, more male, and lives primarily in Florida. The audience is concentrated in Florida, New Jersey, California. Top brand affinities include Alianza Lima, Google Maps, Indeed.com, with strongest over-indexing on Alianza Lima (251.59× the country average). Demographically, the Club Universitario de Deportes audience skews more male with an average age of 36.5, and over-indexes on personality traits such as Spirituality, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Team · Subtype: Soccer

Demographics of Club Universitario de Deportes fans

Demographic split for Club Universitario de Deportes audience in United States
MetricValue
Female43.8%
Male56.2%
Average age36.5
Estimated audience size752,425

Audience persona

The typical Club Universitario de Deportes fan in United States is more male, around 36.5 years old, with strong Spirituality tendencies and a notable affinity for Alianza Lima.

Top regions in United States

Top regions ranked by reach for Club Universitario de Deportes in United States
RegionReachAffinity
Florida176,2663.46×
New Jersey135,6877.09×
California125,5921.52×
New York107,8562.57×
Texas54,5620.84×
Virginia46,0312.51×
Maryland30,8142.38×
Connecticut30,0803.99×
North Carolina21,9180.97×
Utah20,2433×
Pennsylvania18,7720.74×
Georgia17,2800.75×
Illinois15,0660.6×
Massachusetts14,7571×
Colorado11,9331.01×
Washington10,0660.67×
Nevada9,9571.37×
Ohio9,3220.4×
Tennessee7,8880.52×
Indiana6,5910.48×
South Carolina6,2140.55×
Idaho5,6571.5×
Arizona5,1250.33×
Minnesota4,6960.44×
Kentucky4,6180.49×
Michigan4,2930.22×
Oregon4,2570.49×
Missouri3,9550.33×
Wisconsin3,9090.35×
Washington, District of Columbia3,7901.68×
Louisiana3,7170.38×
Oklahoma2,8970.35×
Alabama2,3710.23×
Arkansas2,2110.36×
Kansas2,0060.34×
Rhode Island2,0050.84×
Delaware1,6850.81×
Nebraska1,6580.44×
West Virginia1,5900.45×
Iowa1,5640.25×
New Mexico1,3690.36×
Mississippi1,2680.2×
South Dakota1,1320.65×
Alaska1,0830.67×
New Hampshire1,0220.34×
Hawaii8210.25×
Maine8020.3×
Montana7420.36×
Wyoming6590.59×
North Dakota4280.28×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Club Universitario de Deportes audience
BrandAffinityCategory
Alianza Lima251.59×Sports
Google Maps17.47×Internet & Social Media
Indeed.com13.26×Business & Career
Sporting Cristal107.26×Sports
Liga MX22.44×Sports
Cillian Murphy29.23×Movies & TV
Apple Store17.73×Shopping
Casemiro116.3×Sports
Capital One8.19×Business & Career
Enterprise Rent-A-Car11.77×Cars & Mobility
AccuWeather12.21×Home & Garden
CarGurus11.02×Cars & Mobility
Cruz Azul23.28×Sports
MoneyGram27.22×Business & Career
Maite Perroni54.65×Movies & TV
Dakota Johnson12.78×Movies & TV
JD Sports16.87×Shopping
FC Bayern Munich9×Sports
Circle K9×Shopping
Armie Hammer26.32×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Club Universitario de Deportes audience
TraitClusterScore
SpiritualityBALANCE1.48
Urban LifestyleOPEN1.27
Social Media UsageJOY1.23
Risk AppetiteTHRILL1.14
Need for SecurityCONSERVATISM1.14
MindfulnessBALANCE1.11

Worldwide distribution

Worldwide audience distribution share by country for Club Universitario de Deportes
CountryShare
Brazil15.6%
United States15.1%
Mexico14.5%

See Club Universitario de Deportes audiences in other countries

More Soccer audiences in United States

Frequently asked questions

How many fans does Club Universitario de Deportes have in United States?

Club Universitario de Deportes has an estimated audience of 752,425 people in United States, concentrated in Florida and New Jersey.

What is the gender split and age of Club Universitario de Deportes fans?

43.8% of Club Universitario de Deportes fans are female, 56.2% are male, with an average age of 36.5 years.

Which brands do Club Universitario de Deportes fans like most?

Club Universitario de Deportes fans show strongest brand affinity for Alianza Lima (251.59×), Google Maps (17.47×), and Indeed.com (13.26×) over the country average.

Where do Club Universitario de Deportes fans live in United States?

Club Universitario de Deportes fans in United States are most concentrated in Florida (reach 176,266), New Jersey (reach 135,687), and California (reach 125,592). These three regions account for the largest share of the active audience.

What other brands do Club Universitario de Deportes fans also like?

Beyond Club Universitario de Deportes itself, the audience over-indexes on Google Maps (17.47×), Indeed.com (13.26×), Sporting Cristal (107.26×), and Liga MX (22.44×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Club Universitario de Deportes. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.