Amy Smart Audience in United States

Amy Smart logo

Amy Smart has an estimated audience of 1,617,395 people in United States. 54.9% are female, 45.1% are male, average age 33.0. Top regions: California, Texas, Florida. Top brand affinities: Dog breed, Home construction, 3D printing, Winemaking, Saving.

The average Amy Smart fan in United States is 33.0 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Dog breed, Home construction, 3D printing, with strongest over-indexing on Dog breed (2.57× the country average). Demographically, the Amy Smart audience skews balanced with an average age of 33.0, and over-indexes on personality traits such as Extroversion, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Person · Subtype: Fashion model

Demographics of Amy Smart fans

Demographic split for Amy Smart audience in United States
MetricValue
Female54.9%
Male45.1%
Average age33.0
Estimated audience size1,617,395

Audience persona

The typical Amy Smart fan in United States is balanced, around 33.0 years old, with strong Extroversion tendencies and a notable affinity for Dog breed.

Top regions in United States

Top regions ranked by reach for Amy Smart in United States
RegionReachAffinity
California143,0680.8×
Texas132,3440.95×
Florida88,4450.81×
New York73,0630.81×
Michigan59,1211.4×
Ohio58,8801.18×
Pennsylvania55,2571.01×
Illinois53,5630.99×
North Carolina45,4250.93×
Georgia41,2600.83×
Arizona37,0811.12×
Tennessee35,5581.1×
New Jersey33,8080.82×
Virginia33,4430.85×
Indiana31,7451.07×
Washington30,5590.94×
Missouri30,4781.17×
Wisconsin26,8441.1×
Massachusetts26,6310.84×
Colorado26,5021.04×
Alabama25,2141.12×
Minnesota25,0341.08×
Arkansas23,1221.74×
Kentucky22,2541.1×
South Carolina21,8770.9×
Maryland21,0560.76×
Oklahoma20,5281.14×
Oregon18,1440.98×
Louisiana17,5960.84×
Iowa16,3231.22×
Kansas14,3221.12×
Utah14,3040.99×
Connecticut14,2790.88×
Nevada13,0710.84×
Mississippi11,3820.85×
Idaho9,4451.16×
Nebraska9,4271.16×
West Virginia8,3081.1×
New Mexico7,6060.94×
New Hampshire6,2090.97×
Maine5,6060.97×
Montana5,3841.2×
Hawaii5,1100.73×
Rhode Island4,2620.83×
South Dakota4,2431.13×
North Dakota3,8911.17×
Alaska3,7451.08×
Delaware3,3300.75×
Washington, District of Columbia2,7050.56×
Wyoming2,6511.11×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Amy Smart audience
BrandAffinityCategory
Dog breed2.57×Pets & Animals
Home construction2.75×Home & Garden
3D printing2.22×Technology & Electronics
Winemaking2.55×Food & Beverages
Saving1.62×Business & Career
Mothercare1.6×Kids & Family
Mortgage insurance1.97×Business & Career
Cachorro2.36×Pets & Animals
Panama1.59×Travel & Leisure
Graham Greene2.46×Literature
The Professor (Gilligan's Island)5.38×
Arnold Palmer2.27×Sports
Temple Grandin2.56×Literature
Fox & Friends1.66×Movies & TV
Temple Grandin2.27×Literature
Information technology consulting2.05×Technology & Electronics
Mike Conley, Jr.2.32×Sports
Nick Jr. (Australia)2.36×Kids & Family
John Stuart Mill4.72×Politics & Society
Assassin's Creed II1.84×Games

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Amy Smart audience
TraitClusterScore
ExtroversionTHRILL1.45
Career OrientationPOWER1.36
MindfulnessBALANCE1.31
Early Adopter MentalityPOWER1.3
LGBTQ+ IdentityOPEN1.28
Design AffinityPREMIUM1.28

Worldwide distribution

Worldwide audience distribution share by country for Amy Smart
CountryShare
United States65.8%
United Kingdom7.8%
Germany5.3%

See Amy Smart audiences in other countries

More Fashion model audiences in United States

Frequently asked questions

How many fans does Amy Smart have in United States?

Amy Smart has an estimated audience of 1,617,395 people in United States, concentrated in California and Texas.

What is the gender split and age of Amy Smart fans?

54.9% of Amy Smart fans are female, 45.1% are male, with an average age of 33.0 years.

Which brands do Amy Smart fans like most?

Amy Smart fans show strongest brand affinity for Dog breed (2.57×), Home construction (2.75×), and 3D printing (2.22×) over the country average.

Where do Amy Smart fans live in United States?

Amy Smart fans in United States are most concentrated in California (reach 143,068), Texas (reach 132,344), and Florida (reach 88,445). These three regions account for the largest share of the active audience.

What other brands do Amy Smart fans also like?

Beyond Amy Smart itself, the audience over-indexes on Home construction (2.75×), 3D printing (2.22×), Winemaking (2.55×), and Saving (1.62×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Amy Smart. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.