Altruism Audience in United States

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Altruism has an estimated audience of 2,956,824 people in United States. 62.4% are female, 37.6% are male, average age 43.5. Top regions: California, Texas, Florida. Top brand affinities: Freddie Freeman, Fox News Channel, Baseball park, Atlanta Braves, United States.

The average Altruism fan in United States is 43.5 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Freddie Freeman, Fox News Channel, Baseball park, with strongest over-indexing on Freddie Freeman (14.92× the country average). Demographically, the Altruism audience skews more female with an average age of 43.5, and over-indexes on personality traits such as Patriotism, Individualism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: Topic

Demographics of Altruism fans

Demographic split for Altruism audience in United States
MetricValue
Female62.4%
Male37.6%
Average age43.5
Estimated audience size2,956,824

Audience persona

The typical Altruism fan in United States is more female, around 43.5 years old, with strong Patriotism tendencies and a notable affinity for Freddie Freeman.

Top regions in United States

Top regions ranked by reach for Altruism in United States
RegionReachAffinity
California391,4241.2×
Texas281,6701.11×
Florida202,5851.01×
New York176,2231.07×
Georgia103,0201.13×
Pennsylvania101,8991.02×
Illinois101,8081.03×
North Carolina93,9711.06×
Ohio87,6270.96×
Virginia81,3041.13×
Michigan80,0051.03×
New Jersey76,7121.02×
Arizona66,9961.11×
Washington66,2571.12×
Tennessee64,1011.08×
Massachusetts62,8801.08×
Maryland57,4971.13×
Indiana55,1491.02×
Missouri47,717
Colorado47,0681.01×
Alabama40,7050.99×
South Carolina40,6560.91×
Louisiana39,4871.04×
Minnesota38,9910.92×
Wisconsin38,8910.87×
Oregon36,2561.07×
Kentucky35,6190.96×
Oklahoma33,9601.03×
Connecticut29,780
Utah29,3791.11×
Nevada26,1800.92×
Arkansas23,4770.96×
Iowa22,7170.93×
Kansas22,6700.97×
Mississippi22,4620.92×
Idaho15,6131.05×
Hawaii14,2201.12×
Nebraska14,1060.95×
New Mexico12,9870.88×
West Virginia11,9380.87×
New Hampshire11,0600.95×
Maine9,8420.93×
Washington, District of Columbia9,2131.04×
Rhode Island9,0770.96×
Montana8,2771.01×
Delaware6,8330.84×
Alaska6,2740.99×
South Dakota5,9580.87×
North Dakota5,0410.83×
Vermont4,9320.95×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Altruism audience
BrandAffinityCategory
Freddie Freeman14.92×Sports
Fox News Channel2.37×Movies & TV
Baseball park13.84×Sports
Atlanta Braves5.58×Sports
United States1.78×Travel & Leisure
Richard Madden16.33×Movies & TV
NFL1.66×Sports
Georgia (U.S. state)2.68×Travel & Leisure
Chick-fil-A2.25×Food & Beverages
X1.66×Internet & Social Media
Alabama2.93×Travel & Leisure
Bank of America2.23×Business & Career
Friends1.85×Movies & TV
Wikipedia2.53×Internet & Social Media
Publix2.9×Shopping
Current events1.5×Arts & Culture
CNN1.78×Movies & TV
Florida1.9×Travel & Leisure
Nazareth3.89×Travel & Leisure
American football1.7×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Altruism audience
TraitClusterScore
PatriotismCONSERVATISM2.75
IndividualismJOY1.63
Community OrientationOPEN1.6
SustainabilityBALANCE1.59
Family OrientationCONSERVATISM1.5
SpiritualityBALANCE1.47

Worldwide distribution

Worldwide audience distribution share by country for Altruism
CountryShare
United States28.3%
Italy8.2%
United Kingdom5.5%

See Altruism audiences in other countries

More Politics & Society audiences in United States

Frequently asked questions

How many fans does Altruism have in United States?

Altruism has an estimated audience of 2,956,824 people in United States, concentrated in California and Texas.

What is the gender split and age of Altruism fans?

62.4% of Altruism fans are female, 37.6% are male, with an average age of 43.5 years.

Which brands do Altruism fans like most?

Altruism fans show strongest brand affinity for Freddie Freeman (14.92×), Fox News Channel (2.37×), and Baseball park (13.84×) over the country average.

Where do Altruism fans live in United States?

Altruism fans in United States are most concentrated in California (reach 391,424), Texas (reach 281,670), and Florida (reach 202,585). These three regions account for the largest share of the active audience.

What other brands do Altruism fans also like?

Beyond Altruism itself, the audience over-indexes on Fox News Channel (2.37×), Baseball park (13.84×), Atlanta Braves (5.58×), and United States (1.78×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Altruism. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.