A data profile of the people who buy, follow and care about American Society of Plastic Surgeons in United States — modelled from more than twelve digital signal sources. American Society of Plastic Surgeons has an estimated audience of 432,812 people in United States.
American Society of Plastic Surgeons has an estimated audience of 432,812 people in United States. 82.4% are female, 17.6% are male, average age 42.3. Top brand affinities: Plastic Surgeon, Day spa, Permanent makeup, New York Post, Pinterest.
Top brand affinities include Plastic Surgeon, Day spa, Permanent makeup, with strongest over-indexing on Plastic Surgeon (66.16× the country average).
Demographically, the American Society of Plastic Surgeons audience skews more female with an average age of 42.3, and over-indexes on personality traits such as Indulgence, Family Orientation.
The typical American Society of Plastic Surgeons fan in United States is more female, around 42.3 years old, with strong Indulgence tendencies and a notable affinity for Plastic Surgeon.
The key figures that characterise the American Society of Plastic Surgeons profile in United States.
82.4% are female, 17.6% are male, average age 42.3.
| Metric | Value |
|---|---|
| Female | 82.4% |
| Male | 17.6% |
| Average age | 42.3 |
| Estimated audience size | 432,812 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 10% | |
| 20-29 | 15% | |
| 30-39 | 25% | |
| 40-49 | 30% | |
| 50+ | 19% |
of the worldwide American Society of Plastic Surgeons audience comes from United States.
| Country | Share |
|---|---|
| United States | 62.1% |
| India | 7.0% |
| United Kingdom | 6.9% |
The strongest cross-interests of the American Society of Plastic Surgeons audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Plastic Surgeon | Health | 66.16× | ||
| 02 | Justin Rose | Sports | 10.60× | ||
| 03 | Day spa | Beauty & Wellness | 7.35× | ||
| 04 | Specialty coffee | Food & Beverages | 6.33× | ||
| 05 | Permanent makeup | Beauty & Wellness | 6.24× | ||
| 06 | BB cream | Beauty & Wellness | 5.76× | ||
| 07 | New York Post | News | 4.93× | ||
| 08 | Dermatology | Beauty & Wellness | 4.68× | ||
| 09 | Obsessed (2009 film) | Movies & TV | 4.49× | ||
| 10 | Internet celebrity | Internet & Social Media | 3.80× | ||
| 11 | Eyelash extensions | Beauty & Wellness | 3.44× | ||
| 12 | Handbags | Fashion & Accessoires | 2.38× | ||
| 13 | Beauty salons | Beauty & Wellness | 2.30× | ||
| 14 | Internet & Social Media | 2.25× | |||
| 15 | Veganism | Food & Beverages | 2.08× | ||
| 16 | Wine | Food & Beverages | 1.78× | ||
| 17 | Health care | Business & Career | 1.70× | ||
| 18 | Medicine | Business & Career | 1.62× | ||
| 19 | Recipes | Food & Beverages | 1.59× | ||
| 20 | Home improvement | Home & Garden | 1.57× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 2.74× | |
| Family Orientation | CONSERVATISM | 2.59× | |
| Career Orientation | POWER | 2.19× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 0.83× | |
| Risk Appetite | THRILL | 0.91× | |
| Sustainability | BALANCE | 0.94× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for American Society of Plastic Surgeons. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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