Rascasse Audience Intelligence

Amy Smart Audience in United States

A data profile of the people who buy, follow and care about Amy Smart in United States — modelled from more than twelve digital signal sources. Amy Smart has an estimated audience of 1,663,323 people in United States.

The average Amy Smart fan in United States is 33.0 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Pizza Hut, Jason Statham, Subway, with strongest over-indexing on Pizza Hut (2.57× the country average).

Demographically, the Amy Smart audience skews balanced with an average age of 33.0, and over-indexes on personality traits such as Convenience Orientation, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Amy Smart fan in United States is balanced, around 33.0 years old, with strong Convenience Orientation tendencies and a notable affinity for Pizza Hut.

Category: Fashion & Accessoires · Type: Person · Subtype: Fashion model

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Amy Smart profile in United States.

Audience size
1.7M
in United States
Gender
54.9%
45.1% male
Age
33.0
average years
Country rank
#16416
Person in United States
Fig. 01

Search interest · 12-month trend

+17%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Amy Smart fans

54.9% are female, 45.1% are male, average age 33.0.

Fig. 02

Gender split

54.9%
Female
45.1%
Male
Demographic split for Amy Smart audience in United States
MetricValue
Female54.9%
Male45.1%
Average age33.0
Estimated audience size1,663,323
Fig. 03

Age distribution

Ø 33.0
average years
Age distribution of the Amy Smart audience in United States
Age bracketShare%
16-1922%
20-2938%
30-3922%
40-4914%
50+5%
Fig. 04

Worldwide distribution

65.4%

of the worldwide Amy Smart audience comes from United States.

Worldwide audience distribution share by country for Amy Smart
CountryShare
United States65.4%
United Kingdom8.2%
Germany5.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Amy Smart audience in United States is strongest.

Fig. 05

Top regions by affinity

Amy Smart fans by region: top regions in United States
#RegionReachAffinity×
01Arkansas~20K1.58×
02Michigan~60K1.47×
03Iowa~20K1.25×
04Montana~6K1.25×
05North Dakota~4K1.25×
06South Dakota~5K1.23×
07Missouri~30K1.18×
08Nebraska~10K1.18×
09Wyoming~3K1.18×
10Idaho~10K1.17×
11Oklahoma~20K1.16×
12West Virginia~9K1.16×
13Ohio~60K1.14×
14Wisconsin~30K1.14×
15Kansas~10K1.14×
16Indiana~30K1.12×
17Kentucky~20K1.11×
18Tennessee~40K1.09×
19Minnesota~30K1.08×
20Alaska~4K1.06×
21Alabama~20K1.05×
22Arizona~30K1.04×
23Colorado~30K1.04×
24Maine~6K1.01×
25Pennsylvania~50K1.00×
26New Hampshire~6K1.00×
27Utah~10K0.97×
28New Mexico~8K0.97×
29Oregon~20K0.96×
30Illinois~50K0.95×
31South Carolina~20K0.93×
32Washington~30K0.92×
33Mississippi~10K0.92×
34Texas~100K0.90×
35North Carolina~40K0.88×
36Rhode Island~4K0.86×
37Louisiana~20K0.85×
38Connecticut~10K0.85×
39Nevada~10K0.84×
40Delaware~4K0.81×
41Georgia~40K0.80×
42Virginia~30K0.80×
43Massachusetts~30K0.80×
44Florida~90K0.78×
45New Jersey~30K0.78×
46California~100K0.75×
47Hawaii~5K0.75×
48New York~70K0.74×
49Maryland~20K0.73×
50Washington, District of Columbia~3K0.56×
Fig. 06

Affinity by region

Affinity by region — Amy Smart, United States
0.56×1.00×1.58×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Amy Smart audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Amy Smart audience
#·InterestCategoryAffinity×
01Jason StathamMovies & TV6.74×
02Anne HathawayMovies & TV3.75×
03Internet celebrityInternet & Social Media2.82×
04Weather forecastingHome & Garden2.79×
05Pizza HutFood & Beverages2.57×
06Renewable energyBusiness & Career2.46×
07SubwayFood & Beverages2.43×
08Britney SpearsMusic & Radio2.39×
09Apple TVMovies & TV2.23×
10FedExBusiness & Career2.14×
11Discount storesShopping2.13×
12Domino's PizzaFood & Beverages2.09×
13TV game showsMovies & TV1.96×
14TMZInternet & Social Media1.91×
15Shopping mallsShopping1.84×
16Mortgage loansBusiness & Career1.82×
17McDonald'sFood & Beverages1.74×
18TV talkshowsMovies & TV1.72×
19PinterestInternet & Social Media1.61×
20StarbucksFood & Beverages1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Amy Smart audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Amy Smart audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM2.17×
Career OrientationPOWER1.67×
Price SensitivityPREMIUM1.45×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Amy Smart audience · Rather not
TraitClusterDeviationScore
Risk AppetiteTHRILL0.54×
Luxury OrientationPREMIUM0.71×
IndulgenceJOY0.76×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Amy Smart have in United States?

Amy Smart has an estimated audience of 1,663,323 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Amy Smart fans?

54.9% of Amy Smart fans are female, 45.1% are male, with an average age of 33.0 years.

03

Which brands do Amy Smart fans like most?

Amy Smart fans show strongest brand affinity for Pizza Hut (2.57×), Jason Statham (6.74×), and Subway (2.43×) over the country average.

04

Where do Amy Smart fans live in United States?

Amy Smart fans in United States are most concentrated in California (reach ~100K), Texas (reach ~100K), and Florida (reach ~90K). These three regions account for the largest share of the active audience.

05

What other brands do Amy Smart fans also like?

Beyond Amy Smart itself, the audience over-indexes on Jason Statham (6.74×), Subway (2.43×), Pinterest (1.61×), and Anne Hathaway (3.75×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Amy Smart. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →